Times Advocate, 1993-02-17, Page 9Former ag minister optimistic
about future of farm business
EXETER - Can Canadian fanners
compete?
ThAt was the question asked by
former Ontario Minister of Agricul-
ture Jack Riddell at Huron Tractor's
annual farm industry show Monday
night.
Riddell was emphatic in response
to his own question saying, "You
bet we can compete. It will take a
little innovation, a lot of changes
with the main emphasis on quality,
and the willingness to adapt our-
selves, our attitudes and our institu-
tions to new conditions and technol-
ogy. I believe that Canadian fanners
in particular, with their history of
innovation and diversification are
well placed to take up the challenge.
Remember, that if you develop a su-
perior mousetrap, the world will
beat a path to your door."
Riddell started out by saying that
there have always been ups and
downs in the business with many
successes, but also with many fail-
ures. This trend is expected to con-
tinue in the agricultural sector in the
21st Century as the industry goes
through many changes, but it will
make its presence felt as a leading
nation in the production and export
of top quality food.
He continued, " The industry will
survive despite all .the obstacles: to
its progress for we have the people
who will make it survive and are
prepared to take up the challenge.
We can•no longer keep our heads
buried in 'the sand. We must begin
to Lace reality. One reality is that
Canada is a full partner in ,the US/
Canada Free -Trade agreement much
to the delight •of some and to the
consternation of others. 'We are also
a signator to NAFTA involving free
trade over time with not only the
U.S. but Mexico as well.
The other reality is that our agri-
culture and food industry will be
more oriented to the Global econo-
my than in the past, having relied
previously on a more predominate
basis to the North American econo-
my. We will have to compete with
the EEC as well as the Asian coun-
tries which will now come into
their own due to recent political
changes."
According to Riddell the Canadi-
an and Ontario farm population
will continue to decline faster in
numbers than in political influence.
The rural population will continue
to grow in areas near urban centres,
both in numbers and likely in oppo-
sition to certain farming practices.
Depopulation of these rural areas
away from urban centres will make
it more difficult for those who de-
cide to stay on the farm.
The overall output of agriculture
will continue to climb, but its com-
position will change gradually,
away from basic commodities.
Once the trade deals have been im-
plemented, Canada will still be a
major exporter of grains, oilseeds
,ltd livestock with increased shifts
'tip value added products.
Depending on th GATT deal and
the implementation of NAFTA,
changes will occur in poultry,_
and horticulture. Canada's food
pro-
cessing industry has lost output and
employment in many areas during
the past three years.
Although processing supply com-
modities have been maintained, its
future depends on the outcome of
trade deals and international firms
.will continue to play plants in dif-
ferent pans of the world against
each other for the right to process a
line of products. Canada's ability to
compete for such global mandates
will depend on cost of raw materi-
al, labour, land and costs of servic-
es and government policies such as
fiscal and environmental.
Riddell challenged area farmers
to be competitive. He continued,
"Competitiveness is the sustained
ability to profitably gain and main-
tain;market share and being able to
deliver the right product at the right
time in the right quality to the right
customer."
The opts ttwt lead to compet-
itiveness are being environmentally
stable, create opportunities for eco-
nomic rewards to all segments of
the sector, Legitimate business prac-
tices free of government interfer-
ence in the market place and to rec-
ognize that Canada competes
against products from other coun-
tries in either the domestic or ex-
port market.
"Quality is the important facor in
all of this. When I was in Japan I
saw where they have portion con-
trol with all food packaged in the
same size. We can certainly follow
that practice and beat the U.S.
hands down with products that the
customer wants. We have quality
control in chicken products and
they don't have", said Riddell.
"In the future we are not going to
be talking about the American type,
standardi7.ed commodities made in
economies -of -scale sized plants,
that are all the same. This will not
be the Canadian experience, partly
because the market is changing and
partly because we don't have 260
million patriotic throats down
which we can stuff it."
In the future we're going to have
different markets with segments
based on convenience, service,
quality, product differentiation and
"service in part" because of our ag-
ing population.
We will use breeding,,biotechnol-
ogy and management oto make
cows, pigs, sheep, peas, core and
• everything else to Jaye special
characteristics for 'individual nich-
es."
A new method of corn breeding
has resulted in a type that when fed
recently to pigs has cut their choles-
terol content in half.
The former ag minister said with
the hue and cry about environmen-
tal pollution, ethanol fuel produc-
tion will be an excellent use of
corn.
Ontario's
former Minister of-Agdculture Jack Riddell was the guest speaker at Huron
tor's annual farm industry show Monday night. Above, Riddell in the centre, discusses
problems with Huron Tractor partners Frank Winters, left and Peter Hakvoort.
Trac -
farm
Farmer lnformati�n
Meeting
WednesdayFebruary 24
Hensall
Community Centre
11 a.m. - 3 p.m. Lunch provided
Special speakers
Call 262-2527 if you are planning to attend
l
Times -Advocate, February 17, 1993 Page 9
Lucan farmer
Thys DeVries
explores The Great
Canadian Bean Co.
Inc. booth at the
Huron Tractor annual
farm industry show
on Monday
afternoon.
Exeter 11 4-H
EXETER - Meeting two, of the
so far nameless Exeter II Stichers,
was held on February 8 in the Ne-
thercou family room. Attendance
was high with good success in the
search for materials, these howev-
er, were put aside and business
was attended to.
The opening pledge and recount-
ing of the last meeting activities by
Tracy Snell was followed by the
roll call and the question, "which
project has each member decided to
make, and why?"
The club is still without a name
and title page representing them,
but it was asked that ideas be
brought to the next meeting on Feb-
ruary 15.
The remainder of this meeting
was spent by beginning the first
sewing project, with help from
leader Chris Passmore, and junior
leader Tracy Snell. Durii g the fol-
lowing week these projects were to
be completed and brought to meet-
.:ulg three,, , . , . , ..
A Snack, provided by two mem-
beas, concluded the meeting which
was adjourned at exactly nine
o'clock.
Usborne 4-H
By Melissa Prout
USBORNE - 4 -Hers in Usborne
had their fust meeting on February
9 to "Explore 4-H". The meeting
began with a game, demonstrating
how important it is to give clear di-
rections, and to listen carefully.
Election of the executive was
then held resulting in Dawn Morley
as president; Kelly Stephens, vice
president; Sarah Revington, secre-
tary; Jackie VanEsbroeck, treasur-
er; and Melissa Prout, Crystal Da-
vis, Cecile Maes and Maria
Harrigan as press reporters.
Other members of the club are
Brenda Miner, Barbara Harrigan,
Laura Skinner, Rhonda Dougall,
Alaina Hern, and Amy Hodgert.
At the end of the meeting mem-
ber's pamphlets were handed out,
with a reminder to collect some
sewing supplies for the next meet-
ing.
lw Have us Prepare Your 1992
Tax Return
Accurately and Efficiently
Starting at 119.00 -
Receive your refund from Revenue Canada in as little
as 2 weeks by filing electronically with us.
Call 263-3039 for an appointment or visit our office
in Hensall beside the P.U.C. office
15 years experience
W.H. MACGREGOR
Farm Accounting Service
114 King St., Hensall Ont. NOM 1X0
Team Players
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66
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March 22 to 26, 1993.
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11
Division of
Parrish & Heimbecker, Ltd.
Producer Meeting &Crop'
Planning Seminar
Thursday, February 25, 1993
South Huron Recreation Centre, Exeter
10 a.m. - 1:30 p.m.
This year's meeting will be shorter and more streamlined, with its focus on White Bean Production.
*******************
Topics include:
p White Bean Variety & Production Update
OBPMP White Bean Market Outlook
CZ1111)
ertified
Crop Care
a Soils and Fertilizer Strategies
p Goal Setting Strategies
Please call your nearest Cook's Branch if you plan to attend,
so that we can have an accurate number for lunch arrangements.
Hansa!! Centralia Kirkton Walton Atal ed Amberiey Beechwood Parkhill
262-2410228-6661 2298986 527-1540 30042 A95-3601 232-4281 294-6256
887-9261
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