The Lucknow Sentinel, 1986-11-26, Page 53PRESIDENTS
CHOICE
yr"TCHS
We've worked for years trying to develop a
President's Choice ketchup that not only tastes
as gonad as Canada's best-selling ketchup but
has the same sheen and thickness. Our Master
Ketchup Mer discovere a way to break
down the cells of fresh tomatoes so t t
tl
they literally act like :Totters. (We can't
tell you how he does it—that's his
secret!) ` 1 is extra -absorbency
pr.v.iuces a ketchup
that is perfectly thickens.,
perfectly srnoota and has a
wonderful Sheen! We'll sell the
Large, 1 L bottle of my
President's Choice Tomato Ketchup at a special
introductory price of only $1.99 until Jan. 3 (1 L of
the leading national brand sells for up to $3.39 in some
Ontario supers). Available: L, LS, NF, Z, SI, SC.
it BE MO;
41N71 fly"S1',t.
000
MY PREDICTION IS: LIGHTLY SAI! El) BULK
PISTACHIOS IN THE SHELL (NATURAL COLOR--
NO
OLORNO RED DYE ADDED) AT $6.59 KG, OR $2.99/LB!!
Available: L, LS, NF, Z.
':(4:1 Li) RICEPIVU: )51T
JIM. WHITE: Our President's Choice Mincemeat is, in my
opinion, THE BEST MINCEMEAT you can buy. Even the
experts say so; a panel of judges at Britain's Fortnum & Mason
rated Canada's best-selling mincemeats in a blind tasting. They
ranked President's Choice Mincemeat tops overall, points being
ascribed for quality, appearance and taste! The 750 mL jar of this
superior mincemeat is only $2.99! Compare to the up to $4.89
charged by some Ontario supermarkets for the equivalent amount
of Cross & Blackwell.'
This year, we're expanding our mincemeat lineup with another
product made with our famous President's Choice Mincemeat—
President's
Choice Mincemeat Tarts! Six succulent tarts are only
$1.99! Available: L, LS, NF, Z, SC.
THEr '_ ERT
RANKED IT SUPERIOR
T PHILADi_ HIALf
If you were going to launch a new, bettemastkg cream
cheese, how would you prove that it's superior to
Canada's bestselling national brand, Kluftl-
phia? YOU'D GO TOONE OF THE COUN-
TRY'S
O -TRY'S LEADING BAKERS AND GEr HER _ �
OPINION, WOULDN'T fid' LD YOU?? Well, we asked
'Maid' of Dufflet Pastries in Toronto to make Jim
White's sensational cheesecake recipe with Kraft
Philadelphia and with our new President's Choice
Old -Fashioned Cream Cheese. To be honest, we were
loading the dice because we know that a high butterfat
content produces a cheesecake with a superior flavor
and smoother, silkier texture. (President's Choice Old -
Fashioned Cream Cheese has 35% butterfat; Kraft
Philadel.hia has an average of 32%, based on samples
anal ;s on Aug. 27, 1986.)
et baked both. She tasted them and said, "1 can't
believe what a sensational product you've developed!
There's no question that it makes a superior cheese-
cake!!" We have this superior product at a special
introductory price of just $1.39 for a 250 g pkg. (Kraft
Philadelphia sells for up to $2.19 in many Ontario
supers.) Available EXCLUSIVELY at: L, LS, NF, Z,
SI, SC.
P.S. You'll find Jim's recipe in our stores.
P.P.S. Speaking of cheesecake, our PRESIDENT'S
CHOICE NEW YORK -STYLE CHEESECAKES
have a faithful following. Have you discovered them?
Choose from Plain, Chocolate Swirl or Amaretto—
just $6.99 each. These cheesecakes weigh 650 g each
(that's nearly 1-1/2 lb!). Available in the freezer case at:
L,LS,Z,SC.
"THERE'S LIKE
wm'm.ivJNNIRwiimTYOUCANHAVEANEVJNT!I WHITE WINfWlTHfISN,�STHfRE?"
JIM WHITE: Gourmet dinners frequently take hours to prepare—but not when they're
made with President's Choice Frozen Fish Entrees! These fabulous fish products enable you
to put a gourmet -quality meal on the dinner table in next to no time. Dozens of shoppers
have told me that the President's Choice frozen fish lineup has changed their families' eating
habits! Even children who normally don't like fish crave our President's Choice Haddock
& Cheese in Breadcrumbs (haddock topped with cheese, then coated with crunchy,
Oriental -style breadcrumbs—only $3.99 per 400 g pkg, which serves four). We also have
Plaice With Shrimp and Lemon Butter (two boneless portions sold by weight, $14.31/kg, or
$6.49/lb) and Haddock with Old English Cheddar Cheese (lightly breaded to seal in the
uices—just $12.10/kg, or $5.49/1b); Boneless Sole in B (two lightly breaded,
neless portions of Canadian sole, only $12.10/kg, or $5.4911b); Haddock Kiev (lightly
ded Scottish haddock filled with herb-&-parsleybutter, only $11.69/kg, or$5.30/lb); and
k With Lemon Butter ($11.69/kg, or $5 30/1b). Bon appetit!
vailable: L, LS, Z, SC
Code: LLoblaws; LSLoblaws Superstores; Z-Zehrs, NF -No Frills; SI -Selected Independents; SCSupercentres.