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The Brussels Post, 1960-12-01, Page 2ki.e. 444 SIZES 4704 12 %-22i 6ti 'eoAnAWLeci224 .1.11.0111. find orders in • !'ranee, • Bellint-a. $peiri o.nd Italy. The monks live in the trilt which has an altar, bunk,: i.ctd cooking facilities. Father Chervier sends the .or.cle6 and the monks ti4 them — more. than wages, polishes and eleAnerp . day, • Father Tattpin is trratu;, manager. Every morning ,at five' o'clock he sets off in his- ura,dc• to take supplies to Pails •ir Rouen for onward desp9teit. So eKiciertt has the Abbey 1.);- etime -that :in productivity it is w ranks seventh among the cm wax ,and polish menufeette ere. In France yet in size it is one of the smallest, Despite their commercial suc- cess,lnrll . simeo timemonksoth aere das y at tilln-ty, Wandrille has been divided usia - prayer,thr three periods, for manualncoil s" y bour. The monks keep to this schedule. They have an outstanding re- putation for scholarship .cnd some of them write books on religion hr Italian, Portuguese and Spanish. Father Chervier gives a taros fold. reason. for the success .).r Les Produits Monastique waecs. "Prayer and elbow grease," he says. t ...*,,,,kt.,,,....3„:„...,.,_,. lk, J ,...„..., FREE ON A SWING — Linda Breese, 4, swings as happily as any child at her Columbus, Ohio, home. But when Linda gets back to the ground she needs crutches to get around. Born with an open spine, Linda represents millions of handicapped children, She's the National Foundation's 1961 poster girl, For Hall-Sizes PRINTED PATTERN. the ground that -"dentiiricos- p1e secondary rele in dental hs - aione and by themselves vat, • not prevent tooth decay.' Weight - reducing compounos are described as not only usi,- less for their purpose but per. .haps even dangerous. A emigre.- eional committee, after going in- to this subject, eame to the eon, elusion that the public is "bilk, .ed out of $100 million annually by the makers of worthless, weight-redueing preparations." The doctor is under constant pressure by drug manufactareere • who spend more than $750,000„, 000 — or $5,000 for every phy- sician in the nation" * to per- ,ettade him to prescribe their pro- ducts. The tremendous, increase in new drugs on the market is illustrated in the case of one druggist quoted as saying that he , DOW stocks nearly 2,000 drugs— with more being added rn every week --, in comparison to about • 400 such items ten years ago. Mr, Smith scores the federal government's failure to police the drug market while et the. same time admitting that the law does not give it adequate authority. For instance the Food and Drug Administration has the right to demand accurate la- belling of a drug, but it has no authority over drug advertising. • When the government does .ate • tempt to catch up with the ex- t cesses of the industry, it is often foiled by sharpshooting lewstere who find easy ways of getting around the present. "horse and buggy" laws.. What is needed, the • author concludes, is "a consumer's hill of rights." He urges the Amer--- j can people to rise up and de- mand it of their Congress. Moclera Etiquette BY Anne Ashley if tea is 'being Served And a guest does ntSt care for would, it be all tight in this case for the guest to, ask for IA cop of PQMP? Not unless the hostess sly- eifically asks if -he or she would prefer coffee, Otherwise, drink the tea, or part .of it, And, pretend you are enjoying it, Q. Is it proper to write a few Piles of #(104 wishes on the card that you enclose with a wedding gift? A, While not necessary, this is a quite proper and. nice thing to. do.. Q, My husband insists on. drowning .everything on his plate with gravy. I •think this is had manners, Mat do you think? Strictly speaking, gravy -is for the meat and if ypu want to eat your potatoes with gravy, -you dip a forkful into the gravy that has escaped the meat. Q, is it proper to hold the fork or spoon in the hand at the din- ner table while engaged in a long conversation? A. It is much better to lay the utensil down if embarking on a lengthy. discourse. If held in the hand, one is likely to find one- self waving it about, and this is definitely improper.- • • Q. Where do I put my olives and radishes served at a formal dinner, when there is no bread- and-butter. plate? • A. Place them on the edge of • the plate from which you are eating. Salt for the radishes goes there, too. Q. When one is carrying ones' tray in a cafeteria, is one sup- posed to ask permission of a stranger to sit at his or her table? A. This is not necessary. These Monks Have A Thriving Business 1NGERFARM eventlat ,T‘e D. ata,ke A Shocking Tale Of lieclith Advertising A review of "The Main), tineketers" by Rallat. Lee Smith written by Josephine Ripley he the Christian Science Moeitor. * It is an indignant man who writes "the shocking story ee illeW toed and drug advertising exploits your health.' Ralph Lee Smith, writes not only with. feeling, but with the confidence of an author who has the evidence to back up his case -against the "health hucksters." ills sources iaclude the find- ings of congressional iavestigat- log committees, the American Medieal Association, the Federal Trade Commission, and the Na- tenet Better Business Bureau, with which he was formerly as- sociated as an editor. His exposé is concerned only with that part of the drug in- dustry which he feels is engaged in unethical huckstering, not with the medical profession or pharmaceutical industry as a whole. He centers his attack on those drug manufacturers and their advertising agents who, through slick slogaes and medi- cal misrepresentations, encour- age Americans to spend millions of dollars for drugs, vitamins, cosmetics and so-called "health foods" which are cracked up to be what they are not and, repre- sented as doing what they don't. These products are well known and their manufacturers some of the biggest in the industry. Through the medium of modern advertising and mass communi- cations, they are able to pene- trate millions of homes with their misleading sales appeal. The consumer is at their mer- cy, Mr. Smith says, and no one as yet has come to his rescue in an effective way. Mr. Smith, in his opening chapter exposing the health huckster's methods, addresses himself directly to the reader: "There is no reason why you should settle," he challenges, "for anything less than outright elimination of health huckster- ing. No advertiser has the right to mislead you and your family about your health in order to realize profit." It can be stopped, he claims, any time the government and the industry really want to take the necessary steps to abolish an unnecessary evil. He derides the huckster's wares and their claimed poten- cy, in case after case, chapter after chapter. As for "the gold rush in vitamins and minerals," medical authorities are quoted to the effect that a well-balanced diet provides all the nourishment of this kind necessary for the average person. Toothpastes that "prevent tooth decay" are debunked on MASK MARVELS — These are the latest in disposable surgi- cal masks, displayed in San Francisco. The mask at left features high filtering action while the one at right, devel- oped for high bacteria resist- ance, it heat-sealed to a thin flexible plastic. Heirs' Heirloom Buy Now, Pay Later Old As The Hills The Benedictine Abbey of St. Wandrille, near the mouth of the Seine, is one of France's leading producers of wax and polish. This year the monks, who sell their products from Monaco to Madagascar, won the top pro- ductivity award from the De- partment of Economic Affairs. The monks' venture into trade began in 1936 when the abbey, built in 649, was• in danger of going bankrupt. Two of the monks, Father Antonio Chervier and Father Sorinval, 'had some experience of cheMistry so they looked around for a way of applying this skill. They began on polish and pro- gressed to floor wax, shoe poi- ish, metal polish, glass cleaning wax. As they made a few sales they were able to buy better equipment. Before long every monk in the abbey was involved — as carpenters, pack ere, welders, tinsmiths, accountants and typ- ists. The monk responsible for fill- ing the shoe-polish tins became frustrated with the laborious job and invented a machine which would fill the tins auto- matically, -By 1941 Les Produits Monas- ttque had become such a thriv- ing concern that Father Cher- vier put a dozen local people on the payroll; twenty are now employed. The monks wanted to sell competitively, so they decided to employ no middieernee. The chief travelling salesman is Fa- ther Chervier; each summer, with another rnonk,ohe sets off in a specially fitted truck, to A deep-descending eel f ar frames you: in softest flattery above a slimming sitht. Smart in daytime cotton or wool— ele- gant in, silk for gala evenings. Printed Pattern ON: Halt Sizes 12);?2, 141•, 22 1/2 . Size 161/a requires 33/4 yards 39einch fabric. Send FIFTY CENTS (500 (stamps- cannot hi. accepted, use postal note for safety) for this pattern. Please print plainly SIZE,, NAME, ADDRESS, STYLE NUMBER. Send order to ANNE ADAMS, Box 1, /23 Eighteenth St., New Toronto, Ont. SEND NOW!, Big, beautiful, • COLOR-IFIC Fall and at inter Pattern Catalogue has over 100 styles to sew — school, career, half-sizes. Only 350! A .Fcssition Hint for Air Travellers that came over the wires was quite a shock. The nineteen- year-old -son of friends of ours near Guelph had been killed that afternoon by a falling beam. From' what I could gather from his distraught mother he had, been helping `a neighbour de- molish an old building. Probab- ly a barn, but I'm not sure. This young lad had shown every promise of being an, up-and- coming young :farmer. He was quiet, homeloving and hard working. He was interested in cattle and modern methods of farming. Other than that his greatest love was Me guitar with which he had done very` well in competition with others. It is' Monday now and we feel somewhat deflated after a trip to Guelph yesterday, Needlese to, say it was a sad experience. However, two remarks of - the parents made us feel 'that they would eventually recover from the shock of losing their son without becoming embittered. The mother said — "It is no use looking bade, figuring out how it might have been avoided . I guess it was just meant to be." k "And," said the father, "we have nothing but good memories of Our boy. Never at any time did he cause us grief or anxiety." How many parents of young girls and boys living today wish they could say the Same thing? Oud bereaved friends have cer- tainly suffered a great loss, but it is equally true they have only happy memories. Sunday, of course, was our first day back on standard time. Partner made it an opportunity for teasing me. At breakfast time I said, "So you remembered that we go back to standard time today?" "Of course I did — I put the Blocks back last night." "You did hot," "Sure I did." Then / got really worried because t had put them back when I went to bed — an hour earlier than Partner How- ever, he Was only kidding but with Partner you never know whether he is kidding or not, He keeps a face as straight as a poker. It was the radio that put me straight. bRIVE Witt4 tAtit 155 till- 4t — 1.660' tile you ati answer wisest tho eleotion returns are all ih." Marriage Tips For Teen-Agers From a code developed by the Family Service Agency of San Bernardino, Calif. 1. Parental approval of dates. If parents do not approve, there may be good reasons, Allow yourself time to consider these reasons. 2. Discusing your engagement or marriage plans with your 'parents is essential. If you would like further e,valtietion, clergy- men, teachers, and school coun- selors can be helpful. Any good marriage plan will stand up un- der careful examination. 3. There is a difference be- tween infatuation and mature love. Love at first sight,- or hasty decisions abotit marriage, should be carefully questioned. True love allows time for marriage preparation. 4. Know yourself, your hopes, and what you expect from mar- riage. 5: Don't fall into the trap of be- lieving that the "smooth dan- cer" is necesarily. the best (hue- :band). Remember that success- ful marriages are based on vari- ous _ personality assets, such as consideration for others, depend- ability, and loyalty. 6, Marriage is not an escape hatch. The unhappy single, per- son -all too often becomes an un- haPpy married person. 7, If you or your family sus- pect that personality problems may interfere with your future happiness, theee.peobleres should be (discussed and) evaluated. 8, Marriage should be a seri- ous plan, not something you would do just because everybody is doing it. 9. Each individual must recog- nize that. the final choice of a marriage partner is his or hers alone. The functions of dating, courtship, and engagement assist in the making of a wise deci- sion. 10. 'Talking things over is an essential means toward under-' standing the other person. Each partner should have the time and ability to discuss his feel- ings, plans and hopes for the future. 11. The person who bickers and can't get along with others is probably the kind of person who will bicker in marriage. 12. Don't expect that, after Marriage, an individual will change very much. Annoying personality traits will probably continue and may even became e source of aggravation. 13, Agreement on friends and recreational activity is impor, tent. 14, Mutual interests and simi- larity of social, economic, and religious background allow fur easier adjustment in marriage. 15, Don't be bluffed into dots ing, or marrying, a person Who uses dramatic threats to get his or her own way, 16, rioWt try to evade &setts-, Siena about religion, Children, money, educational plans, or other important vela in life, AtitheritieS agree that,, when people marry too far out of their (ewe) age group, the possiblity of unhappiness is in- crease& I.B. An individual who violates too Many stariciatde before nate- riage May have difficulty in ac- cepting the cetiveritiotle of fam- ily life, — Cosmopolitan- Magazine-. Who says Fall is over? We had two days of squaw winter and now we are enjoying real In- dian summer, It is just• grand for getting odd jobs, done that some always get left to the last minute -- or perhaps don't get doneat all. But 'that's the way it goes — as long as the weather holds out we can find extra jobs to do. Partner is busy both in- side and out. I finally gave in arid accepted his offer to help with the painting. The ceilings, with all the reaching and stretch- ing involved were getting me down. So now we are working together and getting along fine. Got the hall done last week — long hall, six doors! However, we took it in easy strides as I was afeaid of Partner stiffening up — and that wouldn't do at all. Last Friday, it being such a wonderful day, I went to Milton to fulfil a promise to an 87-year- old lady. I had said I would take her to visit the old farm home to which she had come as a child 82 years ago. It had remained in the family until recently, that is, until her bachelor brother died. Most of the farm was will- ed to Halton County for re- forstation purposes. The house, barn and 8 acres of land were to he sold and the proceeds turned into the estate. The head of a building construction com- pany bought it, a young fellow we had known as a boy. What he has done with that old farm house is almost unbelievable. It was a particularly well-built house to start with, red brick on a stone foundation, Now it has been completely modernized without destroying its original lines. Its great charm is its sim- plicity'-- like the deceptive exe pensive simplicity of'Paris dress creations. Indirect lighting, deep pile broadloom, polished cork tile in the bedrooms — so easy on the feet. One-tone decorating throughout — that is, very pale green walls with white wood- work, except for the childi•en's rooms, decorated with nursery rhyme paper. All kinds of con- veniences, of course, but the conveniences are not obstrusive. Going back to the home of one's childhood always results in a flood of memories, But I -don't think elderly people resent changes it changes are for the good. To see a place one has loved slowly going to rack and tuin, that hurts. Hut if a place has been taken care of and changes are all in the way of improvements how could any sensible person object?'The fact that the old "parlour'; has now become a modern "family room"' need not detract from its senti- Mental value. When I got back from my trip the telephone was ringing like triad. Partner was outside and hadn't heard it. The Message If you believe that buying on the installment plan is a rela- tively new business practice and a feature of life typical of our era, you are wrong. Installment. credit in primitive forms existed thousands of years ago. It was practiced by the Babylonians and Phoenicians. It was known ii: Rome under Julius Caesar, especially in real estate dealings. Apparently the plan was im- ported to England early in the 19th century, when the Countess of Blessington found it practiced by merchants in Paris. When she returned to London, she told cabinet makers about it. At about the same period, deferred payment plans appeared in the United States. It was not until early in the present century that the idea of banks lending money to indivi- duals on the basis of character and income, with repayments in monthly installments, was put into pratice. It has now reached the astronomical figure of nearly $40 billion, according to figures released early in 1960, The share of the nation's banks in install- ment credit is currently about S15 billion, After 50 years of installment credit in the United States, figs ures recently released show that 48 per cent of American families use it, Main users are the mid- dle-incorne group, More than half of all families in the United States buy their furniture aed Major home appliances in thee. payment plans, With installment credit eo firmly entrenched in our way of life, there seems little merit in arguing the economic proe and cons of this system of buying. Banks, which must exercise pru- dence and caution in their OPtera- times, have found it a `worth- while practice, based as it is on the character and lacethe el the individual customer. Its dimen- sions today certainly reflect the stability of both the national character arid economy. — Hous- ton Post. Embroider this sampler for baby's room — a pretty decora- tion, a sweet reminder the ,proud parents Will cherish. Give a gift that's truly per- sonal — a sampler story of the Happy Event, Pattern 894: trans- fer 12 x 16 inches; color schemes. Seed Tnntry-FiVt CENTS ((stamps cannot be accepted, use postal note for safety) for this pattern to LAURA WHEELER, Box 1, 123 Eighteenth St., Net Toronto, Ont. Print plainly PAT- TERN your NAME and ADDRESS. JUST OFF THE PRESS! Send now for our exciting, new 1561 Needlecraft Catalog. Over 125 designs to crochet, knit,. Sew, etei., braider, quilt, weave rash. ions, hoMefurnishings, toys, gifts, bazaar hits. Plus FREE — in- structions for sift smart veil caps. :Hurry, send 250 novel