The Goderich Signal-Star, 1957-09-12, Page 2•
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HURON COUNTY'S FOREMOSTWEEKLY •- .�
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stablished 1848. In its 110th year of publication.
Published by Signal -Star publishing Limited •
Subscription acres—Canada and Great Britain, $3.00 a year: to United !
States, $4.00. Strictly In advance.
Advertising Rates o^ request Telephone 71.
Authorized as second-class mail, Post Office Department, Ottawa.
Otit-of-Town Representative: C.W.N.A. 237 Foy Bldg.. 34 Front St., W. Toronto.
Over 3,000—Largest circulation of any newspaper published in Huron County—Over
Somber of Canadian Weekly Newspaper Association. Member of Ontario Weekly
Association, Member of Audit Bureau of Circulation
GEO. L. ELLIS, Editor and Publisher!
3,000
Newspapers
THURSDAY, SEPT. 12th, 1957
FREE PUBLICITY AND NEWSPAPERS
Because some organizations seems to take
for granted publicity given to thein by news-
papers, the following letter in The Aurora
•
Banner (cireulatioi, '2,18O) by the editor of
that weekly newspaper is revealing.
The contents of the letter, add>;jssed to
the newspaper's readers, are self explanatory.
lt• reads
Dear Readers:—
One ii' of you has just called the office with
a not unusual request for publicity relating to
a coming event. What was- unusual about the
conversation, was' a comment that was loade.
"You are always so generous with 'your pub-
licity 1t' t'1'dt'y' organization its towel, how can
you afford it'?"
This i, the first time in my more than six
years with the Banner, that a, reader has ree-
agnized, that sputa in the paper costs the
►
oolupa;y money, when it i; donated towards a
worthy cause. Editors 'chalk this up to their
aorttritnttioi toward the building of a com-
munity
In England, lay informant told 1110, an
editor holds one of the highest places its the
' tit In Canada they
esteem � t the c omtt;11 1 y.
remarked. an editor is taken for granted by the
majority of the populace. This reader ,zalsb
remarked that they were astounded at the -lack
of courtesy extended 'to an editor on this side
of the Atlantic. This was a matter I have
often cogitated, but taken for granted.
Fortunately for we of the press, there are
several organizations who make a practise of
Sending us tickets to their functions, with a
pleasant little notation "hope you can conte
-and thanks so much for your publicity." Bort
the majority expeet the press to attend their
.affairs. pay their adiittanee, give advaueed
publicity to draw the erowds, take pictures
(store about tltent later) and then to cap it all
by to big write-up of the event after ward.
They assume the attitude, that they are doing
the press a favor, by helping to till its printed
pages each week.
The press is a liaison between orgatuza-,
tions in any town and its citizenry. , if it is a
good- press, it takes this responsibility seriously.
and endeavours to provide a service, only a
newspaper i; capable of doing. But should
it be all one sided?
It ;tight he interesting for our readers to
huow, a breakdown of costs has proven that
III order to make a legitimate profit 111 0 market
of continually rising prices, itteltuling labor,
material, overhead and depreciation, we ;rust
get S4 rents an iielt space rate. When we
take pictures of pleasant events, or persons
%vlio are 1n the hews, we not only have to pay,
for til;, developing:, photographer's time, the
slit and express charges, we also have to charge
against 0 picture the amount of space it takes
up per eo111utn hurl. it isn't just the initial
cost or a one column cut at say $3 or a four
col11utu cut. at $11, it is all these other „things
added to it, that stakes the contribution the
paper makes to alt event, a fairly worthwhile
effort.
I have an unshakable faith itt human
_nature, if the press is ignored; I chalk it up to
thoughtlessness, not intention, When I receive
a letter expressing gratitude 'for an effort
publicity wise, I am like a child with a new toy
and show it to everyone in the •offiee and usual-
ly share it with our readers. I tint deeply
grateful that ;t new Canadian has joined an
organization in town and brought to its atten-
.t.ion how smell courtesy is deserved and ap-
pr-eeiated by the press. (Ri' I)orotlly Barker
in 'I'iie Aurora Banner)-,
EDUCATION, FOR TH
A staggering sum of money is being spent
an education today and we are being told that•
111c must spend more. Teachers' salaries will
rise, new buildings must be built to provide
rooms for additional numbers of children; new
busses bought to bring them to sehool.
To the taxpayer already burdened Iteav-
dy, however much lte believes in the wisdom.
or necessity of education, the prospect is dis-
mal. The municipal councils, raising- increas-
ing amounts of money every year, the major
part of it to pay for expenditures outside of
their control, the situation is extremely dis-
tasteful. School boards are in 0 diletuna, fac-
ed with the ohligatiott of maintaining efficient
staffs and providing new classrooms at ever-
increasing costs.
To a province with the courage to at't
upon it, there is one simple effective solution.
It is to reserve the present otlieial attitude
towards secondary school education beyond
pubic sehoc)l a privilege to be earned, rather
than an obligation to be endured.
To let, both children and parents know.
while their children are ,just starting. public
sehool. that their education beyond eighth
GROWING OLD
Vital statistics show that longevity is
noticeable on the part. of resislel1ts in this area
of 4'nutrio. Whether it 's the refreshing
breezes otl' the lake, the life of hard work f hey
went through or what, the fact remains that,
many people reach ;a comparatively ripe, old
age.
For this reason, the following. editorial itt
The lltintsville Forester, will be of interest to
elderly folk. Says The Forester:
"Ninety --one years ago our methods Of liv-
ing and earning a livelihood were considerably
different from the process today. Basically,
however, the method of living a graceful and
productive life has not changed, as is evidenced
by !the recipe of "Ilow to Grow Old (,race -
fully'," as- told by Mrs. If. Jenkins, of Trout
Creek, who is now in her ,91st year. here is'
what she says: "First of all, 1 would think,
it would be best not to dread being old. •
"Old age does not come at any eertain time
unless it is in your hind. Health has quite a
' BEWARE t OF TH
There have been stories in the press, &tr-
. mg the past eouple of weeks, rela4.ing t0 motor-
ists being slugged or robbed by hitchhikers
they . had so kindly picked up. We urge all
motorists not to piek up these "roadside heg-
gar.s," unless they are well aequainted whit
them. It is too dangerlrt►s---you may be the
ci'ext viet int.
There is a late booming hitchhikers, and it
nit too bad that the 1'rftvineial Police could not
the given authority to check.these thumb -«•elvers
when they are keen along the highways.
Few t.humbers pay any attention to the
taw against soliciting on the travelled portion
of a highway. Many shout abuse al drivers
who do not Ree fit to provide thein with trans-
portation. ft is probable that many who avail
ithemseIvps of free rides are as well slide to pay
folio "4.rittt ,as the drivers who pick them up.
• ?lie serious part of it all is the erime that.
sr !results. from peomi:tcuons pickups. Not long
- ago "a United States. publication gave a long
fis;t,of h'oniieides in which motorists were vie-
, 3izrisl.of hitchhiker*—some of the latter wear-
atg. ,tiniforms of the armed services. nouht-
there 'is ,no .hi i+" °t ratio of t'riminnlly
OSE WHO EARN IT
grade at public expense must be earned by
serious study and good marks would result in
a greater appreciation of opportunities 11011'
treated lightly.
.Elilpivatiorl of the lazy, the indifferent,
the unambitious front- high, schools would be a
two -fold benefit. Les:;.' -'buil -ding would be re -
required, and less additional staff. The non-
students would" become ~wage-earners, or ap-
prentices to trades, or students in' trade train-
ing schools; learning to work rather than loaf
through classes, and no longer being a 'drain o1i
the taxpayer.
All sorts of subsidiary- but• ituportallt bene-
fits can be envisioned from such a .step. The
teacher will he relieved of the burden of trying
to drill lessons into unwilling minds, of trying
to discipline -idle and wayward pupils whose
chief -.intent is to bait the teacher, for excite-
ment. A respect, for study- will be developed,
,onuses will strive to develop their ability, and
honor will be paid to intellectual attainment
in a degree not done 11011.
( ►ne could go on, but first the taxpayer
must rise up and say, education for those who
earn it : and only for those. --Blenheim News.
GRACEFULLY
lot to 'do with it. Your state of mind is 0
^►•eat factor. Be active, cheerful, control your
temper, if possible, don't -be anxious and fret-
ful, or worry about the future, for worrying
gets you nowhere, except that it can snake you
feel old before you are old.
"To grow old gracefully, try to reason
with yourself, instead of worrying about. some-
thing ,you can't. avoid; try helping someone
who needs help—they are not hard to tiled,
When you etre approaching middle life, and
you haven -'t ;as notch work as formerly in your
home, join' some association, and work in it,
give a senile instead of a frown, etiltivate a
cheerful outlook on life, have a hobby; if you
1101)1)011 to be clever at needlework and handi-
crafts, trach others ' who have not had the
opportunity as you have had. Read books,
for reading ean give you many pleasant. hours.
Love sbegets love—try it. Anil finally, have
faith in God, pra}, to (nod, and have faith that
your prayers are not' in vain."
E HITCHHIKER
minded among hitchhikers than in any other
group; the•fae't remains that persons have died
who would have been alive today but for care-
less good nature i1► giving strangers a lift.
in horse -and -buggy days it. was customary
for )!Irivers to ask pedestrians, "Going far?'',
and to offer a lift. The practice was not with-
out hazard even then ; it, is a thousand times
greater now. Giving rideg to acquaintances
is one thing; picking up strangers is something
else. Every driver thinks nothing can happen
to hint. - So the attaeks continue.
As the Renfrew Mereury Slates, many
motorists find it. SJifth'Itlt' to pass a hitchhiker
on the road, and more particularly ,tervieemrn.
The hard lesson, however, that is all too often•
learned is that the first ninety-nine hiteh-
hikers may be respectable and perfeetly safe
to give a lift., hilt the one hundredth 00nld
turn out to be, a hoodlum --a plink who sh1►i11r1
be shunned Ibk society.
We again emphasize that the safest coarse
for all motnrists is to leave the hitchhikers by
the roadside, and 1101 endanger your lives, and
possibly the lives of others. - 4titith halls
aecord news,
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Down Memory's
Lane
.411._..
45 Years Ago
Goderich Collegiate Institute had
an enrolment of ' close to 200
.pupils. Stats members were* J. P.
Hume, principal and science mas-
ter; H. I. Strang, classical master;
A. M. Robertson, mathematical
master; Miss Clifford, teacher of
modern languages; Miss Lilian B.
Fraser, commercial specialist; and
J. A. MacLennan, teacher of junior
English.
At Victoria School, the new
principal, 11. It. Long, took charge,
with. the following assistants:
Misses Le Tozuel, Miners, Marion
Fraser, K. Watson, Wiggins,Par-
sons, Vesta Watson and Grace
Dickson.
Miss Sharman was principal at
Central School and the other staff
members were Misses Burritt, N.
Graham, May Stoddart 1.nd Retta
Clark. J. B. Hunter was in charge,.
of musical instruction at 'both
public schools.
Work on the Masonic Temple
was progressing slowly as difficulty
was being experienced in getting
the brick required for the project.
Due to heavy rains, which had
persisted for six weeks, many fann-
ers were in despair of sav:ug their
crops. At Port Albert, some stooks
of grain were carried out into the
lake by the swollen streams.
25 Years Ago
Councillor E. D. Brown, -chair-
man of relief, unfolded a plant to
purchase a civic wood lot and
ask those on the relief list to
chop down the trees and cut the
wood in the fall so it would be
dry for use winter. The men
would receive wood as their pay
and the town would save consider-
able money on relief costs, he
suggested.
After a lapse of 36 years, during
which each thought the other was
dead, a brother and sister were
reunited in Goderich.' They wero
Peter 'Hussey, of Los Angeles, and
Mrs, (Capt.) D. F. McCarthy, of
town. After unsuccessfully search-
ing the:.cemetery at Kingsbridge
for his sister's grave, Mr. Hussey
returnd to Goderich to learn that
she was alive.
Real Morand, of Montreal; ar-
rived in Goderich 'to' take over as
manager of -Peoples Stores.
Stepping a half mile in 1.011/.,
Ramona 'Grattan won the free-for-
all -at ,Belleville. - Joltr-uy _Mullin
was in the sulky.
Miss Nora Costello and Joe Tay-
lor won premier honors, while
Keith Saunders captured tate boys'
marathon event, at the annual
Goderich Collegiate Institute swim-
ming meet. Arthur Doak -was the
junior 7aetance champictl.
15 Years Ago
Town Cowicil asked that an in-
spector be sent to Goderich to
look into a•proposal that a govern•
ment housing project be started
here.
A resident of Goderich far four
years, J. D. Thomas, organizer for
Imperial Oil, was granted leave of
absence to do special work in the
Department of National Selective
Service at 'Ottawa.
A big tractor with tank trailer,
containing over 1,000 gallons of
asphalt for Port Albert airport,
upset while descending the south
hill leading into the village. The
driver, a Toronto man, was unhurt
but the equipment was badly dam-
aged and a great deal of the as-
phalt poured down the bank.
Due to rapid development of
war industries and a serious short-
age of electric power, Goderich
residents were warned by Super-
intendent Kelly, of the PUC, that
hydro might be cut off in the town
at a moment's 'notice.
Charles Kelly, an engineer on
the William Schupp on the Great.
Lakes for many years, was re-
covering from an attack of malaria
contracted in South American
waters. He spent some time in
hospital as British Guiana, then
was flown to Miami and sent by
train to his home in i'roderich.
One of his boats sank off the Nova
Scotia coast in the first year of the
war and he was rescued from a
1 ife at.
10 Years Ago
embers of •the county roads
committee, with Warden Brown
Smyth and County Engineer T. R.
Patterson, attended the dominion
road convention at St. Andrew's -
by -the -Sea, New Brunswick: Com-
mittee members included Reeve
George Ginn, of Goderich Toatn-
ship, who was the chairman, and
Reeve John- Armstrong, of Hullett
Township.
Reuben Besse, who had operated
a dairy in Orangeville, purchased
Cecil Baxter's dairy business in
Goderich.
Letter to Editor
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'i«. +4a!yf..ret`+c,S':3k`r�°3v ham:
'I'he Robert MacKay memorial
scholarship, valued at $200, was
awarded to Donald Scott, son of
Mr.:.ud Mrs. A. R. Scott, of town.
Ile graduated from -GCI with first-
class honors in 10 subjects.
Councillor J. E. Huckins com-
plained that Goderich hydro con-
sumers were being charged for
voltage they were not getting. As
a result of this complaint, the
Public Utilities Commission sent
a letter to Ontario Hydro drawing
the matter to the attuition of the
provincial body. -
Town, Council + •appointed J. K.
Hunter town solicitor in place of
D. R. Nairn, who had intimated his
decision not to resume the
position.
o ----0 Q
Grass Silage In The
...Dairy Ration
The difficulty of curing good
quality. hay under adverse weather
conditions has resulted in a great-
er interest in grass silage as a
means of conserving a larger por-
tion of the nutrient value of the
meadow crop when harvested. Re-
sults of experimental work at Ot-
tawa and other research' centres
have shown that grass silage can
satisfactorily replace good quality
hay cured from the same crop, as
part or all of the roughage ration.
While considerable attention has
been given to evaluating concen-
trates in relation to the nutritive
value of hay in dairy rations, the
effect of varied ratios of grass sil-
age and concentrate on milk pro-
duction has received only limited
study.
In a recent experiment .at the
Experimental Farm, Ottawa, cows
were fed grass silages at rates of
3, 5, and 7 pounds of grass silage
per 100 pounds of live weight daily. I
Concentrate Was fed to supplement
each rate of silage feeding in
amounts to provide the standard
nutritional requirements for body
maintenance and daily milk pro-
duction of each cow. For example
a 1,200,pound cow producing 30
pounds milk daily received 60',
pounds of silage and 11 pounds of
concentrate -at the five pound level
of -silage daily per 100 pounds body,
weight.
The results from this experi-
ment indicated that cows.producing
in therange of 30 to 40 pounds of
milk daily maintained yields when
grass silage was fed at the rate
of five pounds per 100 pounds live
weight with concentrate to meet
requirements as well as when fed
silage at the relative rate of three
pounds and a much higher level
of gran. Feeding silage at the
rate of seven pounds per 100 of
body weight daily resulted in
slightly better milk yields than the
usual ration • of mediocre quality
hay, silage and concentrate but the
yields were below those when sil-
age was fed at the five pound level.
The percentage of butter fat or
'solids -not -fat in milk was .not In-
dluenced by the different levels of
silage feeding. ».:.a:�•e.ca:
The cost of nutrients supplied by
the grass silage was only half that
of nutrients supplied by the con-
centrate in the raticns fed.
0 o n
"One of the most tactful men I
ever knew." says a Florida manu-
facturer, "was the man who fired
me from my first job. He called
me in and said, `Scn, I don't know
how we're ever going to get along
without you, but starting Monday
we're going to try'."
Goderich, Cut.
Sept. 6, 1957.
Editor; SignalStar.
Sir,—Please accept our hearty
thanks for the great co-operation
we have receivedfrom your paper
during the past few weeks. The
'lay -mats of our advertisements, the
composing of the informative ar-
ticles and the editorial note were
most appreciated.
The publicity you have given
Bethel Tabernacle has greatly help-
ed to make our dedication and
official open)a)g services a great
success. Rev. Mr. McAlister re-
marked on the excellent coverage
as well as other guest speakers
who said -the newspapers in their
communities would not have done
as well.
I personalty appreciate the won-
derful news item printed in this
week's. paper. Please convey to
the reporter concerned and the
ones who worked on the advertise-
ments that tho board, minister and
congregation of Bethel Tabernacle
are greatly indebted to them for
the job they have accomplished on
our behalf.
Yours very truly,
REV. RICHARD J GREEI&„--.
A thriving town is emerging on the Ottawa river, 12 miles west of Pembroke. Petawawa, known
to thdusands of soldiers of the past 40 years as a wartime emergency and peacetime militia camp,
is being turned into a permanent' modern Regu lar Army base. By 1959 the 150 -square -mile camp
will be occupied by an estimated 12,000 soldiers and dependents, making it second in size to Camp
Gagetown, N.B. A further 1,000 -family living units will be added to the married quarters area
above-
ASHFIELD
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ASJJPJttEILD, •Sept. 9. — Mrs.
R. White and her nauQhters. Mrs.
Stephenson and Mrs. Thomas, and
her granddaughter, Laurie Stephen-
son, visited with Jack MacLennan
when they were at their cottage at
:uverhuron.
Many new lots have been pur-
chased along the lakefront where
cottages will be built for use next
summer.
Congratulations go to Mr. and
Mrs. Duncan Simpson on the birth
of a little daughter, a sister for
John.
Miss Beverley MacKenzie left
last week for Brantford where she
begins teaching.
Miss Audrey Ross, who recently
graduated from St. Joseph's lfos-
pital, is spending a few holidays
parents,Mr.
with herand Mss.
Will Ross.
Miss Maryanne West is teaching
naer Hanover.
The Presbyterian Camp at Kin -
tail Beach closed, on Labor Day.
There have been camps -for boys'
and girls' groups since the end of
June, With• Rev. Fox, of Windsor,
in charge. The number attending
was larger than usual.
s
• INVITATIONS
• ANNOUNCEMENTS
• RECEPTION CARDS
• THANK YOU CARDS
styrt:a c� IMT[-MATlOHA[.-AT(AFJS
Featuring "THERMO-GRAVURE" PRINTIN_G
• • (Raised Lettering)
LET US ASSIST YOU WITI-I YOUR WEDDING PLANS
... You may select your Wedding Invitations, Announcements and
Acknowledgments with complete confidence as Eo quality and correctness of form.
WE ALSO HAVE PERSONALIZED WEDDING NAPKINS, MATCHES AND CAKE BOXES
Goderich Signal -Star
PHONE 71 WEST $T.
'Tom got me another phone -
it's right here
in the living room"!
"Another phone" might easily be prescribed by your
doctor to save steps, conserve energy. Always within
reach, extra telephones stand ready to serve you day and
night. Yet an Extension*. costs less per month than a
couple of balls of fine wool!
EXTENSION PHONES cost only $1.25 per month — even
less in some communities.
IN COLOUR TOO — streamlined sets in dark velvet -red,
cool moss -green, warm pink -beige or rich old-hrary, There is
a one-time $12 charge for the colour you choose. Call your
Telephone Business Office.
•Wherever 4' telephone has been installed, we
can put in "extensions" (additional phones).
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