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The Brussels Post, 1977-09-28, Page 5Layout•,cione Tuesday THE BRUSSELS POST, SEPTEMBER28, 1977-5 (Continued from Page 4) proofread, it is taken to the layout room where the pages of the Post are put together. Here, on a long row of light tables, waxed sheets of thick paper with the column widths marked on them are spread out. 'The wax acts as an adhesive and the columns of copy are trimmed and curt into position around the advertisements. The advertisements don't just miraculously appear though. They are put together earlier by ad layout, people. These people take different lines of type and logos or signatures of various businesses and combine them imaginatively into the advertise- ment ordered. The ads are then laid out on the waxed sheets. Photographs Photographs are also very much a partof the paper and the process they go through is a rather complicated one. The Post develops and prints its own black and white photographs. In order to be picked up by the press, the photographs have to be reshot and changed to different shades of dots. These "screened photo- graphs" or PMT'S are also positioned on the layout sheets. Headlines The last step in the layout room is writing the headlines. The number of letters that can be used depends on the size of the e little )ortant annual raises t. Men Ld th e I serve ) 1000 church and art on, Mrs, every TYPESETTING Henrietta. Brown types all the news stories into this compugraphic machine, which feeds out the copy in even column widths. (Staff Photo) / and hered ent to forth, Bros, n and RECORDING THE ADS Seaforth with details of adv shown recording the size of for record keeping purposes _Asia • Each Thursday afternoon . Pat Langlois makes a trip to ertisements for the next week's Post. Rhea Hamilton is the ads and the names of the advertisers on a tally sheet (Staff Photo) nting over each n hot nuch ato a !.s of on the the h, or fed Thine Mint in lobos. headline and the number of columns it runs across. The headlines are typed into a headliner machine which works on the same principle as the typesetter. Large camera After the headlines are positioned and the type straight- ened, the layout -page is placed under a "camera", which is about three feet long and two feet wide, and a negative the size of the page is shot. Once processed in three different chemicals the negatives are dried. Each' negative is examined for any scratches or clear spots, which would come out as black marks on the printed pages. The scratches are covered with an opaque paint. Printed in Goderich Goderich is the next destination for the paper and where all the negatives are taken to the Signal Star printing prpsses. The negatives are put together with sensitized aluminum plate and put under an arc light. The clear areas on the negative allow the light, through, burning the image into the plate. The plates are processed and then fitted on the 'press, where only the areas that have been "burned" pick up the ink and transfer it to the newsprint. Although the layout work takes hours, the actual printing of the more than one thousand Brussel Posts takes a matter of minutes. Addressed After its Tuesday night printing date in Goderich, the Posts are put through a stencil machine and addressed to each subscriber. Then they are sorted into mail bags, one for each community or rural route the Post serves and are 'sent to the Post Office Wednesday. Also on Wednesday, the Brussels Post is delivered to stores in Brussels who sell the paper over the counter. ;rave's in five ghts of r work the cones. ortant, pple in alone their makes lat the et they :he job !house it up? !grave tughs, and LAYING out'OUT PAGES, Len Plz/ey rid Ohe of 6everm' peeving' who W i the orKa on. la „ ..„ Almostoh T pages of the Erussels Post all f the layout work for the Post is done. ay before 4 P,M, (Staff Photo), PROCESSING HEADLINES — All headlines- and news copy is electronically typed or .phOto paper.. The, paper is developed. by running it through, this Mattlin0,thet th6 ttoriet are, proofread and. connected and laid out on waked sheets.. The sheets are photographed' and page sized .negatives are' developed. • (Staff Photo).