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Village Squire, 1973-06, Page 10colour, he knows the fundamentals of perspective that the average person can't possibly know. It's a lifetime study. Now I've been working fcc 25 years and I know a little portion. I never will know everything about it; nobody ever will, not even the masters. "So it's a very complex thing for the artists, but it shouldn't be for the view- er. It should be very simple. He should just look at it: if it turns him on, it's his; if it doesn't, forget it and go on to the next one. He becomes vehement when he discusses art citics and the effect they can have on those interested in art and in painters. "They really don't know what they're talking about," he says of many of the critics. "They've never felt a brush. They've never taken lessons. How can they be a critic? If they want to be crlics let them either criticize on the basis of what they like, or let them become full-fledged artists and say this is good because, or this is no good because. "Usually they're pushed into this spot because someone left the week before someone says 'Well, you've applied as a writer, now we've got an opening here so you go and write about art.' "I mean what does a person know if they've never studied art. At least if they were art historians, if they'd studied the masters and so on and had a degree in art history, then I'd say okay. But unless they have a degree or some sat of qualifications, I don't think they should call themselves critics. They should only reflect the reaction of the public." Mr. Heim says the general public, not the critics, are the barometer that tells if an artist will be accepted. But only time will tell if he becomes famous, because usually it takes 50 years before one can tell if an artist is going to last or not. I certainly don't think I will, he says, "because I'm not that kind of an artist, I'm not the genius type. But one or two people here, I have a feeling they will last. They have all the makeup of a true artist. But you can't predict that. Many good artists have fallen by the wayside. Mr. Heim came to the area when he was art director for CKNX televi- sion for some years. Now he runs a commercial design business. He has designed his own house that sits be- side the gallery overlooking the river, and has done interior design fa hotels and restaurants. For the future, he says, he'd like to open people's eyes so they can see more. "They can see a tree but they don't really know what that tree looks like because they never take the time to study it. By appreciating art, you get an increased perception and therefore you simply enjoy life more. When you study art you automatic- ally study nature." "Art should be simple for viewer"