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The Rural Voice, 1988-08, Page 26HIGH MOISTURE SUPERCRETE HOG FEEDERS • 2', 3', 4', 5' and 6' lengths, handling wet or dry feed • 42• high single or double • 3' weaner feeders • Concrete pen sections • Supercrete hog troughs 4'l&i dAs oP P 0 ir S, PSP Above 4' bng feeder Guaranteed for High Moisture Corn co tS, FARM SODuC. Before you buy, give us a try! STUBBE FARM PRODUCTS R.R. 2, Harley, Ontario NOE 1E0 CaII Burgessvllle 519-424-2183 Performance you can count on No matter how you cut it ... you get top returns from these Exclusive CO.OP varieties. CENTURION ALFALFA A top producer with medium maturity and moderate resistance to Verticillium Wilt. Finely stemmed, leafy , and winter hardy. Resistant to Bacterial Wilt. Tolerates moderately drained soils. APICA ALFALFA For early maturity plus truly outstanding production. Good winter hardineu. Greater Bacterial Wilt resistance than Vernal. Leu Fusarian root and Crown rot than Vernal or Iroquois. EXCALIBUR ALFALFA An early maturing variety with consistently high yield and good winter hardiness. Some resistance to Bacterial Wilt and some resistance to Verticillium Wilt. Excellent for pure stands. MOHAWK ALFALFA A fine•stemmed, leafy, medium maturing alfalfa Moderate resistance to Bacterial Wilt and Anthracnose. Withstands more poorly drained soils. NOBLE ALFALFA Medium maturing with heavy yields. Fine -stemmed and leafy. A winter hardy alfalfa that also has moderate resistance to Bacterial Wilt. REGAL ALFALFA Exceptional regrowth makes Regal ideal for Scut management. Early maturing and winter hardy. Excellent resistance to Bacterial Wilt. SPECIAL SUMMER BOOKING DISCOUNTS! Now available - time limited LUCKNOW 519-529-7953 NORTH HARRISTON 519-338-2331 TEESWATER 519-392-6862 WELLINGTON MOUNT FOREST 519-323-1271 24 THE RURAL VOICE and Kentucky Fried Chicken. Stephen MacKneson, who has been a franchise lawyer for more than 22 years, agrees with Shaver. "The trends in agriculture are very good for franchising. The most difficult part is coming up with a good concept which has integrity. The concept must be unique, must be able to be cloned, it cannot be just a one-shot deal, and the timing in the economy must be right. Franchising can be very profit- able, but it takes a fair amount of time to develop a concept. It does not happen overnight." MacKneson gets two to three franchise proposals a month. When asked what he looks for when select- ing a concept that has a chance for success, he says that there are certain important criteria: • the people must have experience and knowledge, • the system must be a proven technology or concept; it must have integrity, • the timing for the idea must be right; is it a growth industry? • there should be a good market potential for the idea, • the franchise has to be even more profitable than normal because the franchisees share their profits through the royalties, • the projected yield has to be more than 18 per cent, • the support and training program must be very good. Shaver's part of the deal takes a great deal of work and dedication. He supplies the latest in genetic research and development to the distributors, and he has made commitments to them for bulls that have not yet even been born. Shaver believes the female line is the key to any breeding pro- gram, and the distributors keep their exclusivity through having sole rights to female genetic stock. A commer- cial cattlemen can buy semen, but cannot buy females. The 800 -acre farm in Newton is also the collecting point for all the breeding data on the herds around the world. This means that superior stock is quickly identified and improve- ments can be made rapidly. "For example, we might find one leading bull in Argentina that we then could use throughout the network," Shaver