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The Rural Voice, 2005-04, Page 12Jeffrey Carter Food's wasted because it isn't valued Jeffrey Carter is a freelance journalist based in Dresden, Ontario. Timothy Jones, an anthropologist at the University of Arizona, has found that close to the half food produced in United States is wasted. One would suspect that, had Jones conducted his study in Canada, the findings would be similar. Jones, to his credit, puts his results in perspective. His findings show that 40 to 50 per cent of food that's "ready for harvest" — is never eaten. It's an important point. Jones has calculated all the losses, including harvest losses, losses during transportation and storage, losses at the processing and distribution level, losses at the retail/restaurant level, and those losses that occur after food in the hands of the people intending to eat it. Naturally, there are interest groups looking to massage Jones' findings to suit their particular political slant. The Minnesota-based Organic Consumers Association, for instance, issued a news release entitled, "Industrial Agriculture Wastes 50 per cent of Food." To point the finger at one aspect of the food chain is a bit unfair. As Jones points out, the average U.S. household wastes 14 per cent of their food purchases — worth about $43 billion annually. It should also be noted that some food will inevitably be wasted — no matter what type of food system happens to be in place. Any home gardener knows that not every green bean is picked and not every potato is dug. Get your new chicks on Purina's All Vegetable Protein Feed today! Golden Line" STARTER -GROWER -LAYER -FINISHER Bluewater Feed Company Ltd. Tara Desboro 934-3122 794-2327 Milton J. Dietz Ltd. Seatorth 522-0608 Milverton Farm Supplies Inc. Milverton 595-2048 Springbank Farm Supply R.R. 3, Walkerton 881-4492/1-800-724-3850 NPurina PURINA., hie Checkerboard design end CHOW. are licensed trademarks of Nestle Punna PetCare Cowpony. ■ 8 THE RURAL VOICE The organic association does have a valid point, however. There is built-in inefficiency with today's food system. For instance, Jones likens fruit and vegetable growers to "river boat gamblers," according to an article on the University of Arizona website. "They will roam their fields while on the cell phones to the commodity market in Chicago, play the odds and even dance a jig or flip a coin if they think it will help them make a financial killing. A bad bet often means an entire crop is left in the field to be plowed under." Here in Ontario, commercially - produced vegetables are wasted on a regular basis. Last fall, for instance, at least one of the major tomato processors in the province left a significant percentage of tomatoes in the field. The quality was still acceptable. It was simply a marketing decision. Tonnage requirements had already been filled. There are, of course, repercussions to all this food wastage. Fossil fuels and chemicals were essentially wasted in its production, topsoil was lost, and landfill space was taken up by something that, at the very least, should have been composted. Perhaps an even greater concern is the attitude many North Americans seem to hold for food. 1 listened in dismay, for instance, when a caller to CBC Radio's Cross Country Checkup program suggested that if a Canadian farmer is unable to make a living from their farming operation, that farmer should simply just walk away. Food has been cheapened, and so have the people who produce it. Most North Americans no longer understand the true value of food. It's certainly not reflected in the way it's priced. A bushel of corn, for instance, has been selling around $2.30. Yet to a starving man a bushel of corn is life for a month. If North Americans hope to cut into food wastage, food must be properly valued. One can only hope that it will not require widespread hunger to make it happen.0