HomeMy WebLinkAboutThe Clinton News Record, 1932-05-19, Page 2PAGE 2
THE'. CLINTON NEWS -RECORD
THURS., MAY 19, 1932
Clinton News=Record
With which is Incorporated
' TIIE NEW ERA .
Terms of Subscription -52:00 per
year in 'advance, to Canadian ad-
dresses; $2.50 to the U.S. or oth-
er foreign countries, No paper
discontinued until all arrears are
paid unless: at the option of the
publi'cher. "The date to which every
subscription is paid is denoted on
the label.
Advertising Rates—Transient adver-
tising 1:2e per count line for first
insertion. 8e,10,1? each subsequent
insertion. Heading,. counts .2 lines.
Small advertisements, not to ex-
ceed one inch, such as "Wanted",
'Lost, `Strayed," etc., inserted
once for 85c, each subsequent in
..section 15c. • Rates for display .ade.
wertising made known on appliea-
tien.
Communications intended for pub-
ilication must, as a guarantee of geed
tfaith, be accompanied; by the naive
.of the. writer.
(G. E. HALL, M. S. CLARK,
Proprietor. Editor.
M. D. McTAGGART
To finally wind 'up my business I
have moved my office to my hone,
'Corner Princess and,Shipley Streets.
'Office hours 9 to 12 a.m. and at
.other 'times by appointment.
'Please use side entrance.
Phone 99.
H. T. RANCE
Notary. Public, Conveyancer,
(Financial, Real Estate and Fire In-
surance Agent. Representing 14 Fire
'Insurance Companies.
Division Court Office. Clinton.
Frank Fingland, B.A., LL.B.
SBarrister, Solicitor, Notary Publiu
Successor to W. Brydone, K.C.
'Sloan Block — Clinton, Ont,
CHARLES B. HALE
Conveyancer, Notary Public,
Commissioner, etc. •
,Office over J. B. Hovey's Drug Store
CLINTON, ONT.
THE
Aztec .�Vl�stery
A Thrilling ;Story of the Old 'West,
BY MURRAY LEINSTER
BEGIN HERE TODAY harmed Janet Laurier.
-SONNY .1IO'LMAN, believing lie
has been cheated Hitt of the Aztec
mine, takes to holding -up the nine
payrolls. JANET' , .LAURitEtitt,.
daughter of the .matt who holds legal
title to the Aztec, comes to : Mole
vine to put a stop to Holmen's act,
twines,
TILFORDi, the mine Manager,
-tells. her Sonny is also at the bet -
toil]. of numerous erethefts, and
she offers .a reward for Holman's
capterel. Janet is kidnaped by
GARCCIA'S . 'gang, a band of cut-
throats. Sonny follows and res-
cues her. To his surprise, he learns
that the girl thinks he is in league
with Garcia and a party to the- kid-
napin
Tilford ,imports some mine guards.
Two of them kill JAKE HORNABY,
a friends of Sonny's. in a saloon. In
the absence of the sheriff, who has
been wounded, •Sonny, single-hand-
ed, arrests them, then rides out of.
town.
He is visiting on a friend's ranch
when news comes of a depredation
by cattle rustlers. Sonny suspects
Garcia and rides in pursuit.
NOW GO ON WITH TRE STORY
V: T. FOLEY
•Barrister, Solicitor, Notary Public.
Estate and General Practice in all
.Courts. Money to loon. New Bank
of Toronto Bldg., London,. Ontario.
'Phone: Office Metcalf 1723; resi-
dence Metcalf 2172. .58-12.
-And so the chase began. It was
no orderly, deadly,.trailing of mis-
creents. It could 'oily really have
been envisioned by a person standing
upon the vantage point front which
Sonny had surveyed the ranch be-
fore descending.. To such an obser-
ver, there would have been apparent
first a long streak of dust, far be-
llev, curving out of the Circle Bar
ranch -house and lengthening stead-
ily with a pinpoint of a horseman for any long distance short of stamp,
moving madly at its head. That eding there, but a herd pace 'with
streak crept across the valley toward 1 many drivers who use their whips
B. R. HIGGINS
Notary Public, Conveyancer
General Insurance, including Fire
Wind, Sickness and Accident, Ante
mobile, Huron and Erie Mortgage
Corporation and Canada Trust Bends
Box 127, Clinton, P.O. Telephone 57
Thompson was half a anile behind
'when Sonny swooped to Little
Canyon with his gun in -his hand. He
was in a bold rage and a terrible
panic. He had, seen no trace of the
trio of riders' which should have in-
chided Janet, and 'he feared the worst.
As he plunged -froin the valley into.
the canyon, he seemed to ,see it.
At the far end- of the canyon 'the
rocky walls narrowed to'hardly.nmre'
than a crack through 'whioh a snow
fed stream ieshed when the spring
thaws canoe. high, precipitous cliffs
"of crumbling rock overhung the
opening, and' deep in the shadow of
those cliffsthere were four or. five
of Garcia's gang flourehing long
whips and yelling madly to get the
last of the rustled herd through.
Sonny- set his • teeth and raced
ahead. He was spurring down the
lush grass of the -canyon *bottom when
there as a sharp crackand the$
another. Bullets flew ever -his head.
One passed 'between his arm and his
body.
He was half swung iii -his saddle tc
see a puff of bluish haze arising
from a heap of boulders long since
rolled down the canyon sides. He
snapped one shot, two at -the mass
of rock and swept on.
Bang. Bang! Bulilets whined
abort him. Gnnpowder:.., stumbled
and dropped to his knees, flinging
Sonny over his head. Soupy strug-
gled to his feet and other bullets
ripped into him. He heard a sudden
cry and the firing stopped.
He began to hobble ldesperaitely
after the slowly .moving herd. Ne
one can ever drive a herd very fast
-passes by the light of spitting, roar- mixed up in. .this here rustlin' af-
ing lightning', flashes, They ` rode fair.",
recklessly, these men,' with •the air An old-timerset down his •coffee
of hunters, and .each man greeted and -'dropped his hand carelessly to
&very ;other fain wetted figure, with his hip.- Hostile and suspicious eyes
a ready pistol until identification -regarded Sonny. Jamison, of the
was complete. Stair Wheel, grunted uncompromis-
ingly. "There's talk,". he admitted,
But thy failed in their hunt. The ?„
grimly. "hat yuh. got .f say. ,
storm rumbled itself into silence. «JOS' twee, said Sonny,,, drawling',
Thee rain gave way to icy dampness, "that you -all can go plumb to hell!
and the flickering light they had Ar,'_ if there's anybody wants t'
come ta_comrlk on died into.unieliev- shoot it out me, why, I'm right
eel blackness and silence.) Little by
little, the riders in the hills gave up
their task and found their way back
into the outer ,valley; angry, dis-
gruntled and warn out.
So It was that not one of the
ranchinen heard..,at`last the impris-
oned bellowings ,of `cattle being driv,
en savagely, just'before, daybreak.
Their hoarse complaining lasted' for.
a long time, before their leaders ap-.
peared suddenly and impringed` up-
on the level valley.floer� again. Their
heads, droopih_g, straggling :and dis-
pirited, they trickled out into the.
thick grass and scattered, too ex-
hausted to go'any farther. Ai' the
last :of them appeared, Sonny.: Hol- an' denyin'.it ain.'t done no special without mercy. -B thetime.the di-
man rode down the narrow .:defile , • y Y
good. An" now yuh believin mea sect rays of the.sun had done mere
through which they had come and es- rustler too—Ain't there anybody than gild the' mountain tops, he lad
thnated their number. wants t' shoot it out:with me?"
-cliinbed to the point of vantage -from
DR. J. C. GANDIER
Office Homs: -1.30 to 3.30 pan.,
•6:30 to 8.00 p.m. Sundays, 12.30 to
1.30 pm.
Other hours by appointment only.
Off lee and Residence — Victoria St.
with my hose! Say; there's near two route, and a careful note of the point
hundred head of ':that missin' herd
grazin'' up at the end of 'the valley,
an' more tricklin ,:out 'o' the hills!
I'ni gbing to' git ine a an'iinile an'
catch 'that feller!"
"That," ,said . Thompson dryly,
"that was Sonny ''Holman, and he
just bought the horse you were rid-
ing. I'in going to Jake a Took at
at which he .disappeared — ,these
things followed naturally, And the
Mexican was making now for a ren-
devous Garcia's followers sometimes
used, in confidence that his acciden-
tally acquired information, feeding
Garcia's hatred! of Sonny, would re-
lieve ,-h.im •of Garcia's rage at his
cowardice,
That was on ' Suli�day morning,
the raid having taken place on Ste
urclay night: On Tuesday morning,
Tilford came face to face with a pla-
card that was a duplicate of others
;posted : throughout the .county:
ANNOUNCEMENT _ TO VOTERS
those cattle. Ho was 'just telling us
about them:"' Ile paused. "And—
when we, get back,, I—tn-1 think:
here, ready an' willin to oblige yuh." we'II take another good look at that
He Looked' grimly about him. , letter .Tilford sent out to us. . Come
"Nobody willia', eh?" he drawled, on and get your horses.", Ile made
though his- voice had an edge lo it hiswaytotivard the 'corral, the others
that told of:nerves close to the' break following. -
ing point. "Thompson, I'm gain'
out. -o' hero- an' take' 'one 'o' your ani= By the bine they were inspecting
mals. Gunpowder` got shot t?d'ay.. the weary cattle. Sonny was deep
Here's pay for it." He tore a roll of into the hills worn out and curiously
bills from his pocket and flung them heart sick.. It was bad enough tc l
on the table. have lost Gunpowder. Rut to loose
_"Hold on, Sonny," began. Th•omp- Gunpowder at Janet's exptiess order
son. for his shooting, when Sonny had
"I. ain't boldin' " been riding madly to make sure of
a hod on, said Sonny,
harshly. "I'm a outlaw, I ate. I'm Janet's on safety --that hurt same -
a holdup man an' I .admit it. I'm how•.
kinda credited: with bein' a ore thief „ Ha drove his newly acquired mount
"Shueke!" he said tiredly. "host "Easy!" began 'Thoanpson• which he had surveyed the hills the
a 'lot of 'em. But darned- if I'll do "You all can go 'plumb to hell like morning before. By the time the
another dadblamed thing- for pomp. 1 tol' yuh at first," repeated Sonny sunlight had •come halfway down to
son. He's a good feller, but Pm go- harshly. "An' when yell -come' back the valley floor,- Sonny, a figure of
ing to lock after my own business." yuh might look" up the end. sof this ,asonze-in the dawn rays, was riding
He drove his exhausted horse on- here valley,. Yuh'll find aroun' a drearily through ways and paths that
ward, leaving the cattle where' they hundred an' fifty of that herd Gar- he alone knew; to a little hiding place
grazed. The clouds over the noun- cia run off yesterday. Backtrail 'em no one else had even entered. IIe
tains to the east had paled and now an' ,yuh'll find most •01 the rest, fret, was able to see his horse for the first
streaks of deep crimson slro•t through tin' some t' get home. I stampeded time then,- acid curled his Hp at the
thorn. The crimson fade* to gold 'em. las' night in the middle of that sight of it. By comparison with the
and the whole earth glowed—in the'storm. Oct 'e}n headed right and black stallion it was no horse at all.
pale gray light of 'down. • 'drove 'em home.. Garcia's hombres He came at last to the small can-
e horse was *rare]going*Ankle' me a whole. posse of you fel-
Sonny's yon and went up its, center, looking
let's." He paused, blinking a little.
faster than a walls, and Senn was with weary eyes for traces of -other
Y !frill goin' out to take one o'
himself nodding in the sadale when your human beings having been about,
he reached the •Circle Bar. He rode bosses, Thompson. There's the cash He turned' to avoid a huge rockside
in ,and' dismounted by the corral. He for it, se's yuh can't say I'm a boss- and seemed forced to pass close to
thief, too."
unsaddled and let the worn out ani- one of the precipitous walls. An'
mal walk drearily into the enclosure. He swung 'cn his heel and went abruptly he vanished. The canyon
Then.with eyes half closed from out. Those left in the ranehhouse was left empty.'
sleepiness. be made for the ranch -stared at each other. Two shots A draggled Mexican, far up on the
house with the heavy saddle under sounded suddenly - outside, and then cliff tops, swore venomously to him -
his arm. the galloping • of a horse's hoofs. self end limped away. He was dis-
A figure stepped out of the 'house Thsn more shots, fired after the re- mounted. During 'the night, in wild
as he approached, uttered.an exclam- treating figure. flight from Sonny Holman, his horse
aticn, and stood irresolute. Sonny A man came running toward the had thrown him and he had got
dropped tits saddle and lifted his hat. steps. Ile stumbled on the porch
Little Canyon. Two other streaks crep' I mercilessly is nevertheless faster "How -do, ma'am," lie said polite -
in ether directions, one toward a spot than a man can walk. Sonny's attempt ly. "It's ge'-+in to be a kinda trite
where a nnicroseropic man had dis- was hopeless and Ise knew it. He was r sayin' that this here is a small world',
meuntedfrom an infinitesimal horse' almost sobbing in his disappointment ain't it?"
and worked upon a barbed wire and rage when the pounding of hoofs l "I thought a cliff fell on you," she
fence, and another toward a pair of behind hint made him snap about ie managed to say, .her voice barely
horsemen trottinn somnolently about a moment's hope. These would be more than a whisper. "I saw It
DR. FRED: G. THOMPSON
Office and Residence:
Ontario Street — Clinton, Ont.
One door west of Anglican Church.
Phone 172
Eyes Ekamined and Glasses Fitted
DR. PERCIVAL HEARN
Office and Residence: '
•Huron Street — Clinton, Ont.
Phone 69
(Formerly occupied by the late Dr
C. W. Thompson)
-Eyes Examined and Glasses Fitted
DR. H. A. McINTYRE
DENTIST
EXTRACTION A SPECIALTY
'Office over Canadian National Ex-
press, Clinton, Ont.
Phone 21
D. H. MCINNES
CHIROPRACTOR
Electro Therapist Masseur
Office: Huron St. (Few doors west
of Royal Bank).
Hours—Tues., Thurs. and Sat., all
day. Other hours oy appointment
'Hensall Office—Mon., W,ed: and Fri
'forenoons. Seaforth Office—Mon.,
Wed. and Friday afternoons. Phone
-207.
a herd of grazing castle. Garcia's men. If he could shoot one fall!"
GEORGE ELLIOTT
'Licensed Auctioneer for the County
of Huron
•'Correspondence promptly answered.
Immediate arrangements can be made
for Sales Date at Tyne News -Record;
'Clinton, or by calling, phone 103.
+Charges Moderate , and Satisfactior
Guaranteed.
With infinite slowness elle streaks
cf dust spec! across the plain below.
The racing harsemen reached their
destinations. One came to the men,
der of fences, and then there were
two streags •cf dust, one going on to
line riders yet invisible in the dis-
tance, and the new one toward Little
Canyon. The other streak touched the
cowboys riding herb.' Another long
cloud of dust arose as the cattle were
left to themselves and two men speer
toward Little Canyon and the third
to accuse yet more help.
A dust cloud arose in the ranch-
house and shot out, A second and
third followed it. Far and far away.
at ranch -houses almost at the limit
of visibility, the little trains of
alkali dust arose in the still air and
from the height of the mountains it
would have locked as if a mass of
tangled, invisible .fuse had been ig-
`niteci whereof the separate sparks
crept smokily from one spot to anoth-
er always spitting new threads
which lea directly to one spot in the
far distance where scale cataclysm
waist inevitably be about to occur.
Sonny was bent law in the sad-
dle, .helping the big blaek stallion
cover ground as only the best of
horsemen can help. The earth
fairly flew beneath the flying hoofs
of Guppowder. Sonny's face was set
and grins. "I said I was gain' to kill
Garcia, Gunelewder,'1 he murines ed
once through stiff, set lips „If he's
gene an' hurt Janet! Oh, my Gawd!
Faster, hose Faster!"
Thompson loomed up out of the
cleu± ,ef dust that rose behind him.
Sctnty ,tante up to and passed him.
though Thompson's horse was. rated
a good one in the. valley. Sonny
pressed on: He was in the lead naw
and going like a madman, a single
individual racing to come up with a
dozen or more men who might have
ANADIAN
ATIONAL RAILWAYS
TIME TABLE
Trains will arrive at and depart front
Clinton as follows:
Buffalo and Goderich Div.
Going Eas't,. depart 6.58 am
Going East depart 8.05 pan,
..Going West, depart 11.55 em.
e i, " 9.44 p.m.
London, Huron & Renee•
-Gtoing South 8.08 p.m,
.Going North • 11.58 a m,
front the saddle and dispose of the
rest!
His eyes almost started from his
head when he saw Janet as the trail-
ing last of the three riders who bore
dawn upon him. The two foremost
were strangers, but 'wh to nten—
efivicusly two more of the guards
Tilford hnd' imported from outside.
They retie down upon hint with six-
guns leveled.
"Put 'em up," snarled .the first.
"Go plumb to hell," snapped Son -
THE McKILLOP MUTUAL
Fire Insurance Company
Head Office, Seaforth, , Ont.
President, J. Bennewies, Brodhag-
en, vice-president, Jaynes Connelly,
Goderich. Sec. -treasurer, D. F. Mc,
Gregor, Seaforth.
Directors: ' Thomas Moylan, R. R.
No. 5, Seaforth; James-Shouldice,
"No ma'am," said Sonny wearily.
"It missed me by a little bit, Ought
I apologize for not waitin' for it to
light on rte, ma'am?"
_'She hesitated, her hand to her
throat. "I'd like to say that I told
my guards not to ]till you. I told
them to shoot your horse, to cap,
ture you."
"Am I expected to thank you for
that, ma'am ?" aske t Sonny, d'rear
lly. "I owned Gunpowder a good
long while, ma'am, an' he was right
ny, angry beyond reason that his close to me. I'd ha' rather seen a
wild ride to serve Janet had turned int o' humans killed than him:'
into a trap which she had Sprung.Site hesitated again, there in" the
"Those fellers are rustlers yonder. gray light of early morning. in"
Goin" to let 'em get away?" soory! she cried in distress.
"Take hint!" cried Janet fiercely Your sympathy, ma'am, helps a
frim the rear, spurring forward as lot: Sonny stooped for the saddle,
Oast as she could conte. once more. This here saddle be-
longs to one of your Hien. He can
The foremost of the gunmen fired get it from Thompson whenever he
coolly. But most men's expressions likes,"
change a little before they pull trig+ She paused. Then she•said sud-
ger on another man. Sonny flung tienly, "Don't go in! Please don't
himself aside, firing to his turn. He gn in! A messenger just carte in
whirled on the second •man and of
front Mr. Tilford. He hail proof that
the two guns, his flashed the fraction you were involved with Garcia in
of a split second sooner. the rustling raid of last night. M'r.
"Get outer those sadeles," drawl- Thompson has- that proof now."
ed Sonny: suddenly very cold anti Sonny smiled grimly, "What
deadly. "ltfa.'am, if you bother me
kinda ev!dencema'am?
I'll shoot the hors plumb out from un. "A ]otter from Garcia to
you. It
der
yuh!" Was given to one of Garcia's men to
IIe dragged a swearing .man deliver to you. Instead, he deserted
clutching at a bullet numbed arm and carried it to Mr. Tilford and
cut of the saddle and pronged down .Mr. Tilford has sent it out here to
towardthe end of the valley again. discredit you with the people who
And he saw ole of the yelling herds- have protected you before. He ask -
Men ride back from the last of the ed that you ibe sent in to jail, but
disappearing cattle, rush at a break- they'll lynch youl"
heck pace toward the base of the ov- . "That, ma'am," drawled Sonny,
erhanging cliff that formed one of "ought to' be right convenient for
the two portals, and dismount, Sone you."
ny -yelled wildly and' fired- but he . "No," she .said anyiously. "I don't
Was too far away for anything like want- you to die, "You're an outlaw
accurate shooting. His shot went and a thief and yor've looted the Az -
wild. The rustler stooped, jumped tee when it's the only thing that
fo his feet' and flung himself on his can save my—" She stopped. "BLit
horse, and went spurring away as if you -did bring me back safe when
the devil were after him. Garcia would have harmed me, ever
Felling like a fiend, Sonny flash- though you'd planned my kidnapping
ed toward the. narrow opening. A With him.. I oily Want you to go far
sizzling, splitting fuse was burning away, and never come back. Now
where the rustler had knelt. 'Un to you'll have to go. All these Hien
it, Sonny reined in=ured saw it flash will hate you."
up sharply. That was • where the "Ma'am." drawled Sonny, "fonts
slow fuse ended ,and the swift burn- have hated me for a, good long time.
ing. "instantaneous" fuse began. He Miss Janet Laurier, for one. An'
sunk his spurs deep in his terrified somehow .i,'ve managed to hour up
under !t.
and fell .headlong, then scrambled up
and ran into the alertbunch of
ranehmen who were moving swiftly
to take part in the fracas.
"F -feller just shot my *sat off,"
raged_ the cowpuncher, an' rid off er as Sonny, a close watching of his
The Gila County Cattlemen's Asso-
elation:announces that it eupports
Mr. John Doe for sheriff of Gila
County, and invites • its 'friends to
consider his qualifications for the of;.
flee.
Suis courage is unquestioned. His
ability is undoubted', and at least one
letter in the possession' of this As-
sociation maning accusations against
his character has been proved to be
the work of a political rival.
A. gteoil man! Vote for him! Gila
County ;Cattlemen's Association.
(To Be 4:lontinuedl.
hopelessly separated from his com-
panions. And naturally, since he
thought with the others of the gang
that he had been chased by a posse,
he hacl hidden et sight of a rider in
these hills. Recognition of the rid -
Walton; Wm, Knox, Londesboro; moilnt's sides and went streaking a-
Robt. Ferris, Blyth; 'John Penpei, head :for tiro open.
Brucefield; A. Broadfoot, Seafottil;
Behind'him sounded en earsplitting
G. R. McCartney, Seaforth. 1 detonation. - A blast of au lifter* the
Agents: W. J. Yeo, R.R. N-54 3, running horeSe almost :from his .feet.
Clinton; Jahn Murray; Beafottli, A.n•d. then the.cliff shuddered. rocked
James_ Watt, Blyth; Ed. Finchley,
SeafortF. and with the noise of ten thousand
Any money to be paid may be paid thunders collapsed into the gorge
to the Royal Bank, Clinton; Bank of- through which Sonny rode so Iran -
Commerce, Seaforth, el: at Calvin tirsily. -
Cptt's Grocery, Goderich. -There was a storm" in the moun-
Parties desiring to effect insut, •tains that night and the rain poured
ante or -transact other business will down -in torrents. But angry men
be -promptly attended to On applies, rode in; the hills all night long with
tier to any of the above .officers
addressed to their respective post of-„ the fey flight rami.pouting from
fins. Losses inspected by the direr- them, trying to drive' frightened
toe who lives nearest, the scone. horses into unlcnown openings , and
"I'm trying to save, yeti. life," she
cried anxiously,
"An' ma'am, be-No(41 Inti ytlh trioil
to set every Mexiean an' towdnieln
white man in the county gunnin' for
me, tryin' t'. shoot ime in the bu'tik.
Excuse me, ma'am."
He went by her and into the home,
Thompson, warn atilt by i1 night er
riding, was gulping down black sof-
fee in company 'with hale' an dozen
other owners of ranches in the 'val-
ley. They looked up anal stared. its
Sonny, entered the room,
"howdy, folks," said Sonny. gent-
ly. "I hear there's talk" o' .ane bele'
ONTARIO'S FIRE FIGHTING
,iOntario's forest fire record last
year was one of which the forest
guardians may well be proud. 'Phe
total area 'burned was only one six-
teenth of the area burned in 1923, a
year of comparable hazard. There
are many factors contributing to
make possible this record: for ex-
ample, the standard of personnel and
their training qualifications is on a
muoh higher level than it was eight
years ago. Another factor is the
steady building up of permanent
services, improved organization, look-
out towers,telephone lines, radio sta-
tions, etc,, the greatly increased
supply of fire fighting apparatus a-
vailable, notably fire fighting pumps;
the greater efficiency of aircraft
notably in transporting men and e-
quipment to fires in isolated regions.
But one factor, greatly lamented in
1923, namely, the lack of public sup-
port has greatly altered. Today, the
public are solidly behind their forest
fire rangers. Last year, in Ontario
alone, the public reported 518 fires,
at no charge to the forest service. In
fact the public reported more fires
than either aircraft or fire rangers
and almost as many as the lookout
towers.
You are
er) isobedi nt
Pers i n
Do you protest, and say thatt you're not a very disobedient; per-
son? Be patient, for a moment, and wo"shall see.
Look at the advertisements which you see in this newspaper,
,,and in other newspapers. Most of them bid you do something some-
thing which, if done, would be advantageous to you, as well as being
profitable to the advertiser. But do you always obey these adver-
tisers? You do not! And what is your excuse?
Take your teeth, by way of example? Are you doing what you
can to prevent .er delay their decay and loss. If you are like most
persons you are not. Yet you are being urged by advertisements
to use regularly a product which, if used regularly, would keep your
mouth and teeth in a really good health condition; and would enable
you to keep your teeth sound and keep away toothache.
It isn't the price of the product which steeps you from using it
it's just' plain inertia and procrastination.
Then there's an electric tsr other kind of washer—this by way
of example—able to: be purdhased on the instalment plan. The
advertiseinents bid ,you buy it, and: give you good reasons why you
should use this labor-saving, life -prolonging mechanism.
Has every man and every woman known to you obeyed the
demi-needs of the advertisements of this washer? They have not.
And their resistance cannot be put down to disbelief. The explan-
ation is; Most of us are shameless procrastinators --putting off,
putting off, putting off all the time.
When you read advertisements, see in then the untiring effort of
manufacturers and institutions to cause you to dc, right things.
Take the life insurance companies, by way of example: Their
advertisements urge all of us to insure our lives. Yet how stub-
born istost of us are! We resist the biddings of the advertisements
and the canvasses of the salesmen of life insurance. We defer Be-
ing the obviously right thing, often for years!
Stt when you see and read tdvert!semente, and when yeti feel
incldned to say, "'Cilia n, shocking lot of money is spent by adver-
tigers"), (Ported on *lits tdeat; It is the stubborn disobedience of
MN tun* wntmen that Is to be condemned.
W'o should be grateful to those, advertisers wlsopersue us
all atrt' Ilia, hldtling tis tie things, which if done, would-be advan-
ttagiMiltrs le 115,
THE CLINTON NEWS -RECORD
COMMERCIAL PRINTING DEPARTMENT
RHONE 4 - -.