The Goderich Signal-Star, 1974-08-22, Page 174
Wtchhid workers
watched at work
BY JEFF and Australia. Thus the need
SEDDON for the Canadian company to
In three anda half days of produce for`' this country's
full production Speidel makes, market to allow the Providence
enough watchbands for every outlet- to handle the foreign
man,' woman and childin the markets.
town" of Goderich.' When the company expanded,
The Htiron Road operation to Canada they were confident
turns out 2,000 watchbands a of success and concentrated
day and according to the plant
manager John Austin, they are
just nieeting the .demands of
the Canadian market.
These unusual figures were,
revealed last week during a
Signal Star interview with Mr.
Austin and the president of
Speidel, „Robert S. Kennedy,
who was in town' to tour the
their efforts—on making-- the
Canadian division entirely
Canadian. The result of their
hiring campaign was that the
entire staff was from Goderich
In the first year, 18 people
were employed by SpeGidel and
since then the number has risen
to 37: All but two employees arx
are from Goderich, the excep-
plant and. meet with compagy tions being plant manager Jphn
officiars based here. . Austin, Stratford, and accoun-
Mr. Kennedy''s • visit to ting manager Terry Whitehead'
Goderich marks -the first such who is. from St. Catharines.,
visit in the company's two and A survey conducted by the
a -half years of operation at company recently tells the story
their Huron Road location. of the success of Speidel.. Of all --
When , -the plant , was the people asked,if they knew of
established in Goderich it was .` a •company that manufactured
the result of ownership that it watchbands 94 • percent an -
was in a same a building as swered Speidel.
Sheaffer Pen. Some confusion
F
•o� tri
GODERICH SIGN/AL-STAR, TUMMY, AUGU'S'T' 22: 197
PAGE.34,,
Quality and workmanship are. very important to Speidel em- left., Mrs. Gail Lortie, centre and `company president Robert `.
'_ployees and their managers. Here plant manager John'Austin, Kenn°edy� check. a random 'sample part. (staff photo)
hold
•
Sion The tour of the Goderich sunny reunion
has resulted from this situation plant t was extremely satisfying
that resulted in the misconcep- ' for the company's president
tion that,, Sheaffer Pen' owned Robert Kennedy. In summing
Speidet. up the company's attitude to
Ownership and a ready made Goderich• he said, "The people
marketing program were the here have given us the -devotion
reasons for Speidel's move into, so important to our success and
the Sheaffer -building `in t we in turn hope to make
Goderich. Both companies, ' Speidel a nice place for them to
although . independent of each cyvork. ro
other, are in the same cilrr ""We hopeit continues to be
porate structure, Textron , as happy a marriage as it has
Canada,, and the` combination been to date," he said.
of the two producers under the
same roof was not difficult.
Sheaffer Pen had an ex-
cellent marketing ;program'
already established in. Canada
which could easily beutilized
for the, promotion of the
Speidel products, according to
Mr. Kennedy. `.'Speidel makes •
'the watchbands and Sheaffer .
wholesales them to their
,already: 'successful outlets'
across' the 'country. Thus we are.
able to take advantage of their
marketing system by still main-
_ rtaining . our product nathe."
The-Goc erich site for Sheaf-
fer Pen had all the floor space
required to establish the watch-
band facilities so it was leased
by Speidel and put -into use. In.'
the lase- month ' Speidel has
taken over n another 3,5Q0
square feet and expanded their
interests' to- meet their market
demand: .
The Speidel story is rather -
an interesting one and also
holds the key to the company's
ogram. The
The Fisher Reunion was held
on Sunday, August 11 under
sunny skis -.a--. the Falls
Reserve; Ben miiller.``I'her.e. were
72 people who' enjoyed a
delicious noon meal.
A' short business• period
followed with Gerald Kerr thepresident, in charge.' It Was • • to hold a picnic t the
a
same' place next year around.
the same° time..
Elected to office were:
President Gerald Kerr,
Secretary Treasurer Mrs. Ber-
nard,,,Fisher, Sports, Mr. and
Mrs. Ted Fisher, 'Kitchener,,
'Lunch 'Committee, Mrs. Cecil
•
Elliott, Mrs. Wrn...Fisher.'i
The sports were . under~ the.
direction . of Ted and, Shirley
. Fisher.
Three' oldest persons were
Mrs. Robt. Fuller, Milton"
Wiltse and Mrs. Milton Wiltse;
coming the 'farthest, Mr. ,and
-Mrs. Jim Matheson, Scar`-•
borough, Ont.', ,youngest person
present, Kenneth, Kerr; ,two
month old son of,Mr: and Mrs:
Ron Kerr,persoti with the most
•,grandchild•ren and great grand-
children ..present, Mrs.' 'Peter
Fisher, 13' present..
originlil company was started
in ° Germany by the Speidel
family. The' firm's fifst roots
were in'the Brack Forest region
of Germany in the.heart Ger,-
man jewelry country.: The
American outlet . was
established in Providence,
Rhode rstand, thethead office,
and held exclusive patent
rights for North America.
'World War Ittrought about
the diidsion of the cornpany
from ifs German owners'ind
the American company still
held riglAs-fo'r. North America
and no other coOntries. Just
recently the patent has expreelr
and the Aniericon firm has pur-
chaSed the right .to sell their'
.• products in the . United
Kingdom, , Ireland, Scan-
' dinavii, Oerm,any, Switzerland
Children's raceAip to 6 years,
Jody Kerr, and . Peter Kerr (All
children received an all
• daysucker); ' - running • race, 6
year up, Paul Kerr a,nd°Debhie
Kerr; ' ladies . kick the slipper,
Debbie . Fisher; '3 -legged -race,
. Mr. and Mrs. Wm..Fisher'by a
At the price of gold these days the workers can't afford to.
- waste any. Delilah Geddes polishes.the watchbands to a .,
high' glOss but can't buff 'any gold o.ff or as the company
warns," she will be robbing the dustOrrier"..All gold dust
buffed oft the bands is recovered in- a vadinim system. (staff
photo)
SW11111 WITH
WATER SAFETY
Kohlruss Guessing' package
weight, Bernard Fisher; hitting
tie nail, Frank McMichael.
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AUGUST'
OFF
Im-agine the:very latest in styles,
colours'and fabrics foro fall '74
and at 10% sdvings. After ,Obr.
August Coat Event, the next time
you will be able to buy these
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