Loading...
The Rural Voice, 1990-04, Page 44The first annual KNIVES & FORKS Winter Congress FARMERS are accustomed to meetings. They meet with each other and with government officials. They have their fairs and functions where they meet with equipment dealers and feed suppliers. And in February at the first annual Knives & Forks Winter Congress, farmers were given the refreshing opportunity to meet the consumer — the urban consumer. Knives & Forks, a rather informal club of mostly young, successful Toronto chefs, has, after a year-long association, taken the unique initiative of establishing a personal relationship between chefs, consumers, and farmers. It seems a sensible alliance. Like farmers, chefs care about food. Like farmers, chefs make food their busi- ness. And increasingly, food is becoming their concern. On the front lines of the food - supply industry, chefs like Jamie Kennedy and Michael Stadtlander, considered by many to be two of the finest chefs in the haute -eatery district of "world-class" Toronto, have been eager for some time to respond to a growing interest in organically grown produce. Even in the trendiest circles this interest can no longer be consid- ered merely a trend. At the Winter Congress, Stadtlander called it "a movement." At the least, this demand ql by Sarah Borowski Farmers and chefs who met in Toronto this winter to explore market opportunities found they had a good deal in common. And their plan to open a farmer's market for restaurant buyers this spring should provide mutual benefits. for organically grown foodstuffs and hormone -free meats is a distinct market adjustment. The urban consumer is, as always, looking for good -tasting and nutritious food. But increasingly he is also de- manding some information and assur- ances about the actual production of that food. For Kennedy and Stadtlander and a small group of like-minded chefs and restaurant owners, the quality and integrity of the food they prepare and serve is of direct relevance to their personal integrity and business repu- tation. They say that inadequate food - supply systems, the unwillingness of food suppliers to meet their changing needs, and the inability of city vendors to respond to their questions helped lead to the formation of Knives & Forks. And they are looking to the source. They want to talk to farmers. Just before Christmas last year, Knives & Forks held a small market at the Latvian House on College Street. Fourteen producers came to show their stuff. Chefs and restauranteurs asso- ciated with Knives & Forks came to shop, to socialize, and to meet the suppliers. It was fun and it was a beginning. But it wasn't business. "We took home a lot of meat," one rabbit farmer noted. "We put it in the freezer." Still, she and about 40 other Ontario farmers came from a 100 - mile radius of Toronto to the February Congress to talk some more with these avant-garde buyers. It was an interesting day. The hundred or more chefs and farmers in the Liberty Restaurant at the corner of Queen and Church streets divided easily into two camps. Almost by appearance alone we could recognize each other. On the whole, we, the farmers, were older. We were more consciously and less expensively dressed. We had notebooks and pens ready. Our city hosts mingled cas- ually, hands in pockets. They were relaxed, confident, and welcoming. We were eager, questioning, a bit cynical. But if there were shared charac- teristics among the producers, there was also the inevitable diversity. Some growers were accredited `or- ganic." Others were "transitional." Several, chiefly the livestock people, made no claim to the organic label but were offering hormone -free meat. One fruit grower had been working for years to regenerate old and nearly lost varieties in anticipation of this new marketplace. Another fellow, a large market gardener (who farms with his family in the disquieting 40 THE RURAL VOICE