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Zurich Citizens News, 1973-04-26, Page 4PAGE 4 ZURICH CITIZENS NEWS THURSDAY, APRIL 26, 1973 To buy or to boycott Number one item in current news is the high price of food and the threat of boycott by American and Canadian house- wives. The women who handle family budgets are worried • because their dollars go such a short distance and farmers are equally concerned because they need higher prices to pay for the climbing costs they face in the production of foodstuffs. President Nixon, of course, takes the one-man approach and dictates a freeze on the prices of some foods, but his action is not generally conceded to be a useful answer to a problem which has far-reaching ramifications. Agriculture Minister Whelan, here in Canada, continues to contend that Canadians eat better for the dollar spent than do most people on the face of the earth. Mr. Whelan may be right --but the consequences for people in the food industry will be exactly the same once the average housewife is sufficiently disturbed to cut back on her purchases. The law of supply and demand is inexorable unless the sticky fingers of government are thrust into the action. Certainly the farmer is entitled to more money for bis beef cattle when his costs go up. Similarly the workman in a factory is entitled to more money per hour when his wife cannot fin- ance the family marketing on her share of the income. It's what inflation is all about. When the workman gets his raise the farmer's costs will increase --so will the price of food and so will the pressure return to the workman again. There is only one final answer --careful consideration of all buying at all levels. A gradual return to what might be consid- ered normal prices is a dire necessity if we are to continue a prosperous society. Uncontrolled inflation will inevitably lead to a financial collapse and another depression like we had in the thirties. It is a good time for everyone to exercise com- mon sense. (Mr. Forest Confederate) Pedal power is in After playing second fiddle to the automobile for half a century, the bicycle is making a comeback that could return it to a place of eminence. The result is the bicycle manufacturers and retailers are busy turning out two wheelers in all shapes and sizes. Pressure groups are lobbying for bicycle roadways in many towns and cities. Look for pressure on the provincial government to establish bike paths along the major highways. The return to pedal power after decades of depending on the internal combustion engine can only be good. Executives who once depended on a Bentley or Lincoln to drive to work can now take their CCM. Housewives can pedal to the supermarket or corner grocery, students can cycle their 10 -speed to school. The bicycle has a hundred uses. Cycling is also a form of preventive medicine, recreation for all, as well as being a means of getting fresh air. There is no pollution from a bicycle chain. There are drawbacks. Cyclists can be a real menace to them- selves on major roads where traffic is thick and the speed limit is high. What driver hasn't overtaken a cyclist heedless of the huge machines rolling along the road, and swung out to avoid him or her at his own peril? Cycling, like any use of public roads, requires caution and. strict adherence to safety rules. Cyclists are in a vulnerable position when the argument is with a car, truck or bus. Despite pressure, it will be many years before cycling paths are constructed in this country. The great Canadian winter will discourage even the most enthusiastic cyclist. Despite this, the swing back to bicycles will help to keep some cars off the roads, exercise muscles that have not been used for years and take Canadians to the outdoors. (The Acton Free Press) ZURICH Citizens NEWS PRINTED BY SOUTH HURON PUBLISHERS LIMITED, ZURICH HERB TURKHEIM, Publisher Second Class Mail Registration Number 1385 Member: Canadian Weakly Newspapers Association0III0�: Ontario Weekly Newspapers Association ',tiaE kstX441 Subscription Rates; $5.00 per year in advance in Canada; $6.00 in United States and Foreign; single copies 15¢ ITS THE FARMER WHO SHOULD BEEF It's a long time since I read as much misdirected garbage as I have in the past weeks, conc- erning meat prices. Directed garbage is when you hit the target. Most of this hit the wrong target --the farmer. For some mysterious reason, a lot of people look on the farmer as a flinty, money- grubbing character who takes a particular sadistic pleasure in gouging the poor working -man, not to mention the downtrodden executive, professional man, or school teacher. It's just the opposite. For years, generations in this count- ry, the farmer has been gouged by the rest of us, and here's one consumer who not only believes, but knows, that the average farmer has had a tinier share of our twentieth century affluence than any other segment of our community, including those on welfare, proportionately. There are a few exceptions. There are a few wealthy farm- ers. Just as there are a few wealthy school teachers. In the -case of the farmer, it is the roan whose forefathers were lucky enough to clear a farm near a big city -to -be. 1-Iis land has become valuable for build- ing and he can sit on it and watch the value appreciate. But he's not a real farmer any more. The real farmer is the fellow who works Hours -per -week that would have an industrial worker screaming for the union, owns one suit, hasn't had a holiday in years, owes money at the bank, and has a net income of about $4, 000 a year. He's got to be a gambler, a fatalist, and a man in thom hope springs eternal. He gamble on the weather and the market, must accept disaster with a shrug, and mast begin each new season with optimism. More and more, in regions of marginal farming and small, mixed farming, we see that the farmer must have a job in town if he is to enjoy more than a frugal living. More and more we see that it is only the big farmer or the specialist who can meet the bills and make a decent living. More and more we see that farming has become an industry in which the investment in land, machinery, supplies and labour is inordinate in comparison to the returns. If an average farmer charged himself wages for his own work, Independent Shipper to United Co-operative of Ontario Livestock Dept Toronto Ship Your Livestock with Roy Scotc'hmer Monday Is Shipping Day From Varna Stockyard CALL IBAYFIELD 565-2636 By 7:30 a.m. Mon For Prompt Ssuwlca •No Charges on Pick -sop Y he'd show a net loss. He'd be better to put his money into a hot-dog stand. Let's take an average beef farmer. He has no sock of gold under his bed. He must borrow money to buy stock, machinery, feed, fertilizer. He must pay interest on this money to our established banks, which are no less greedy than they were in the depression. They merely have a better "image" because they have a big public relations programme. While his beef is becoming beef, this farmer has nothing coming in, except interest charges on his loan. When his beef is ready, does he set the price? He does not. He sells it at auction. Who drives up the price? The beef -hungry consum- er, that's who. Marie Antoinette, of ill-fated fame, said of the peasants who protested that they had no bread, "Let them eat cake." I'd rev- erse that a bit and say of people who say they can't afford beef, "Let them eat barley." It's very nutritious. Perhaps I'm prejudiced. I grew up during the depression. If we had beef once a week, it was probably hamburg. As a kid, I was sometimes sent to the store for some "dog bones." These were beef bones with some meat on them, and they were free. The butcher knew darn well what they were for -- a good pot of soup --but he winked at it. Many a time our "dinner" was pea soup and homemade bread, with some preserves -- wild berries picked by ourselves - for dessert. Nobody suffered malnutrition in that family. Sometimes our "meat" was the ground -up skins of baked potatoes, mixed in with onions and fried potatoes. They gave it the appearance and roughage of meat, if not the flavour. Jolly good stuff. In prison camp, meat was merely something you thought about, like going to heaven. But a bows of sweetened barley ! Now, that was heaven. I'm afraid it rather irks me to' listen to a working -man who will buy a case of beer and a bottle of liquor on Friday night for $11. whining in the super- market on Saturday afternoon about the exorbitant price of meat. And even more disgusting is the executive type. He's just finished regaling you with the details of his $1, 000 holiday in the south, snorkeling, rum punch cocktail parties, the works, when his wife starts howling like a hyena because their food bill is up three bucks a week. There are some holes in the chain of food prices. But don't blame the farmer. He's the last to benefit when prices go up, the first to suffer when they go down. Show me a rich farmer and I'll show you a rich weekly edit- or, or a rich school teacher . 0 We prefer the old-fashioned alarm clock to the kind that awakens you with soft music or a gentle whisper. If there's . one thing we can't stand early in the morning, it's hypocrisy. OPTOMETRISTS J. E. Longstaff OPTOMETRIST SEAFORTH M DICAL CENTRE 527.1240 Tuesday, Thursday, Friday, Sat- urday a.m., Thursday evening CLINTOhl OFFICE 1 0 Isaac Street 482-7010 Monday and Wednesck y Call either office for appointment. 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