HomeMy WebLinkAboutThe Huron Expositor, 1956-09-28, Page 21,•
Plop' Serving the aortivntnity First
:Published at Sofsforth.. Oaarlo, every Thursday morning by
ANDREW Y. MCLEAN, Editor
StIRSCRIPTION RATES :
Canada lin advance) $2.50 a Year.
TIOteci States (in advance) $3.50 a Year.
'SINGLE COPIES — 5 CENTS EACH
Alithgrized as; Second Class Mail, Post Office Department, Ottawa
erlainiy We're
Odd PeopleBut—
• We have often heard it said that
weekly newspaper people are odd
people. There probably is not much
doubt about it either. Weekly news-
paper people are odd because the
'weekly newspaper' business is an odd
business.
National Weekly Newspaper Week
which this year is the week of Octo-
ber 1 -8, provides an excellent op-
portunity to examine into this odd
weekly business.
• If weekly people are odd people
and the business they serve is odd
business, it is because its many-sided
character, the variety of demands it
makes, results in it being so.
In the first place, a weekly news-
paper is a public servant, reporting
the news and views of itscommunity
so that people may live together in
harmony and govern themselves in-
telligently in a free democracy:
'A weekly newspaper, secondly, is
a community market place. Through
ean Bros., PubliShet4
Member of
Canadian Weekly
Newspaper
Association
its advertisements buyers and sellers
meet quickly and_economically.
A weekly newspaper, also, through
its counsel given publicly on its edi-
torial page, attempts to support and
strengthen every influence for good.
Fourthly, and by no means the
least, it is a manufacturing industry
and a retail business. Not only does
it,produce the leading local news and'
advertising medium, but it sells that
newspaper at retail by mail order
and through stores. On top of this, it
serves the 'printing needs of local
businesses and individuals at prices
competitive with the big city print-
ing plants.
It is a many-sided enterprise and
weekly newspaper people have to be
equally many-sided. But on' every
side they try to serve you and your
community first—as this weekly
newspaper has been doing for more
than ninety years.
There Is a Local Responsibility
During the period since he has '
been Attorney General of Ontario,
Hon. A. Kelso Roberts has spear- ,
beaded a vigorous campaign to cut
down the traffic toll in this Province.
While the extent of the improvement •
throughout the Province generally
may be in doubt, it is known that in-
sofar as provincial highways are.
concerned, fatalities on them during
the ten months of the campaign were
reduced by 14 per cent, as compared
with the same period in 1955.
While this is a substantial achieve-
ment, the death rate is still high—
• too high. Nearly two persons are
killed every day on provincial high-
ways; another dies on the roads with-
in towns or cities in the same period.
"On the average, one able-bodied
person dies on the road of Ontario
by violent means every eight-hour
working shift," the Attorney Gen-
eral has said. ‘,
The Attorney General's Depart-
ment, Provincial Police, the Depart-
ment of Highways and such organ-
izations as the -Ontario Safety
League, have been and are continu-
ing to promote the kind of driving
that will reduce highway accidents.
The police have, and will continue. to
curb the kind of driving that ends in
a death. These efforts are making
the progress noted on provincial,
highways. But what about local
traffic fatalities?
The Attorney General has a sug-
gestion. He thinks, that the estab-
lishment of local safety councils in
each local municipality would have a
beneficial effect in cutting down
motor manslaughter at the local
level. ' •
Ontario has 970 municipalities—
cities, towns and villages where traf-
fic safety is of concern. "We would
get at the root of this safety prob-
lem," says Attorney G-eneral Rob-
erts, "if every solitary municipality
organized a safety council, put at
its head a responsible citizen aware
of the problems, and determined to
solve them at the local level."
Whatshould I do about
SAVING MONEY?
.
hile saving is something you must do
yourself, we can offer a few helpful sugges-
tions. First, and prcibably the easiest
method if you are strong-minded enough, is
to,simply open a special savings account and
use it regularly. Or, on a'smaller scale, you,
can save fifty -cent pieces, dimes or even
pennies. Or, you can use a piggy -bank as a
handy accumulation point for all loose
change. Actually, any method of saving is
good ... but you must save regularly.
If saving is your biggest problem, drop in
and see your local Toronto -Dominion mana-
ger. It may well be that he can help you
save the money you need. )
•
Car *om4'
.1,„ •
Pona1r4 nat4her, ,swogoi, ws
Hospitalized and, MS' .Per :reeelYed
$600 damage earlY FridaY 111,011).-
ing when it bit a tele/gletkR::MPle
beside No. 4 highway Q110 , rnue
• north of Exeter. The car was de-
molished. Hatcher was admitted
to Westminster Hospital, liOnclOn.:L-
Exeter Times-Atlyocate.
Held On Theft Charge •
A soldier 'at Wolsely Barracks,
London, Pte. Davis Gilbert Proulx
19, was arrested in London enMon-
day with theft of an $85 camera
from a car at Centralia,. Twe, Oen-
tralia airmen complained the cam-
era. was missing from their car
after they let out a hitchhiker
from Hanover to the air base.
-Firma was picked up, at London
by Constable Ford, of Exeter, and
lodged in Huron County jail at
Goderich, where he will appear in
police court.—Zurich Herald.,
Boys Explode Gas Drum
Two young lads investigating
things on Vinegar Hill this week
will probably remember the place
for many a year. They found 'an
old empty 500 -gallon gasoline drum
and dropped a match into_the- op-
ening to see what would happen. the members of the incoming ex -
The drum blew up with a bang— ecutive have taken over their
mighty enough to blow one end out,. duties. The main topic of business
and the boys set out for home as for the evening was the proposed
fast as they could go. Neighbors swimming pool. The matter was
and people a block away said the dealt with in a lengthy discussion.
blast was strong enough to shake It was decided that before any
their buildings.—Clinton News -Re- commitments be made, extensive
cord. Investigations Should be 'under -
Bus Service To Cost $30,000
Bus transportation for rural stu-
dents, costing approximately $30,-
000 for the 'school year, was ap-
proved at a meeting of SE.DILS.
board last week. Eight buses are
being operated this "year, the same
number,, as last year, but they're
travelling 14 miles further and
carrying 31 more students. Total
daily mileage is 526 and the num- ject.—Wirigham Advance -Times. •
pi o#thiients he'
Tbfee o ie'
gO"ivnaliiP, tbree' t•ti-Rmiztlni.t
400 two in usborne:yytike*
the longest trip is 79, and the 'short:
test is 53.—Exeter Times -Advocate.
Wakes -Snowball -en Sept. 18
Snowballs in September?' =Kew
neth Johns, of Usborne; ret orta be
was able to make a number
snowballs from a Pile of.lialistones
beside his home 12 hours a•fterra
local storm Moniday night. Mr:
Joim_s—reported-Ifail and rein fell
heavily for nearly an hour and the
downpour' was so heavy the -eaves:
troughs on his house cOuldn't carry
it. Mail made such a noise on the
alumMom-ma of the back kitchen
that it was impossible to be heard:
A pile of hail beside the eaves -
trough drain didn't thaw until
Tuesday afternoon.—Exeter Times-
A,civoca te.
To Make Further Study of Pool
The Kinsmen Club, of Wingham
held its first meeting of the 1956-7
season on Friday evening at the
Queen's Hotel. Installation of the
new officers-take,,s. place in the
near future and in the interval
taken by the executive. A suitable
site would be the most important
factor and the facts and figures
connected with the project will re-
quire intensive study. After hear- I
ing many viewpoints on the subject
the president announced that an
executive meeting would be. held
shortly to further discuss the pos-1
sibility of proceeding with the., pro- '
CROSSROADS
Pow - Wow — Wow!
(By JAMES SCOTT)
This is the season for fall fairs
—the school fairs, the country
fairs, the big city fairs., So far I
have managed to see quite a few'
of them and there are more to
come. But I doubt if I'll see any-
thing this year which comes up to
the first fair I saw.
Now this was no ordinary fair.
It was on an Indian Reservation
just north of Peterborough, 'and
they didn't call it a fair at all.
They called it a Pow -Wow.
In some ways it wasn't too inue h
different from what we -see right
around here. They had a band
and a parade and pfizes for the
best costumes. ,There were compe-
titions and races and a beauty
contest and politicians speaking.
There were exhibits of home coOk-
ing and baking and the like of
that. Well, you say, what is so
different here? 1
Well, for one thing, I have nev-
er been to a fair where I saw a
real, honest -to -gosh birch bark
canoe entered in, the handicrafts
section. In fact, I never saw a
real, homemade birch bark canoe
in my life before. It was smaller
than I imagined, but light as a
feather and beautifully proportion-
ed. I never saw a -beauty contest
either where all ,the entrants were
Indian maidens—and, believe me,
they deserved toThe in a beauty
contest!
Another thing I never saw at any
fair before was a game of Indian
baseball,, (I can't spell the Indian
name for it, so I won't write it
here), and I never saw a fall fair
parade led by an Indian Chief, fol-
lowed by Indian braves in full re-
galia, including the medicine Man.
In short, for the first time in my
life, I thought I was seeing the
true native Canadians, exhibiting
their native prowess, skill and
beauty.
But hold on! While I was ad-
miring the war dance done by the
Chief and the Indian braves, some-
body came up to me and said,
"They don't do badly, do they?
They had to get the Indian agent
from another reservation to come
down to teach it to them, and they
only had two practices."
Now that shook me, but not half
so much, as the baseball game
where the Indian Council took on
a challenge team of white men,
and the white men won!
And then when a friend of mine
bought a pair of sharkskin mocas-
sins to take home and I found out
afterwards they were made in a
factory in Brockville, my disillu-
sion was nearly complete.
Then I began to think about it a
bit more. Sure some of the ways
of modern. man have come into
the Reservation. The Chief is a
woman and she is' elected by demo-
cratic ballet, just •the same way
that we elect our reeves and coun-
cillors. That, surely is a right
mingling of theancient tradilions
and the tradition of freedom of
Western culture. And about that
war dance—the Indian has lived in
peace with us for generations, why
in the world should I expect him
to remember how to do the war
dance? As for the baseball game,
well I watched it and if you want
my honest opinion, I think the In-
dians in a gesture of good sports-
manship let those white men win!
' But there are some ancient
things which remain. The day of
the pow -wow it was pouring rain.
It rained all morning and the start
of the parade had to be postponed.
Then a venerable lady of my ac-
quaintance said, "The last time I
wanted it to Stop raining, 1 shot it
out of the sky." So she took down
her shotgun and stepped out into
the downpour and fired away.
Believe it or not, in half an hour
the skies bad cleared and the sun
4ione for the rest of the day. She
had shot that rain right out of the
sky!
Try that one for size, any of you
directors of fall fairs that have
been rained out for the last five
years!
Much is said of the, early. worm.
He must be the guy who gets the
parking place before you do.
Fro* I1.0'.**9:0. Ogioai
00etober 2, 081
Miss Mildred Britton, of Oon-
„stanee"„„webt Leaden on Thurs-
'flay, where she will train for a
nurse in Ontario Kospital.
- On Wednesday afternoon, Oct,
7, the stores in Seaforth remain-
ed„ open to the Public,. and :will
co,ntinne WA° so.Jvli
•
ss Martha Gilson has leased.
r home on East William St. to
Mr. Nelson Boughner. Miss Gib-
son and her brother intend mak-
ing their home with their niece,
Mrs. M. 'White.
Mr. A. Hiles Carter, of the Hur-
on Road West, returned to Toron-
to this week to resume his studies
at the University. He was accorn-
panied by his parents, Mr. and
Mrs. Norman Carter, who spent a
few days in the city. '
Mrs. John McKinley and son, of
Winnipeg, are guests at the home
of her parents, Mr. and Mrs. A.
D. Scott, Thornton Hall.
Miss Dorothy Thompson Tucker
smith, is attending the 'University
of Western Ontario, London, this
year.
1-1
From The Huron Expositor
September 28, 1906
The station in Walton is now
nearing completion and the citi-
zens are watching 'with hopeful ex-
pectancy to catch the first glim-
mer of the headlight .of the con-
struetion train,
A new. windmill has been placed
on the farm of Mr. Andrew Ilis-
lop, to replace the one destroyed
by wind some weeks ago. Another
bas been erected on the farni 01
Mr'. Thomas Williamson. These
were both supplied by 'Humphries
& Son, Walton.
The residence of the late Mrs
Each in Seaforth, which was sold
by auction, was purchased by
Chas. Smith, of McKillop, for. $660.
Mr. Smith is selling his farm and
will reside in town., •
Mr. Alex Sutherland has sold his
residence, near the site of the old
Merchants' Salt Works, to Mr.
Marshall Smith for $400. •
On Wednesday afternoon a horse
belonging to Mr. William Reidy, of
McKillop, came tearing down God.
erica Street drawing a covered
buggy on its side after it. It was
caught at the Royal Hotel Corner.,
Professor J.L. Hogg, MA., 'Ph.D.
late of Harvard University, has ac-
cepted a position of lecturer in
physics in McMaster College, To-
ronto. prof. Hogg is a brother of
the Messrs. Hogg, of McKillop.
Mr. David C. lVicLean sold his
farm near Kippen and has reserv-
ed a nice building site almost op-
posite the manse in Kippen, and,
intends erecting a handsome resi-
dence thereon. •
§ '§
Froth 'The iition Expositor
September 30, 1881
•• •
Mr. John Murray, the local shoe-
maker, has engaged with Mr. Wm.
Logan, who intends resuming the
manufacturing business again.
It wouldNbe largely in the inter-
est of hinnanity• and sole leather,•
if the town authorities who have
charge of the sidewalks, would
take a promenade along the walk
on the south side of Jelin Street,
the first dark night that comes. If
they succeed in aeeomplishing -the
journey without some of them get-
ting their legs or necks broken,
they will do well. •
The people of Walton and vicin-
ity will be pleased to learn that
Mr. Kenneth McKenzie has been
engaged to teach in. the Walton
school for next year, at a salary
of $400 per annum. Mr. McKen-
zie is a most efficient teacher, and
during the past year has given the
very best satisfaction.
Mr. Hugh Motvbray • has pur-
Chased the farm of W. J. Skim-
ming, on the 8th concession of Mc-
Killop, for the sum of $2,600 cash.
The farm contains 50 acres and ad-
joins,Mr. Mowbray's present farm.
Mr. R. Willis, Seaforth, has re-
moved his new store in Cady's
block, where he_ will' be pleased to
see all his old customers anii-inany
new ones.
-4,
sol:r;14;i9Refslaaillth: t,i:!id;!kk
MillAO4 Barred' PlyMotith:Reek
(e) WaYne_chapPle-, (er) .74,
son; White;151Ynfnitir Reek; (
8,1:1).13111 Millson; 011t' Sus*
man; „shoe laftxtd. AO, (J»
Millson,Wayne' Chapple, -(p),
Millson; .13enteme, (eY W. Chapple
(h) roek B„r04,0014, Nst
CbePPle•
-
4:4-1110 Pens--Ithode Island Reds
"White Plymouth Rock, Light:Sus
sex, Bill Millson; Cross Bred,
Heavy, B. Millson, Nancy Pepper,
Cross Bred, Light, Wayne Chapple
Bill Millson,
‘,• P0911 f;011ii:stitrBe
,a6s 1014071Y, RettY" lVitirraYa,,Ca
topped; Wayne.Cliapple, /cen
' Celenia0; DOretnY KeY6l earptS,
vbMiane;114e44 ItBeenWele,lemniAarng,4rAnettiewnoeotcitt:
' table ParSniPS, Barry
beetkt topped; DorothyKeys,' Kew
• ettetiMiera, Jean $eott, R. Ileylnkr
c(014•PIV.Ag4es 1.144114; Slieing.
ARtlreY Poclk/lil A01011V ctleu0lr
1119erns' PpaTiagtil' Yjt eIrsr t'44X5Pla fqt,COties7
7
' -AndrY P9010111, Meret
siavib; ripe. -tomatoes, Ken ,Cole-
man, Jack BrOaclfoot, Wayne Cap-
KPI
:n;
PCIeolePrnlinlatidkiJsa' cl3keri*BrsdajdfewooItttr
large piiMplan, Jewitt,.
Katandin potatoes, Agnes • flick -
Jack Broadfoot, Jean Broadtoot;
nell; Irish Cobblers, Ken Coleman;
any •other variety potatoes, ' Fred:
eFigrenWitttm, •aReren8 zCoowlesnAvanal,ygoeebt4tvapbtlee• ,
BJaocykd,BKr:nadcf000itoi; sweetatabie. corn
over rows, Nancy Pepper,• ,gdith.
Vgg4 .
Open to all egg producers -21/2
dozen coinmerciel, Mrs. A. Jamie
son, MM. W. Haugh, Earl People
IVIrs. W. Coleman; 21/2 dozen
brown eggs, Mrs. W. Haugh, 1VIrs
Jas. Carter, Earl Papple, WiUiarn
Storey; 2% dozen white eggs, Itobt•
McMillan, Mrs. W. Haugh;, Mrs. L.
Prycei best tray in, adult section,
Mrs. Arnold Jamieson.
High School Section -72,1/2 dozen
eommercial, M a r j orie. papple,
Gloria Carter, Ken Coleman, Nancy
Tucker; 21/2 dozen brown eggs, L.
Eyre, John Scott, Robert Elliot,
Margaret Wood; best tray, High
School Section, Marjorie Papple.
Public School Seotion-21/2 dozen
commercial, Doris Walker, Bruce
Papple, Helen Elliot, Mary Eck-
ert; 21/2 chtzen brown eggs, Mary
Scott, 13ruSisme, Donald Carter,
Linda MacDonald; 21/2 dozen white
eggs, J. Van Rooijen, Neil Gem-
mell, Bruce Whitmore, 1550, 1200;
best tray; Public School Section,
J. Van Rooijen; Seaforth Co-op:
grand prize, best tray, all classes
competing, Mrs, A. Jamieson.
Judge—M. H. Mode.
HIGH' SCHOOL
Home Economics
Grade 9—Cotton skirt, Agnes
Hicknell, Antonette Van Den Hen -
gel; cotton-, blouse, Edith Boyd, A.
Hicknell.
Grade 10—Summer dress, Donna
Chomicki; blouse, D. Chomicki.
Grade 11—A4imper, D. Chomicki,
Ruth Crozier, ,Marjorie Papple;
party dress or blouse, Barbara
Evans. ,
Grade 12—Suit or jacket and
skirt, Jean Scott.
Crafts—Crocheted bandkerchier,
edging, Marjorie Smith, Dorothy
Keys, Marlene Riley; huek darn-
ing, M. Smith; embroidered article,
Marlene Ross, Marjorie' Papple,
Marie Sinclair; knitted bonnet,
mitts or sox, Grade 9, Donna
Dick, Jean Broadfoot; knitted bon-
net, mitts or sox, Grade 10, Mar-
jorie Papple; smocked article, Bet-
ty Murray.
Foods—Tea biscuits, Jean Hil-
len, Jean Scott, Dorothy Keys;
plain muffins, Dorothy Keys, Jean
Scott, Betty Murray; cream puffs,
Mar, Broadfoot; assorted cookies,
Jean Broadfoot, Mary....Broadfoot,
Gene Nixon; chocolate cake, layer,
Marlene Ross, Judy Boshart, Doro•
thy Keys; chiffon cake,. Marjorie
People,Ali& Anne Nixon, Marion
McLlwain; apple pie, Nancy Pep-
per, Jean Hillen, • Dorothy eys;
meringue pie, Mary McIntos , M.
Papple, Nancy Pepper; fug, M.
Broadfoot, Jean Broadfoot, Audrey
Godkin..
Industrial Arts and Crafts
Grade 9—Class project, wood-
work; Theo Melady, Bob Fothering-
ham, Barry Hoegy, Jack Broad -
foot; extra prOject, woodwork, J.
Broadfoot; class project in metal,
J. Broadfoot; • 3 sheets drafting,
Reg Stone, Barry Hoegy, Bob Foth-
eringham, Jack Broadfoot.
Grade 10 -7 -glass project, wood,
JohnBoshart, Wayne Chapple,
Doug Ecken-swiller; Fred Flewitt,
Jack Broadfoot; exta project,
wood, Wayne Chapple; 3 sheets
drafting, J. Boshart, Howard
James, Paul McMaster, F. Flewitt,
Wayne Chapple,
Grade 11—Class project, • wood,
Doug W. Riley; extra project,
wood, Doug W. Riley, Keith Peth-
ick, Richard Watson; 3 sheets
drafting, Keith Pethick, Laurence
Taylor.
Grade 12—Class project, wood,
Bob McGonigle. Winner of most
pointS, J. Broadfoot, 10 'points; J.
Boshtr, D. W. Riley, 8 '
• Flowers
Asters, 7 blooms, Parry Mem,-
ing, Mary Broadfoot, Jean •Scott;
Cosmos, display, Barry Fleming,,
Marilyn Taylor, Wayne Chapple;*
Dahlias, 3 blooms thesame, Mar-
lene Ross, Betty Murray,' Dennis.
Jewitt; Marigolds, French,• Mar-
jorie Papple, Marjorie Taylor, Mary
Broadfoot; Marigolds, African,.
Marilyn Taylor. Ruth Crozier,Allar-
jorie ,Papple; Petunias, ,single,.
Mary Broadloot,kMatjerje People;
Pansy, display, Jean *Scott, Mar-
jorie Papple, Mary BroacifOot;-
Snapdragon. display, Mary Bread
-
foot, Marilyn Taylor; 'Gladielns, X
spikes, sae, Mary Rroadfoot,.
Marilyn Taylor; Gladiohis„ 0. spikes ,
different, B c Dennis, MeriRiciad-
foot; Bob Fotheringham; Glad dis-;
play, Bert Dennis, Mary Broadfoot„
Jack Broalifeot; collection of An-
nuals, MarilynTaYlor„ Marjorie'
Papple, Mary Broddfoot;, 3 .potted
plants, Jean Scott, Barry Fleming;
African Violet in blooni, M. Taylor,.
Barry Fleming, Jean 'Scott; Cac-
tus, •collection, -Agnes Hicknell..
Rose Murray; Mums display, M..
People; floral errangerrient, Mary
Papple, Jean. Scott, -Ruth Crozier..
Judge—Eric Milner.
ELEMENTAR* SpHOOLS%
Vegetables
Short, carrots, Donna Kirk, Mar-
ilyn Black, Garyle Nicholson, Hel-
en Elliott, Julie Chapple; turnips,.
short, Susan. Haiigh, Ken Wright,.
No. 928, Bruce Whitincife, • Fred.:
Bruirisa; turnips, • long, No. 1149,.
Julie Chapple, No. 449, Gail Crich.
Linda Powell; mangolds, Allan.
Carter, Julie Chapple, M. McGre-
gor; parsnips, Kaye Charters, Lee -
Fleming; garden beets, short, Dian-
na Kirk, Diane Byerman, Gary'
Bannon, Theresa . Bannon, 'Julie'
Chapple; garden beets, long, Mar --
ion Flewitt, Susan Haugh; onions,.
A.V., Marilyn Black, Sandra Hugill,.
Anna Rivers, Dianne BYerinan,,
Claytan, Connell; ripe ..tematoes,
Julie Chaftple, Allan Carter, Juliet
Chapple, Dianne Byerman, Helen:
Broadfoot; citrons, Margaret Mc-
Gregor, Mary McGregor, Julie'
Chapple, Jim Broadfoot; cabbages,.
Lee Fleming, Bruce Whitmore,
Janice Jewitt, Joan Rogerson, Jer-
ry Bannon; potatoes, (boys), Ken:
Wright, N. 930, Ron Byerman,•
Larry Byerman, Jack Lemon; pot-
atoes (girls), Marie Bannon, Kaye'
Charters, Dianne Byerman,.. Susan.
Haugh, James Jewitt; pie pump-
kins, Jas, Jewitt, Allan Carter,.
No. 912, Julie Chapple, Douglas,
Wright; largest pumpkin, Jim:
Broadfoot, Julie ChaPple, Larry
Byerman, Alio Carter, No. 912;
squash •pepper),. Donald Nott,
Glenn Nott, Lee. Fleming; Julie -
Chapple, Gail Crich; cucumbers,.
Kaye Charters, Jean O'Brien, Mar-
garet McGregor, No. 910, Brumsa;
sweet corn, Larry Byerman, Gayle
Nicholson, D. Byerman, E. fleu'gn•
Margaret McGregor; ; •collection
vegetables, Douglas Wright, No.
1218, -Phyllis trYans„ Larry Ritchie,
Judge—J. R. Chard.
The country is consuming *$1000
million of aspirin a year. Also,
it is claimed, we are using seven
million sleeping tablets a day to:
put us in the arras -of Morpheus.
This is either the work of a sta-
tistician or<dertrocratie
da.
Mrs. Jones Was Too Slow
• That's How it Started
Or at least that is how Roy
Durstine put it.
He said: "Advertising came in-
to the world When man became
too impatient to wait for Mrs.
Jones to tell Mrs. Smith that
Brown's pickles were good."
The advertisers who each week
use this neWspapeY to tell you
about their goods and services
are just like Mr. Brown and his
pickles.
„. 4404) 410 os 1,(4 s ivy
P.
0.0
W
touch
While they know that the best
posAible recommendation they
can get is what. Mrs. Jones says
to Mrs. Smith, they also know it
is good business, both for 'them
and for . you, when they invest
consistently in weekly news-
paper advertising.
Advertising, of course, is just
telling a story to a number of
people at the same time, and in
a way which. creates belief and
stimulates desire. The economic °
01) e
prices we have today are the re-
sult of Imass production based on
mass selling—another name for
advertising.
That is Why, during National
Weekly Newspaper Week, this
-newspaper pays a t-ibut--to4t.
'
advertisers — the men and wa,.
men 'whose investments in news-
paper advertising have raised
(the standard' of living for each
and every one t)f us.
•
National Weekly Newspaper cek
October p 8
. .
••McLEAIS4113110&:13Ub1'tSherS'
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