HomeMy WebLinkAboutThe Seaforth News, 1961-01-05, Page 6SaMq ung Movies
The Mile 11
Poe "!lien-Huie" they new 'have,
three prices; Adult$, ohildrets
-under 12, end children who will
Immo X? while the movie is
on.
1W. "I saw 'The Alamo' last
enonth,"
SHE "What (lid you do this•
nrorith'?„
''hen there is the "Spartacus"
concessionaire who is putting
up his popcorn in special three -
pound boxes.
At one motion -picture theater
showing "E x o d rr s," they've
changed the name "Intermis-
sion" to "Visiting Hours."
Short jokes about long movies
are rife, and with good reason;
On Broadway, for instance, there
are now tour theaters showing
the joked -about pictures, all. of
which last almost four hours
(with intermission) and will
(probably play for at least a year,
More longies are in the works
("Pepe," at three hours, arrives
this month), and soon. Broadway
moviegoers may have to be pie -
pared to spend the night,
With all . this film footage, a
few characteristics of the longie
are now clear. A longie is stud-
ded with top talent and high
purpose. Instead of having a
single, coherent plot, it offers
a series of loosely connected epi-
sodes. Finally, it gives the cine-
matic equivalent of the Grand
Tour (so far, only "The Alamo"
has stayed home).
All the longies seem to he
doing well (the advance sale of
$600,000 for "Exodus" is an all-
time movie record), It will be
several years before anybody ;
knows just how well, since "Ben-.
Hur" is only now making back ;
its original cost. Meanwhile, crit-
ics of the longies have a new
name for conventional movies:
Compacts.
Weaving Tapestry
Highly -Paid Work
Who are some of the best paid
workers in France today?
Chances are you would never
guess that they are weavers. In
their own region, at Aubusson in
the heart of France, they are the
highest paid and there is no un-
employment.
What created that healthy sit-
uation? It is a revived demand
for the famous tapestries woven
on the Aubusson looms. And,
strangely enough, it is contem-
porary architecture, the vast ex-
panse of whose bare wall space
demands some covering, which
is responsible... ,
It doesn't seem likely that
hand-woven tapestries will be
very much in demand for home
NEW VIEW OF WASHINGTON! — The 'humping blizzard which raced up the East Coast -fouling
things up generally was not without its finer moments. The serene beauty of this view of Wash-
ington's Capitol building is a example of nature's artistry during the big storm. -
wall-coverings—not unless the
home -owner is very wealthy
Aubusson tapestry costs $300 a
square meter, and that price is
(much) less than pre-war.
To many people, tapestry sug-
gests medieval castles and nobil-
ity. It wouldn't be surprising if
so m e enterprising individual
cashed in on the snob appeal of
the wall -covering. If so, we shall
sea suburban castle manors, their
walls hung with relatively inex-
pensive machine -loomed tapes-
tries.—Houston (Texas) Post.
Sometimes that dotted line
you signed was the fine print
you should have read.
Smart Bulky Knit Pull -over
This cable -stitch, turtle -neck sweater, designed by Laura
Wheeler, our Needlecraft Designer, is quick to knit. Cables give
smart cowl effect, Jiffy -knit this beautiful, bulky pull -over to
top skirts and slacks. Use extra -large needles, 2 -strand knitting
worsted, Pattern 949 includes directions for sizes 32-34; 36-38.
Send Thirty-five Cents (stamps cannot be accepted, use postal
note for safety) for this pattern to Laura Wheeler, Box 1, 123
Eighteenth St„ New Toronto, Ont. Print plainly Pattern Number,
;weir Name and Address,
JUST on THE PRESS! Send now for our, exciting, new
;961 Needlecraft Catalog. Over 125 designs to crochet, knit, sew,
embroider, quilt, weave — fashions, homefurnishings, toys, gifts,
bazaar hits. Plus FREE — instructions for six smart veil caps.
Send 25' for this Needlecraft Catalog.
H RON BCLLS
lNGE RFA1M
HAPPY NEW YEAR, etiery-
body. I hope all of you had the
very best of Christmases.
"Now the New Year, reviving
old desires
The thoughtful soul to solitude
retires."
Solitude . at New Year's?
What a chance. If that's what
we want it is just wishful think-
ing. Maybe solitude was easier
to come by in the days of Omar
Khayam. But now — even
Christmas can't compare with
New Year celebrations for noise
and frivolity. That if, if you
associate with those who like to
greet the New Year with tradi-
tional fanfare. Can you imagine
Times Square or St. Paul's
Churchyard in London being
quiet after the stroke of mid-
night? Even Toronto and Ment -
real are getting the habit. And
of course there are house parties
all over the country with every-
body joining hands and singing
"Old Lang Syne", jusi as the old
year dies and the new year is
• ushered .in. 'It is a nice custom.
HON% cver, for those who wish to
observe the occasion with great-
er solemnity, and in quietness
and peace, a midnight services
is still held in most churches.
And a very beautiful service it
is. Yes, there are many ways to
see the New Year in. It's a case
of each one to his taste but I
often, wonder which way of cele-
brating brings the greatest satis-
faction.
Then comes New Year's Day
— in many homes a family day,
particularly among the Scottish
folk. And while there may be.
"thoughtful souls" around there
is precious little solitude. Or for
a week afterwards — at least
not where there are children.
Little tots, over -excited with new
toys and extra people coming
and going, get slightly cantank-
erous, and tired moCgers need
the prtie.ncc of Job in dealing
with them. Older children, anxi-
ous to make the most of school
holidays, are eager .to try out
skates, sleighs and toboggans: If
there isn't any snow and ice that
- is just too bad.
'Teen-agers who can hawed
a guess as to how they will want
to celebrate the first week of
'61? Parents and grandparents
, , what they want to do de-
pends a lot on age, choice of en-
tertainment .. and endurance!
Anyway, no matter in what
bracket you fall, or what your
plans to celebrate, I hope. you
have a wonderful' time.
Sometimes the pattern for
Christmas' and New Year's es-
tablishes itself, For instance, of
late years we at Ginger`' Farm
have developed a family plan for
holiday celebrations. On Christ-
mas Day we all have dinner at
Daughter's. Bob picks us up
here in his car so we all arrive
in Toronto at the same time.
Then comes dinner and the
Christmas Tree ... and inevita-
bly the dishes. About nine -
thirty we pack up the car again,
Ross and Cedric in the back seat
still very much awake; unwrap-
ped toys and other presents in
the trunk of the car, and the rest
of us jammed in wherever there
is an inch of space. Then we go
for a drive through the gaily
decorated Bloor and Kingsway
residential districts, and also
Exhibition Park. It is a real treat
for the boys — in fact we all en-
joy it. When it comes down to
bright lights we are all children
at heart. Upon arrival here Bob
and Joy come in for half an
hour or so and we have a cup of
tea to wind up the day. ,
On New Year's Eve, which is
also Bob's birthday, things are
quite different. Ross and Cedric
stay with grandma and granda
while Mummy and Daddy treat
themselves to a dinner down
town. The boys like being here;
their parents enjoy a night out
alone: the grandparents don't
mind baby-sitting, and so every-
one is happy.
New Year's Day Dee enter-
tains her "in-laws" and a few
extra friends. Partner and I
useelly stay at home, glad of 'a
little quietness after all the ex-
citement. It is a good time to
relive our most recent family
gathering: to laugh and chat as
we recall the antics of our five
grandsons; to discuss the change
in them and to wonder what
they will all be like a year from
now and whether there will
be any additions! It is also a
nice time to re -read all the let-
ters and cards that have come
our way and to look over the
gifts that are "just exactly what.
we wanted". .
With a few variations don't
you find your holiday season
just about the same? Hasn't it
been a time of family gatherings
for you and your folk too? A
time of happiness and goodwill
to carry with you in memory
throughout the coming year. We
all have so much to be thankful
for. Let us determine, insofar as
we are able, to make Sixty-one
the best year ever. Wouldn't
that be a good New Year's reso-
lution?
"Of course you liked you
mother's cocking; it cost,
you nothing."
Puller flruh Eula •
Still On The cob
The first door Alfred G. Fuller
ever approached, brush in hand,
was slammed in g' face. But
the self-styled count,') bumpkin
who was about to revolutionize
the then -disreputable business of
door-to-door peddling had a stub-
born streak in him. He knocked •.
on another ..door, then another,
and before the day was over
he had sold $0 worth of brushes.
Fifty-five years later, the Fuller
Brush Man -is ringing 140 million
doorbells a year,' doing $100 mil-
lion worth of busfnest.
No one is more surprised about
his success than the Original
Fuller. Brush Man, as he makes
abundantly clear in his autobi-
ography published last month.
"The chance of my building
anything or becoming anybody
was so ridiculous that no banker
would invest a dime in me," says
the 75 - year - old semi- r etir:ed
, chairman of "the first effective •
national direct -selling organiza-
tion " He: candidly admits: "The.
company is the product of medi-
ocrity. Almost everyone who
grewup with it in the eaily
days was, like myself, a failure
• who took his job with me in de-
speration, often in , despair."
Puller was fired from his first
three .jobs (as a streetcar con-
ductor, truck driver, gardener),
went into the brush business be-
cause it looked easy,
:Gospel: A religious young man
from Nova Scotia, he set up bus-
iness in Hartford because he had
visited there once and liked the
people -and his copy of the
Bible had been printed there. He
inspired his salesmen with mis-
sionary zeal. "I considered my-
self a reformer, eager to attack
the dirt and domestic labor of
the city, destroying the one and
alleviating the other," Fuller
says.
But Fuller wasn't all altruist.
He was a hardheaded business-
man -who insisted on products
"that would stand the test of
use" His factory hands worked
on a piecework basis; his dealers
paid for their brushes before
delivery. Thus "all had. to pro-
duce. The .foot -draggers` soon
eliminated themselves."
Fuller preached that the prod-
uct had to sell itself. "This re-
quired action rather than 'sords,"
Fuller points out. "i washed
babies with. a back brush, swept
stairs, cleaned radiators and
milk bottles, dusted floors." He
welcomed rainy days because
"badweather keeps women at
home." But he didn't welcome
dogs because they bite. A Fuller
man was never supposed to run
from a dog or kick it, though.
That's sure way 'to lose a sale.
Rather, "look the animal firmly
in the eyes. and walk up to the
door as though you were a friend
of the family, all the while keep-
ing the durable sample kit be-
tween yourself and the dog."
The Fuller Brush Man's ad-
ventures inspired countless car-
toons and gags, many depicting
him as a charmer before whose
blandishments female customers
swooned. It happened once in a
while in real life, Fuller admits.
But he believes most of his men
reacted as he did when a big
red-haired woman, coyly admit-.
ting him to her some, said: "Do
not lead me into temptation." A.
quick man with a scriptural re-
tort, Fuller answered: "Madam,
I am not leading you into temp-
tation, but delivering you from
evil." She bought three brushes.
Fuller admits that slavish de-
votion to one's work has its dark
sides, I3ig business, he says, "de-
mands More of many men than
they can do without neglecting
their home obligations." His firs .'
wife divorced him. His eldest
son, Howard, was a puzzle. Witis
a mixture of pride and regret
Fuller recounts how Howard el,-
bowed
i-bowed him aside to take over
active direction of the company
in the 1940s .and then did- away
with many of his ideas.
Howard 'jettisoned the F uuler
tradition of building character
into its dealers with this ,corn-' ,
meat: "Let's stop trying to build
men. Even God hasn't built too.
many good ones. Let's appoint
the good ones, and go on from
there," ,,
With his father's reluctant ap-
proval, Howard introduced new
lines. (vitamins, toiletries, and
cosmetics), increased sales from
$15 million in 1940 to $10b mil-
lion before he was killed in an'
auto accident last year. Fuller's
other son, Avard, is now presi-
dent. "Human history seems to
insist that every youth must be
put to, the test of his own initia-
tive industry, and self-reliance,"
Fuller says. "Those who- pass,
move up."—From NEWSWEEI
Gay Chill -Chasers
£44W
Ultra - cozy! Brave winter',
chills brightly in this fluffy-
looped
luffylooped cap and mitten set.
Fashion loves LOOPS! How
smartly they contrast with shell
stitches in this easy -crochet set.
Pattern 628: directions small,
medium, large included.
Send THIRTY-FIVE CENTS
(stamps cannot be accepted, use
postal note for safely!) for this.
pattern to Laura Wheeler, Box
1, 123 Eighteenth St.,. New Tor-
onto, Ont. Print plainly PAT- -
TERN NUMBER, your NAME
and ADDRESS. '
JUST OFF THE PRESS! Send
now for our exciting, new 1961
Needlecraft Catalog. Over 125
designs to crochet, knit, sew„
embroider, quilt, weave fash-
ions, homefurnishings, toys, gifts,
bazaar hits. Plus FREE-in-
structons for six smart veil,
caps. Hurry, send 250 now!
ISSUE 53 — 1950
. AKU ARU-CHOO — Artist Berfil Johansson hopes he won't
tickle a sneeze from this giunt statue at Halmstad, Sweden.`
He's putting finishing touch -s to roticrete replica of the famous
Aku Aku statue on Easter Island,
'7