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The Rural Voice, 1998-03, Page 3T i Editor: Keith Roulston editorial advisory committee: Bev Hill, farmer, Huron County John Heard, soils and crop extension and research, northwestern Ontario Diane O'Shea, farmer, Middlesex Cty. George Penfold, associate professor, University of Guelph Gerald Poechman, farmer, Bruce Cty. contributing writers: Gisele Ireland, Cathy Laird, Wayne Kelly, Sarah Borowski, Mary Lou Weiser -Hamilton, Ralph Pearce, Susan Glover, Bob Reid, Mervyn Erb, Darene Yavorsky, Peter Baltensperger, Sandra Orr, Carl L. Bedal, Kevin Shillinglaw marketing & advertising sales manager: Gerry Fortune advertising representative: Merle Gunby production co-ordinator: Joan Caldwell advertising & editorial production: Dianne Josling Anne Harrison laserset: with the Macintosh LC printed & mailed by: Signal -Star Publishing, Goderich, Ontario subscriptions: $16.05 (12 issues) (includes 7% GST) Back copies $2.75 each For U.S. rates, add $5 per year Changes of address, orders for subscrip- tions and undeliverable copies (return postage guaranteed) are to be sent to The Rural Voice at the address listed below. Canadian Magazine Publishers Association All manuscripts submitted for consideration should be accompanied by a stamped, self- addressed envelope. The publisher cannot accept responsibility for unsolicited manuscripts or photographs, although both are welcome. The opinions expressed here- in are not necessarily those of the publisher. Editorial content may be reproduced only by permission of the publisher. Published monthly by The Rural Voice, Box 429, Blyth, Ontario, NOM 1HO, 519-523-4311 (fax 523-9140). Publication mail registration No. 3560 held by North Huron Publishing Co. Inc. at Goderich, Ontario. The Rural Voice makes every effort to see that advertising copy is correct. However, should an error occur, please notify The Rural Voice office within 30 days of invoicing in order to obtain a billing adjustment. Behind the Scenes Variations on a theme Sometimes a theme is chosen for an issue and sometimes it just happens because of the stories that come along. This month the accidental theme might be called "dealing with consumer and public concerns about food, farming and the environment". Our cover story, for instance, is about the Ontario Maple Syrup Seal of Quality, the maple syrup industry's quality assurance program. All sectors of food production have been focussing on quality assurance recently. It's part, as Dr. Doug Powell explains in our report from the Centralia Swine Research Update, of the public's growing concern over the food it eats and its lack of control over an area of their lives that is crucial to their health. Dr. Powell outlined the huge increase in food - safety related articles in the media in the past five years, dating from the Jack-in-the-Box hamburger -disease outbreak in the U.S. The issue is driven by the fact the baby -boom generation is hitting an age where it is increasingly concerned about health and food, Dr. Powell says. Maple syrup has always been a food that has carried an image of purity. Over the years, however, producers have been made aware of dangers, like the potential for lead poisoning from soldered evaporation trays. The new Seal of Quality program seeks to educate producers of all the potential problems, from proper tapping of trees to cleaning out collection tanks and lines, and to assure consumers they're getting the best in quality. Besides Dr. Powell, the Centralia meeting also heard Paula Neice, of Ecologistics in Waterloo, give tips on how pork producers could head off potential problems by being good neighbours and informing the community about their good farming practices. There were also, of course, lots of tips for farmers looking for more practical production information, from use of high oil corn to batch farrowing. Bonnie Gropp's recipe column this month provides ideas to keep children busy during the March break from school. Patti Robertson reports on the latest trends from the decorating shows. Rhea Hamilton Seeger talks about how to combat insect problems with indoor house plants. There's also news from the pork producer meetings in Huron and Perth Counties.0 Update Hemp interest hot A somewhat desperate call from OMAFRA Alternative Crop Mike Columbus, late last month, confirmed what we've known for some time: avid Rural Voice readers are interested in new kinds of crops. Columbus said he had been deluged with requests for information following last month's story on the potential for growing hemp, which will be legal in 1998 for the first time in 60 years. Columbus had spoken at Grey -Bruce Farmers' Week and the interest was enormous. "Boy," he said, "people sure must read that magazine." Meanwhile, updating a January story, the Farm Fresh Poultry Co-operative has asked Noble Villeneuve, Minister of Agriculture, Food and Rural Affairs, to review the Farm Products Appeal Tribunal decision that struck down an additional 68,000 kg. of chicken in quota period A19 and a further increase of 100,000 kg in quota period A20. The increases, originally approved by the Chicken Farmers of Ontario, would have added to the 267,000 kg. of chicken the co-op received when it bought Ungerman-Thompson Poultry Products Inc. The 35 farmers who joined to form Farm Fresh eventually hope to process all their own chicken, some 2 million kg. They are battling the Association of Ontario Chicken Processors who recommend to the marketing board who should get quota. The co-op argues this violates the farmers' right to process their own chicken.0