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The Rural Voice, 2005-05, Page 57PERTH "Ilk County Pork Producers NEWSLETTER Macro versus micro managing - looking at the big picture Russ Danbrook, President 519-356-2385 The Rural Voice is provided to Perth County Pork Producers by the PCPPA Any opinions expressed herein may not necessarily reflect the views of the Perth County Pork Producers' Association. I am reminded of a commercial which I believe was sponsored by Ontario Federation of Agriculture that aired on television several years ago. The commercial simply displayed words such as Engineer, Bookkeeper, Electrician, Mechanic, Machinist, Nutritionist, Veterinarian, and Crop Scientist, Financial Manager, etc. (these may not be the exact words). The commercial ended saying that these people represent the job description of farmer. This commercial gave a feeling of being proud of the occupation of farming. More importantly, it made me look at the job of farming, from a different perspective. While planting corn yesterday, my day's focus was on the job of planting corn. That job includes micro - managing variety, fertility, timing, equipment and is a cumulative process that started at harvest last year with yield comparisons, variety selection, and manure and fertility management. We are constantly focusing on micro - managing all aspects of corn production right down to tire pressure and tire size to reduce compaction. We go to meetings and seminars to learn better techniques from the experts. The message that we constantly hear as farmers is "to succeed in farming we must be better managers". There is a great deal of truth to the message that we must constantly strive to be better managers. Farming techniques have improved dramatically through specialization. We can not be experts in all fields and as such we must hire accountants, lawyers, veterinarians, mechanics etc. so that we can focus and micro -manage the jobs that we are best at. For many of us reading this article, that job that we specialize in is swine production. No longer do most farms in Ontario have 10 cows, 20 sows, 50 chickens, etc. Today, many of these same family farms have specialized in one type of livestock, or even one aspect of livestock production. On our farm, we specialize in hog finishing and crop production. The point of this story is that we as farmers can become so absorbed in managing our daily production practices as well as our own personal issues that we can lose sight of some of the bigger issues that may affect us. I wonder how many beef producers were concerned two years ago about the potential ramifications of finding one mad cow in Canada. One announcement by the Federal Agriculture Minister turned BSE from a macro issue that most people didn't think about, to a micro issue that weighs daily on all beef producers' minds and pocket books. So while planting corn, and wondering if I was planting too early, to deep, was it going to rain or will we have a late frost in June, it occurred to me that these problems are financially minor in comparison to the potential of the hog industry being hit by a foreign animal disease such as foot and mouth. It also occurred to me as I listened to the radio about the Gomery Inquiry, non -confidence votes in parliament and homosexual marriage that our government really doesn't worry about this macro issue either. The $100 million of mis-spent money and the two to three -hundred million to find out who did what, is nothing compared to what foreign animal disease would do to the livestock industry in Canada. The one statistic that stands out in my head is that of all the pork produced in Canada, one half is exported. One half either leaves our country on the hoof or through meat exports to the U.S. and Japan. Combine this with the beef, sheep, and dairy industries and we can see the scope of the problem. The latest figure I have heard is that BSE has caused at $6 billion dollar loss to the beef industry - you do ,our own math on the scope of the potential problem. There is some good news. however There is an initiative to set up a border point between Ontario and Manitoba at West Hawk Lake. The idea of this that in the event of a disease outbreak. the country of Canada could be divided in two regions. The hope is that exports could resume in the region of the country not affected by the disease. So far, this has been a slow process because it requires all cloven livestock groups to be involved. As well. the government must support and administer the project. Most importantly. the world must recognize this initiative as a valid method of control. In Ontario. the Ontario Ministry of Agriculture has appointed h Chief Veterinarian for Ontario. This person would be the lead figure in the event of animal health or related food safety problems. Dr. Deborah Stark has been named to this position. She trill also advise the government on hether a separate Animal Health Act should he written for Ontario. I would like to end by saying that while dealing with our day-to-day problems and chores on our farms. it is important to step back and look at all aspects of your operation. What would we do if foreign animal disease hit our financial statements'' Will the CAIS program be enough to save us'? The political train is moving on this issue - it is however slow. Our challenge: hov. to manage this problem before it becomes one!O - Submitted by David t'andetrulle PERTH COUNTY PORK PRODUCERS' PORK PRODUCTS • Smoked Pork Chops • Fresh Pork Chops • Stuffed Loin Chops • Smoked Sausage • Smoked Cheddar Sausage • Bacon Burgers • Teriyaki Pork Steaks • Vittorio's BBQ Sauce AVAILABLE : R,.1M Steve Hulshof (Kinkora) 348-8167 Walter Bosch (Monkton) 356-9000 Ted Keller (Mitchell) 348-9836 PCPPA shirts available Perth County Pork Producer golf -type shirts available in navy with white PCPPA logo and white with blue PCPPA logo, two styles: men's traditional with button closure, women's with a v -neck and collar (no buttons). Cost would be $27 each. To order contact Deb Campbell at 519-235-1609 or depcampbell@tcc.on.ca Make cheque payable to Perth County Pork Producers and mail to Deb at B 231 Carling Street, Exeter, ON NOM 1S2. MAY 2005