The Lucknow Sentinel, 2016-08-17, Page 11Wednesday, August 17, 2016 • Lucknow Sentinel 11
Grey Matter Beer Company will transform Kincardine location overlooking Lake Huron
Troy Patterson
Editor
Lakeside Downtown Kin-
cardine will see Grey Matter
Beer Company establish a
new social business
approach over the next year.
Michael Hueftlein recently
purchased the downtown
location on Queen Street
across from the Annex build-
ing, and plans to transform it
into a tourism destination.
Hueftlein confirmed the
sale was soon to close over
the phone with Kincardine
News, and said he chose the
Kincardine location for its
views over Lake Huron, and
a "thriving" and "extremely
friendly" downtown.
"It seemed to be a perfect
fit," he said. "It's a beautiful,
vibrant downtown core, so
we hope to get people inter-
ested and make it a great
tourism attraction:'
The brewery itself is
named in recognition of
"inventions, inventors,
human advancement and
explorers," he said, with the
first brew - an American Pale
Ale to be named 'Mission to
Mars', recognizing humani-
ty's next big quest into the
cosmos. Other brews will be
named as well, from stouts,
to lager or wheat beers.
Hueftlein came up with
the business name as a way
to give credit to the great
pubs and watering holes of
the past, where so many
people in history have sat
down, talked and come up
with great ideas that bene-
fited their communities,
countries, or the world as a
whole.
"I want to create a place
where people can look out
onto the lake, relax, have a
few beers and come up with
great ideas," he said.
Grey Matter Beer Com-
pany involves a "significant"
investment in the commu-
nity, with renovations
required to the former cloth-
ing store and property.
He hopes to create a look
to the building that will draw
in visitors for samplings,
with a lakeview patio on the
back and brewing equip-
ment set up in the
basement.
The brewery plans to
market and sell its own beer
out of the Kincardine loca-
tion, while partnering with
local restaurants and even-
tually selling packaged beer
through the LCBO, said
Hueftlein.
Partnering with local
caterers and restaurants will
also be important, he said, as
they will offer food services
to pair with the beer and
showcase other local
businesses.
He also plans to create
'One -Off' experimental
batches of beer every couple
of months, before making
the recipe 'Open Source' for
any homebrewer to create or
modify.
"It's really about the expe-
rience and being open and
transparent about it," he
said. "I want to help in the
advancing of the craft brew-
ing industry as opposed to
keeping everything secret,"
he said. "I hope it helps peo-
ple for them to know exactly
what's in it:'
The microbrewery indus-
try has been growing and
community support for his
idea has been outstanding
Troy Patterson/Editor
The Grey Matter Beer Company microbrewery will be locating in downtown Kincardine later in 2016.
so far, he said. Support for
other local breweries like
Outlaw in Southampton and
MacLean's Ales in Hanover
and Neustadt Springs has
led to their success.
Hueftlein added he hopes
to work together to create
somewhat of a 'Brews Trail'
in the area, that will see tours
of each location and their
supporters in Grey -Bruce.
Most recently working at
Farm -related $1,000 scholarship up for grabs
Graduating Bruce County
secondary school students
have a reason to remember
the 2008 International Plow-
ing Match and Farm
Machinery Show near
Teeswater.
The Bruce County Com-
modities Food Court at that
match was so successful
organizers established a
scholarship for graduating
students who will be main-
taining a connection to
agriculture.
That connection does not
have to be through further
education.
The $1,000 scholarship
could go to a student fur-
thering their education on a
post -secondary agriculture
program. They could be
apprenticing in an agricul-
ture -related field, or other-
wise be substantially
engaged in the business of
farming.
The application process
involves a 1,000 word essay
describing the applicant's
future plans and desire to
remain involved in
agriculture.
A resume should also be
included in the application.
The applicant should be
graduating this year 2016.
The application package
should be e-mailed to agri-
nwmo
NUCLEAR WASTE
MANAGEMENT
ORGANIZATION
media@blackbumradio.com
Deadline for entries is
Sept. 12, 2016.
For more information see
the Bruce County Commod-
ities Food Court in the Agri -
media section of the Black-
burnnews.com wesite.
SOCIETE DE GESTION
DES DECHETS
NUCLEAIRES
Neustadt Springs Brewery in
Grey County, Hueftlein took
up the brewmaster torch
over a decade ago, after
spending 14 years working at
a desk job. He took up the
brewmaster program when
he realized he was spending
a lot of money on beer.
"I wanted to be able to
make it well and save some
money," he said.
MADE•t LWISH.
Because some
wishes can't wait
for someday.
www.makeawish.ca
1-888-822-9474
Women's House welcoming all supporters
to 30th anniversary appreciation event NWMO Learn More Centre
The 30th Anniversary for
Women's House Serving
Bruce & Grey is 2016 and the
agency is hosting a get
together to celebrate those
who have been a part of its
success.
The event takes place at
Sept. 14, 2016 at the Rotary
Park in Kincardine and those
who have been involved
with Women's House at
some point in time over the
last 30 years as a donor, vol-
unteer, Steering Committee
Member, past Board Mem-
ber, staff and/or media, are
invited to attend.
The Donor/Volunteer
Appreciation will begin at
5:30 p.m. with a light supper
and celebration talcing place
afterwards.
"Come join us and share
your story," the media
release said. "The collection
of these stories all contribute
to the here and now of Wom-
en's House!"
Attendees are asked to
RSVP to Candace by Aug. 26
to secure a spot, or check
out the Women's House
Serving Bruce & Grey Face -
book page for more
information.
cburton@whsbg.on.ca or
call 519-372-1113 x 225.
Everyone is welcome.
Drop in and learn more about Adaptive Phased Management
(APM), and ongoing work in the area. APM is Canada's plan for
the safe, long-term management of used nuclear fuel.
The Nuclear Waste Management Organization (NWMO) is
working collaboratively with Huron -Kinloss to consider the
project and advance preliminary assessment studies. The
Township of Huron -Kinloss is one of nine communities involved
in this learning process.
Hueftlein said Beer
Tourism is growing on par
to Wine Tours, and the
Grey -Bruce region could
be the next "Niagara
Region."
"We firmly believe Grey
Matter Beer Company will
quickly become a must -see
attraction for Kincardine res-
idents and visitors alike," he
said.
Sandy's of DOWNTOWN Kincardine is
CLOSING IT'S DOORS FOREVER
ALL STOCK 50-90%
REDUCED BY
BULK BONUS - BUY 3 GET 1 FREE
choose ANY 4 Items
ALREADY ON SALE &
GET THE LOWEST PRICED ITEM FREE
OPEN 10-5 DAILY, SUN 12-4
CASH ONLY/ALL SALES FINAL
Directly across the Public Library
NWMO Learn More Centre (Huron -Kinloss
46 Queen St., Ripley ON
(across from Lewis Park)
519.386.6711
Wednesdays
Thursdays
Fridays
10 a.m. to 3 p.m.
10 a.m. to 3 p.m.
10 a.m. to 3 p.m.