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The Citizen, 1986-03-19, Page 4PAGE 4. THE CITIZEN, WEDNESDAY, MARCH 19, 1986. Coming o f the global village On a radio interview recently, a visitor to northern Canada admitted he suffered a unique kind of culture shock when he first arrived. Here, amid a landscape that was totally alien to his southern, urban experience, were kids wearing Michael Jackson tee-shirts just like back home and people who followed the latest soap operas on satellite television. On a television report from France, a reporter said that when the socialist government had come to power several years ago, it had vowed to rid the country of American influence. Today the government has given up and the country is swamped with American movies, reruns of American television and of course American rock stars. If one cares about protecting the little things that make us unique in our own communities or even in our own countries, there’s much to despair in the way technology has allowed dominant cultures to flood every corner of the world with their influence. But technology can, thankfully, work both ways. While the rest of the world has been flooded with American culture, for instance, Americans themselves have been almost totally isolated from other cultures, unless it is another culture as filtered through the American cultural channels. Major U.S. television networks, for instance, never show a television show that isn’t produced in the U.S. If they see a program they like in Britain they won’t import it but will make their own version as they did for “All In the Family,” “Three’s Company,” “Too Close for Comfort” and more. While the Americans are great at talking free trade, culture is one place there isn’t much free exchange of ideas allowed. The Americans are much like the Japanese in trade of automobiles for instance: there are no specific laws to prevent importing television programs in one case or cars in another. There are many things that prevent it. But the same satellite technology that floods the rest of the world with American culture, couldopen the borders of the U.S. to ideas from the rest of the world as well. The Canadian Broadcasting Corporation recently made a proposal that it construct a super station in Windsor to beam Canadian programming into American homes the way Americans bombard us today. Given the current economic situation in government spending, the general distrust of the CBC by the Conservatives and their feelings of inferiority that the Americans wouldn’t want to see anything on Canadian television, this likely won’t happen. But imagine a world where satellite technology made it possible for us to really sample the world on our television screen: now watching a British situation comedy, now an American soap opera, now a Canadian comedy-mystery, now a news report from an African station telling us what’s going on in Africa from an African perspective. Imagine what could happen if people in Russia suddenly were able to see the rest of the world without having that view filtered through their own propaganda apparatus. Imagine if Americans could suddenly see news from all those diverse parts of the world their government has been meddling in for years, from Europe to the Middle East to Central America. The danger of modern communications technology is that it can wipe out individuality of local cultures. The possible blessing, if governments willletithappen, isthatwecould have the best educated, most understanding population in history. Let’s hope the benefits of the latter outweigh the former. Keeping the bargain A visitor to the office the other day mentioned the contradiction thatwhileagreat deal has been madeofthe plight of the farmer, a look along the main street of most small towns shows the death rate of small business has been almost as staggering and little is made of it. He was right, of course. The 1980’s have seen a complete rewriting of the rules of small town business. New businesses starting up have a tough time making it. Old businesses find it increasingly hard to stand up to the problems of declining population (particularly on farms), increasing popularity of bigger chain stores in larger communities and the urge to wander that seems to come over the local resident when it comes shopping time. The shopper who takes his or her business out of the community has only himself/herself to blame when one day a “going out of business” sign appears on local shop doors. At the same time, local business people have a responsibility to make sure they operate their businesses in a first rate manner to serve both the local customer and the community in general. If a modern farmer must be good at all things, the local merchant hasn’t got it easy either. It's no good any longer to rent a store, put up a sign, put in some stock and work happily away until retirement. A merchant today must be aware that his competition isn’t across the street but across the county. Being friendly and helpful can be an edge to a local store over a big chain but other things count too. How many small merchants, for instance, complain about the difficulty of competing with a chain but refuse to do any kind of promoting, marketingoradvertisingthathavegiventhebig chains an edge in the first place, or have the kind of convenient shopping hours that draw people out of town. To make the community prosper we need a bargain of faith between the local shopper .and the local merchant. If both sides don’t do their part then the future of our main streets is not going to be a happy one. There are people who will tell you that the important decisions in town are made down at the town hall. People in the know, however know that the real debates, the real wisdom reside down at Mabel’s Grill where the greatest minds in the town (if not in the country) gather for morning coffee break, otherwise known as the Round Table Debating and Filibustering Society. Since not justeveryone can partake of these deliberations we will report the activities from time to time. MONDAY: Hank Stokes said a friend of his got offered a job as one of the advisers in the Ontario government’s new OFFIR pro­ gram (don’t ask him what the letters stand for he says. He figures they’ve got a whole computer tied up down at the Ministry of Agriculture and Food coming up with programs that have interest­ ing initials.) Anyway, Hank says, the pro­ gram is to help the farmers who are in trouble by giving them advice. Now at the amount his friend is getting paid by the government to give advice, Hank says, he knows his friend will never get in trouble. Matter of fact, if all farmers could just make as much per day as the government consultants, they wouldn't need advice in the first place. TUESDAY: Ward Black was say- inghesawthe obituary of an old friend in the newspaper this morning. Billie Bean says he never looks at the obituary column. Ward says he always likes to check early every dayjust to make sure he isn’t there himself. Besides, he says, it cansavev ou alot of embarrass­ ment when you go to somebody and ask how their husband is and find out he died last year. Tim O'Grady says that in that case, they should start another listing in the paper for people of his age group. It would list all the divorces and separations so you wouldn't go up and ask somebody how her husband is and find out he moved out last year. WEDNESDAY: Julia Flint had a chuckle this morning at newspaper editorials in one of the local daily newspapers. One of the editorials talked about how the government needed to do more to cut govern­ ment spending as the Neilson committee report pointed out. The editorial right nexttoit complained that the government wasn't keep­ ing its promise to increase spend-’ /ftoSeiacRc Delicious cookies Oou (W FCR Cz,M0R,tW1 Y SHOE Keep haw fl -THem 77 THAT U3AS porTHEfYl )N A b " W) Z tflA/ie world view from Mabel’s Grill ing and get the armed forces back up to strength. “Funny how it’s wasteful to these people to spend $17 million on the Katimavik program but it makes real sense to pay some American company $15 million for one jet fighter,” she says. Tim O’ Grady said that what they should do is bring back conscrip­ tion then they could give the young people jobs and make them happy and make the pro-army people happy too. THURSDAY: Billie Bean said he heard those ads from the doctors on the radio: you know, the ones that say the government’s bill to end extra billing is a “personal insult” to the doctors. Billie said he kind of thinks it’s a personal insult to him when the doctor expects him to show up on time for a two o’clock appointment but keeps him wait­ ing until 3:15 before he gets in to see him. “The doctors are telling me that their time’s more impor­ tant than mine,” Billie says, “so maybe they can see what it feels like to be insulted for a change.” FRIDAY: Hank Stokes was teasing Ward Black about his good Con­ servative government this morn­ ing. “I heard Eric Neilson say that noother government has ever done as much for Canadian agriculture as this one, only I wasn’t sure whether I heard right. I couldn’t tell if it was ‘for’ or ‘to’.” Letters to the editor THE EDITOR: So, you want some opinions? I’m fullofthem. Somewouldsay I’m... 1 believe the term is opinionated. As always my main beef is the lack of use of “common sense” or “horse sense” as it was called in rural yesterday. Let’s begin with the preachings of so many so-call­ ed “Successful” of our fellowman that we must turn our eyes and thoughts only toward the future, that we should think only about achieving. It’s quite evident to me that many have done that and are still doing it. And here we are with world-wide poverty: monetarily, mentally and physically. Many of these people who are “in the know” are in control of our destinies are there mainly due to their lack of respect for all of their fellowmen. They take a “forward-to-the-future”, posi­ tive attitude toward life. Unfortu­ nately for the majority of mankind, our ability to attain any form of gratification has constantly been trampled and crushed by those people with only stars in their eyes, clambering over any and all to reach the top. Not only do they lack respect for most of their fellowman but they lack “horse sense”. Here are a few of my thoughts on these people: Our leaders -- World wide, they are seemingly obsessed with hav­ ing dominance and control, even it it leads to nuclear anihiliation of every living thing. Continued on Pg. 5 [640523Ontario Inc.] Serving Brussels, Blyth, Auburn, Belgrave, Ethel, Londesborough, Walton and surrounding townships. Published weekly in Brussels, Ontario P.O.Box152, P.O.Box429, Brussels, Ont. Blyth, Ont. N0G1H0 N0M1H0 887-9114 523-4792 Subscription price: $15.00; $35.00 foreign. Advertising and news deadline: Monday 4p.m. Editor and Publisher: Keith Roulston Advertising Manager: Beverley A. 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