The Times Advocate, 2008-11-05, Page 13Wednesday, November 5, 2008
Times -Advocate
13
Small-town roots contribute to Brooks' success
By Ben Forrest
TIMES -ADVOCATE STAFF
To be an accountant requires
skill with numbers, and Doug
Brooks admits he did OK with
those as a kid.
As a student I was decent in
most of my studies, he said last
week. Whether it was English,
Math or whatever, I was a pretty
good student.
But for Brooks, who grew up in
Exeter, becoming an accountant
was not a plateau it was a step-
ping stone that led to leadership
roles at Coca-Cola, the CBC, the
National Hockey League (NHL)
and eventually Certified General
Accountants
(CGA) On-
tario, where he
now serves as
CEO.
In a sense,
Brooks has
come full circle
taught him the importance of re-
lationships with clients and the
importance of becoming a CGA.
Brooks worked toward his CGA
designation, then spent one-year
at Canada Trust before joining
Coca-Cola as the controller of the
company plant in London.
I actually thought at that time,
This is it for me. This is great.
I m 25, 26 years old and here I
am a plant controller at Coke,
he said.
He had recently started a fam-
ily and had a boss at Coke who
encouraged him to balance fam-
ily with work.
Back in 88 that wasn t talked
a lot about like it is today, but
Don was very
Brooks believes firmly that
growing up in Exeter
provided much that has
served him well in the
corporate world.
with his cur-
rent post, his job being to grow
the organization in which his ca-
reer roots are anchored.
He sees it as a chance to give
back and to travel less. For
Brooks, the story began with
numbers and with accounting. It
began in Exeter, and he has not
forgotten this.
It was as a Grade 13 student
at South Huron District High
School that Brooks decided to go
into accounting.
He looked to local man Joe
Darling as a mentor and early
employer.
My career ultimately took
me in a very different place, he
said. I ended up getting into
sales and marketing roles, more
leadership roles, kind of getting
away from traditional account-
ing, but it was a great place to
start.
Brooks worked for Darling
right out of high school, and
considers Darling a mentor who
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focussed on his
family, he said.
Brooks spent
13 years in vari-
ous positions
at Coke before
moving to the
CBC, where
he headed up the corporation s
sales division for English televi-
sion.
Six months later he was general
manager of sales and marketing,
overseeing 220 employees from
across Canada.
According to the CGA Ontario
publication Statements, Brooks
posted record advertising rev-
enue for the Athens Olympics in
2004, and was involved with the
CBC s successful Hockeyville
TV concept.
The concept worked, he be-
lieves, because it connected with
the role of hockey in small towns
like Exeter.
At the grassroots level in
Canada and in communities like
Exeter, it s kind of the focus of
the community and it touches so
many people s lives, he said.
I think what we saw was the
opportunity to connect with that
passion about hockey ... and I
think that made a very special
connection with small-town
Canada, which is where I come
from.
Before Hockeyville hit the
air, however, Brooks had moved
to the NHL, something he admits
was a dream come true.
My two oldest kids are both
boys, and they were in high
school at the time, so they were
pretty excited to be able to tell
people that s where their dad
Exeter accountant -turned CEO
Doug Brooks (Photo/submitted)
worked, he said.
I remember one of the first
things I got to do was the Stan-
ley Cup Finals, and they were in
Edmonton that year. I remem-
ber sitting in the stands when
they were singing the national
anthems and just how loud and
raucous the place was and how
exciting.
I thought, There s no better
place to be right now than right
here. It was so cool.
CGA Ontario approached him
about transitioning into a differ-
ent role, however, and though it
was a tough decision, Brooks saw
it as a chance to use his knowl-
edge and experience to give back
to the organization.
He s been on the job roughly a
year now, and says things have
been going well.
We continue to grow, he said.
We ve been adding staff to the
organization to grow our capa-
bilities. A record number of new
members as well, so it s actually
been going very well.
I m really appreciating getting
out there and meeting members
across the province.
Brooks believes firmly that
growing up in Exeter provided
much that has served him well
in the corporate world.
You learn family values, but
you also learn the value of hard
work and determination wheth-
er it s in your career or your life
generally, he said.
I think people that grow up in
those small communities across
Canada have those same sorts
of values, and I really think that
helped me immensely, having
that at the starting point.
Men's Charity Breakfast
slated for Nov 15
CENTRALIA As we age it seems that we miss what we did
and things that happened to us in our youth.
Some guys buy a car or a tractor like the one they grew up with
and restore it to good running condition to remind them of the
good old days.
Murray Shier, near Kirkton, didn t have to find a tractor like
the one he grew up with; he already had it, but it hadn t been
used much for many years. An important question needed to be
answered should he ship it out for scrap or move it into the
workshop for restoration?
The move to the workshop took place in 2005, and the 1959 Allis
Chalmers Series D17 started a new chapter in its life history.
The tractor was bought from Bert Borland in Centralia in 1967,
complete with a rebuilt engine under warranty. Back home on
the Shier farm, problems with the engine started to appear, and
in a short time the engine failed and the warranty repair was ap-
proved. Getting the now -dead tractor from Kirkton to Centralia
was no problem. The family s Buick car was called upon to do the
pulling.
With dad Stuart driving the car and Murray steering the tractor
at the end of a long chain, off they went back to the dealer. There
were times during the trip when Stuart in the car forgot that he
was pulling a tractor and speeds well beyond those of a tractor
often happened, and Murray had challenges keeping the tractor
from weaving at corners.
At stop roads the tractor with two -wheel brakes had trouble
stopping behind a car with four-wheel brakes. Contact between
tractor and the car s rear bumper were common occurrences.
The engine was rebuilt again, and the D17 provided the power
needs on three farms. At times, being the only tractor available,
the work that needed to be done was beyond that which a 55
horsepower tractor could reasonably provide. So in 1972 a bigger
Allis Chalmers model 200 was bought. This 100 horsepower trac-
tor now comfortably provided all the power needed, and the D17
was used sporadically.
The restoration begun in 2005 was undertaken as spare -time
work. Since the tractor had been maintained, the transmission and
final drive system was still in good condition. Front-end work was
needed and the tie rod ends were replaced with new ones. New
gauges were installed, as well as new wiring.
Over the years, the fenders had taken a beating from corrosion
and from being hit from behind by implements, and they needed
replacing. The toolbox, which is fender mounted, was also re-
placed. New rims and tires completed the rebuilding job.
A new paint job brought the tractor back to a like -new appear-
ance. The 1959 Allis Chalmers D17 made its debut as a restored
tractor at the 2008 Kirkton Fall Fair. Even the rain failed to stop it.
Murray would like to give thanks to Keith and Larry Selves for
their information on the history of this model of tractor, and thanks
to Sylvester Grimminck for help with wiring and other technical
support. Completing this project was important to Murray as it
brings back many memories of days long ago.
The We Care Men s Charity Breakfast will be held at the Mal-
ibu Restaurant near Centralia Nov. 15 at 8:30 a.m. Our discussion
after breakfast is on the Biblical concept of Heaven and the other
H word.
The topic, led by Peter Black, is lively and informative. For more
information, contact George Burgin at 519-229-8833 or Dave Hern
at 519-229-6339.
article submitted by George Burgin
BMO Bank of Montreal
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Join us
Fri., Nov. 7
from 10 a.m. to 4 p.m.
to congratulate
these ladies at the
EXETER Branch
(400 Main St. Exeter)
with cake and
refreshments
You're invited to ,
Jillian's
Christmas
Open Mouse
Mitchell, ON
ji1[ians.ca