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The Goderich Signal-Star, 1985-05-01, Page 715111 sr °OPERECH S ONALeSTAI, WEDNESDAY, MAY 1,11888—PAO Kiddie Junction 7` By day a commercial artist employed with a local advertising firm, Pard Sholdice, of Goderich is getting into the portrait painting field. A recent advertisment of his services drew an encouraging reac- tion for the young artist, who is a graduate of a commercial art course at Mohawk College, Brantford. (photo by Patrick Raftis ) Picture yourself on canvas • • local artist offers portrait .service BY PATRICK RAFrIS Having one's portrait painted was once considered the ultimate vanity. Only the rich and -or famous would indulge themselves in the luxury of having their im- age immortalized on canvas. The advent of photography has made the need for portrait painting as a way of preserving one's visage less urgent. However, Paul Sholdice, a local artist feels there" is still a demand for portrait art and he is currently making himself available to fill that void. Sholdice says he recently advertised his services as a portrait artist, just to, "see what kind of reaction I could get". As a result of the advertisment and through word of mouth, he has discovered that there are some people out there who want portraits done and he has already made arrangements with some of them. What kind of people get their portrait done? "People with a little extra spending cash," for one thing, says Sholdice. "There's just something about a painting, and knowing someone has spent hours and hours working on it, that makes it worth more than a photograph or print," he said, adding, "There's so much mass-produced art these days." Hours of sitting in posed positions are not required by Sholdice's subjects, as he prefers to work from a photograph. It's pro- bably just as well that he prefers painting from a photo, rather than a live model, as Sholice says he prefers to view his subjects upside down, while drawing. "It's (turning the subject over) an old painter's trick," he says. "It really makes you observe what you're drawing, instead of just drawing where you think an eye or an ear is supposed to be." Although he offers his subjects a choice of media, he prefers to 'paint with acrylics. Sholdice says the acrylic paints offer the Sa i l bac T 00,641060, 0. FEATURE REPORT artist the best•features of both water color and oil-based paints, "without the mess or smell of oil". Other options for the prospective portrait subject are pencil drawings, pen and ink or pastel and Sholdice usually suggests methods he thinks would be best for the customer. Although people are his favorite subjects, Sholdice does not limit his por- traits to human models. He will also paint pets, vintage cars or other subjects. A graduate of a Commercial Art course at Mohawk College in Brantford, Sholdice has been in Goderich for the past year -and -a - half, working for a local advertising firm. At his full-time job he draws crests for T- shirts and -hats and designs company logos. He is hoping for his outside painting ac=' tivities to take off as a profitable sideline and would someday like his own painting to become full-time. "It might sound arrogant, but I would like to be well-known enough to paint a couple of paintings a year," he says. That sort of freedom is the kind that any artist dreams about, and would allow him to really perfect the paintings that he does, he said. Indian art has been one of the major in- fluences on Sholdice's own artwork, he says. After finishing high school, at 17, Sholdice, now 24, spent about four years liv- ing with various North American Indian Tribes in Western Canada and the northern United States. From the Indian people, he learned that art can be functional as well as beautiful. "It was the simplicity," of their work that made a great impression on Sholdice. "All their everyday tools are made to be attractive as well," says the painter; who SHOP has one whole wall in his apartment covered with Indian items such as axes, rattles and and a feathered head-dress. Making it as an artist is tough, but "it can be done," says Sholdice. "It takes a lot of discipline — you have to do it like it's a regular business, eight hours a day and no loafing off." Another important thing to keep in mind is a sense of the value of your work or "not selling yourself out too cheap," as Sholdice put it. Baby Boutique •Slacks . *Sox •Swimwear •Jeans •Rainwear •Underwear *Topa •Dresses •Jackets Sleepwear Sizes baby to 14. Sale on NOW til we're sold out! OPEN Thursday Kincardine Location Only 'til 9:00 Kiddie Junction Downtown Kincardine 396-2348 JEWELLERY MOTHER'S DAY SPECIAL Genuine Sapphire with 12 Sparkling Diamonds. Terrific Value $25995 Compare Anywhere The Sapphire is almost a carat. Why not lay this ring away for Mother's Day NOW! 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