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Home My WebLink AboutThe Huron Expositor, 1983-03-02, Page 9THE HURON EXPOSITOR, MARCH 2, 1983 A9 Student program is the first of ifs kind GRADE 12 marketing students of the Seaforth high school were given the chance to gain' 'experience through a , hands-on advertising project. At first hesitant, students "soon felt at ease working with the business community. Anna Hamilton, right, examines an advertisement designed for Anna's Dress,Shoppe by Ann Kramers. (Wasslnk photo) ADVERTISING SALES representative of The Huron Expositor, Kathy Hoegy, gave assistance to Shelley Driscoll The grade 1,2 marketing class of Seaforth district highschool are featured this week following an advertis- ing project. Working in con- junction with staff of The Expositor. students ap- proached businesses in the oommunity and set up an advertisement from the init- ial to final stages. They were asked to attempt as much free-hand work as possible. Teacher Don Rehtshaw and several students were asked of their opinion of this first attempt by The Expositor to get students and businesses meeting and Working togeth- er. Student Marty Bedard said the project "was a learning experience. 1 got along great with my business (Piet's Place). 1 never knew how an advertisement was made up. 1 now know why a business advertises." Marty said he enjoyed the project. "l like it better than in -school stud- ies." He felt the newspaper staff should have had an "advertising sales repre- sentative visit the businesses with students for introduct- ion only." Interested in marketingias a career, Denise" Dupuis thought the project was good. "We were given the opportunity to work with the business community and (earn how advertisements were placed in the newspap- er." She felt the newspaper staff could have done more groundwork. "I think stu- dents may have had too much responsibility." Noting some students had received rejections, Denise said they shouldn't have given up. "Rejection is part of the cycle." Having called on Anstett Jewellers Ltd., Denise said Kathy Anstett "understood what 1 was doing and was very helpful. The staff was supportive and easy to get along with." Assigned to call on Sills Hardware, Kevin Smith ex- plained he spent approxi- mately two hours working on the final draft of his adver- tisement. He presented a choice of four styles to the business from which a final choice was made. "At first I was hesitant calling on a business. but co-operation during the marketing class advertising project. Most was great." students felt the experience was beneficial. (Wassink photo) HeTcompleted the Bauer Trravel advertisement, Karen Dai (lid rhe rojeet Tutor ixi: r �k .at SDHS Ne avers\y Aroma 5 O ours SPECIALS �VU r► 10U5 '517 �grlan M aR i& WE NavE 655 1 1 0 t ne t Ye r 01d Cheddar S3'1q,b. CA 1000 ''// *Greave 5 J 5 c 111ie5 i s SU f.k 5naCk tie l Ie5 (ey AppL'8q1}'er t ct10r miCh Candie Tasty -Nu Bakery & Cheese House • "was chat a 'ng, 11► a the experience. I think it is good when students can work in and out of class." She said staff at Bauer Travel co- operated. •"I learned a lot about advertising and how a business advertises." Enrolled in the marketing class as a fall-bakk course in case a university scholarship is not forthcoming, Ian Doig said he "learned a lot. The project wasn't as easy as 1 first thought. Looking at the newspaper. 1 now realize how much time and work it takes." Ian felt Expositor staff should plan future projects further in advance. "Busi- nesses should be approached earlier, Some students were a bit rushed:" One of several students turned down by a' business, Ian said it was depressing. "I learned through experience." Frank Sills, business owner, felt the marketing project would be a good, once a year project. "My experience may not be the same as another business. 1 did cut some wording out of my advertisement because there was too much." Mr. Sills thought one student could call on more than one business to get additional experience. Having taught marketing for 13 years, teacher Don Renshaw said the project On Tuesday, Feb. IS peer tutoring started for this year. Twice a week a grade 12 or 13 student from SDHS assists a SPS student with speech and reading prob- lems. The tutors make up games and questions to help make an exciting learning experi- ence. It usually proves very helpful. -Vicki Gordon SEAFORTH 527-1803 This advertisement was prepared by: Debbie Wiederman appalbrNhdcT Happy be-laled birthday to Mark Upshall, 4 years old, Feb 28. Daniel Nash. 1 year old. March 4 Happy 9 Birthday to Grnette Nash, March 5 Happy Birthday to Joanne Carter 16 on March 6 Happy Birthday Grandma on March I. Happy Birthday to Prgofie Tremeer on March 3. An Expositor Classified will pay you dividends, Have you tried one? Dial 527-0240. took longer than he had anticipated. "Students—re- ceived practical experience and 1 would like . to see it repeated with the next mark- eting class." Mr. Renshaw felt an intro- ductoryletter from the new- spaper to the businesses was sufficient. "Its better to let the students approach the business. We don't want to hold their hand." Some students spent a lot of time and used *different ideas on their project. 1 think the completed ascigntnents look good." Mr. Reflshaw noted some Studepts were hesitant at the start, but enjoyed the project and thought it was good. At first I didn't think it would be successful because of some negative response In the end it all worked out." • Call us before yam, dig. r. • • If you're planning any digging... gardening, excavating, grading, even setting fence posts... we'll Check frele of charge for underground power lines in your path. 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