Times Advocate, 1995-09-13, Page 13tt
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Two numbers to remember
1, 3.9% commission
2) 235-3948
September 13, 1995
Back to school: back to teen trends
Rainne Laye, 17, wears a long wrap skirt and
matching top, a dressier option for school this.
fall.
Jessica and Rainne display examples of popular back to
school fashions.
Brenda Burke T -A stats'
• EXETER - Fitted tops, big shoes,
jeans, hair clips and boxer shorts
peeking out from the waistbands of
loose pants. That's what the girls
are wearing back to high school
this year. As for the guys, they're
into jeans, sweat shirts, button-
down shirts and rugby shirts.
It's not just specific articles of
clothing teens are looking for, it's
certain brands. Levi's, Roots, Es-
prit, Non -Fiction, Guess and Calvin
Klein are some of the name brands
hitting it big this fall in the back to
school search for clothes.
Although some prefer to buy
clothes before school starts, many
teens are choosing to shop after the
first week of school and well into
September, partly to get a feel for
what their classmates are wearing.
The summer-like beginning of Sep-
tember also persuaded many to put
off purchasing heavier, warmer ar-
► ticdes.
Linda Wuerth, co-owner of
Wuerth's Shoes, said her busiest
time is during the first few weeks
of school.
"I
think
the
• kids
kind o
feel
(out)
HEAD
Instead they turn to short, loose
dresses with thick straps and pock-
ets as well as short, form -fitting
wrap-around skirts, cropped and
cable knit sweaters, fleece jackets
and good old sweats. Jogging pants
and tops are the most practical of
choices for busy teens.
"During exams, that's all you
see," said Rainne.
It's also common to catalogue
shop for brand name items such as
those made by J Crew.
Comfort is also important to
teens now as they choose fleece,
cotton, denim and corduroy fabrics.
"Everybody wears what they're
comfortable in," said Jessica Zaw-
alsky, also a grade 12 S.H.D.H.S.
student.
Thick -soled 'Doc' or 'Mary Jane'
style shoes compliment the earthy
tones, layered styles and dressed
down, relaxed looks.
"I think it's going to (cake a while
for people to adjust to that," said
Wuerth, concerning big shoes.
Although chunky footwear has
been available for three seasons,
she explained, "It just
OF Tir takes longer for
the small
towns to
catch on."
What is
catching on
in small towns just as quickly as in
big cities, is the urge for younger
kids to copy the trend -setting styles
of teens.
"I'm finding I'm selling more
Docs to the public school kids,"
said Wuerth.
Doc Martin boots and backpack
purses are examples of trends
younger kids are watching and
adopting as part of their own ward-
robes.
Despite the compulsion for teens
to buy 'the right' clothes, paying
careful attention to fit, detail, color
and sometimes price, it is gradually
becoming more acceptable for them
to express individuality through
what they wear.
"They don't wear things just be-
cause it's trendy," said Lori Clark,
co-owner of Sisters Alternative
Design. "They wear what looks
good on them."
"You know who you are," said
Laye. "You can wear what you
want."
what
everybody else is wearing," she
said.
Although teens have their fa-
vorite stores to shop from including
jean, sports and shoe stores, many
seek out rummage sales for cheaper
versions of 'must -have' styles.
"When Exeter has a rummage
sale, everyone knows about it,"
said Rainne Laye, a grade 12 stu-.
dent at South Huron District High
School. "A lot of us shop cheap
because the cheaper the clothes the
more you can get for your mon-
ey...Instead of buying $50 Levi's,
we want them worn."
Regarding the quest for cheaper.
stylish clothing, Laye admitted
"It's not uncool to wear your par-
ents' clothes."
Borrowing dad's long johns or
shins is an especially hip thing to
do these days.
Although today's teen fashions
are very much inspired by trends of
the 60's Laye explained, "A lot of
people at school don't wear the bell
bottom or hip hugger pants."
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Jessica Zawalsky, 17, sports .popular wide
pants and thick -soled shoes.
Denim continues to be a hot item with teens.
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CASE 11