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HomeMy WebLinkAboutThe Clinton New Era, 1913-08-28, Page 76`r e, fin API SUFFERED TEN YEARS From Female 111s-- Restored'. to Health by Lydia E. Pinkham's Vegetable Compound. Belleville, N. S., Canada. 'i doctored or ten years for female troubles and did not get well. I read in the paper about d Lydia E. Pinkham's Vegetable Compound and decided to try it. I write now to tell you that I am cured. You can publish my letter as a tee timoni'al." — Mrs. StIvonen BABINla, Belleville, Nova Scotia, Canada. Another 'Woman Ifeeovers. Auburn, N. Y.—"I suffered from nervousnss for ten years, and had such organic pains that sometimes 1 would lie in bed four days at atime, could not eat or sleep and did not want anyone to talk to me or bother me at all. Sometimes I would suffer for seven hours at a time. Different doctors did the best they could for me until four months I began o giving Lydia E. Pinkham's s Ve etab le Compound a trial and now I am in good health."—Mrs. WILLIAM 11. GILL,No.15 Pleasant Street, Auburn, New York. The above are only two of the thou- sands of grateful letters which are con- stantly being received by the Pinkham Medicine. Company of Lynn, Mass., which show clearly what great things Lydia E. Pinkham's Vegetable Com- pound does for those who suffer from woman's ills. If you want spe- cialadvice write to Lydia E. Pinkham Medicine Co. (coufi- dential)Lynn,Mass. Tour letter will be opened, read and answered by a wo- man and held in strict conlldence. -righting ecce Wants Action. noble D. Ecom tla' i 1 i ightilig Bob" of We Ui itcd Stat„ :levy. re- tired. Marl•' ova':' into n business mac and Oinro,m'd on a contin,11 1,1 house• e0eli for the high seas and the straying quartcrdecl1. "E t, ht iii but. declar- ed he would roller be replaced in com- mand of a beet, cern of int rgee then be ri,rde President 111 the United Stales aid di(' tit to the Ptrwera 1. ' lavage. Unaarthocl a Pe.1000. Alp, J Guretang .hes remelt mended excavations at the bnricd city of Me - roe, on the Nile. IIs has eltseovered a palate, a bathroom in perfect preser- vation, the Ovalle of an acropolis, quays anal a harbor. A bronze head. with Inlaid eyes, larger than life --an excellent piece of Greek art—was also untie rthed. London Times. A Royal Proxy. Prince Arthur of Contiatmet need of- ten to take the place of Bing Edward ell ceremonial uteasions. 111td now he e .rries the pruey of King George even snore i'regiteetly. "Tiley ought to print a line ot, lay visiting pard, 'monarchs unaeveri :lied on shortest notice,'"once sty==gtred the prince.' Oen P.r lje T{ pN. iy ° o•.®�o m it•fOi)ri•• 'a d/ndlRna • CSC 14 -tip ,` ' >5� .11165 Faust Bea; Eike:eat ere of �, Ut/.f. mss' � •"-a %�> Els? rac=Stralfo ii's•apper Below. • 'Ver.?: ,, 111 w .. Fs 0017 •' t^. .Abe ete axg'tr• `c' a i Lica. • !0(3t;:f Ft Mire it ;l is;irk allfER a z=ilowPirlEl'',�•s'lpll I N t W r.;S.3AL%lWSlilll. IJ 1 HECOMPLEX/N. Pdee w UyT, AV p20101 c, ns crus a"a •erq s etl .a* aa,,ks(re+. Vaasa% cLJRE a1C,K• 4'i iADACHg. 11041901141111111100111806•9410.8dT860 with bravado, he reached otit touched the ;clergyman's shoulder., Dr, Temple turned and rose with a ques- tioning; loolt, Wellington put the flash in Itis hand and , chuckled: "Merry Christmas!" "But my good man—" the preacher' objected, finding in his hand a dona- tion about as v,'elcome and as wieldy 15 it strange baby. Wellington winked; "It may Come in handy fox'—your patients." And now, struck with ' a sudden idea, Mrs: Wellington spoke: "Oh; Mrs. Temple," "Yes, my dear," said the little old lady, rising. Mrs. Wellington placed' in her' hand a email portfolio and laughed: "happy New Year!" Mrs. Temple stared at her gift and: gasped: "Great heavens! Your cig ars!" "They'llbe such uch a consolation," Mrs. Wellington explained, "while t he' doctor is out with his patients." Dr. Temple and Mrs; Temple looked' at each other in dismay, then at the flask and the cigars, then at the Wel!-' ingtons, then they stammered:; "Thank you so much," and sank back; Wellington stared at his wife: "Lu- cretia, are you sincere?" "Jimmie, I promise you I'll never smoke another cigar." "My rove!" he cried, and seized her hand. "You know I always said you, were a queen among women, Lu- cretia." She beamed back at him: eAnd you alwayswere the prince of good fel- lows, Jimmie." Then she almost blushed as she murmured, almost shy ly: "May I'pour your coffee for you again this morning?" "For life," he whispered, and they moved up the aisle, arm in arm, bumping from seat to seat and not knowing it. When Mrs. Whitcomb, seated in the dining -car, saw Mrs. Little Jimmie pour Mr. Little Jimmfe's coffee, she choked on hers. She vowed that she would not permit those odious Well- ingtons to make fool„ of her and her Sammy. She resolved to telegt if' Sammy that she had changed her mind about divorcing him, and order hint to take the first train west ana meet her half -way on her journey home. DON'T- NEGLECT YOUR WATCH A WATCH is a delicate piece of machinery. It calls for less attention than most machinery, but must be :.cleaned and oiled occasionally to, keep perfect time. ► With proper care a Waltham Watch will keep perfect time for a lifetime. It will pay you , well to let us clean your watch every 12 or 18 months. CHAPTER XXXVI. A Duel for a Bracelet. All this while Marjorie and Mal - 1017 hate sat watching, as lcinglislters shadow a 9001, tine door where - through the girl with the bracelet must pass on her way to breakfast. "She's taking forever with her toilet," sniffed Marjorie, "Probably trying to make a special impression on you," "She's wasting her time," said Mal- lory. "Bat what if she brings her mother along? No, I guess her Meth, er is too fttt to get there and back." "If her mother comes," Marjorie •decided, "I'll hold her while you take the ' bracelet away from the—the from that creature. Quick, here she comes mow! Be brave!" W. R. COUNTER Jeweler and Optician. Issuer of Marriaxe ' Licensse. Mallory wore an aspect of arrant cowardice: "Er—ah—I—I-" "You just grab her!" 'Marjorie e:. planned. Then they relapsed into at- titudes of impatient attention. Kath- leen floated in and, seeing Mallory, she greeted him with radiant warmth: "Good morning!" and then, catching sight of Marjorie, gave -her a "Good. morning!" coated with ice. She flounced past and Mallory sat inert, till Marjorie gave him a ferocious pinch, whereupon he leaped to his feet: "Oh, Miss—er—Miss Kathleen.' Kathleen n :iii'led round with a most hospitable smile, "May I have a word with Sou?" "Of coerce you can, you dear boy," Marjorie winced at this and writhed at what followed: "Shan't we take breakfast together.? Mallory stuttered; I—I--no, thank you I've had breakfast:" reethieen .froze up again as she snapped:. `With that—train-acquaifnt- ance, I suppose." "Oh, no," _Mallory amended "I mean I haven't had break fast." But Kathleen scowled with 0 jeal- ousy of her oWn: "Von seen to be getting alert, famously for mere train- acquaintancee." Oh, thats all we are, and hardly. that, artillery hastened to say with too much truth, "Sit down here a moment, won't you?" "No, me I haven't time," she said, and sat down, . "Mamma will be wait- ing for tie. You haven't been in to see her yet?" "No. Yon see=" "She cried all night," "For me?l' "No, for papa. ' IIe's .such a good traveler—and he had such a good start. She really kept the whole car awake: ,`Too <bad," Mallory condoled, , per- functorily, then with sudden eager - Tess, and a trial at indifference: "I see you have that bracelet still." "O£ course, you dear fellow, 1 wouldn't be parted from it for worlds," Marjorie gnashed her .teeth, but Kathleen could not hear that. :She .gushed on: -"And, now we have -met again! It looks like: Fate, doesn't "It certainly does," Mallory assent- ed, bitterly; then again, with zest: "Let me see that old bracelet,' will you?" He tried to lay hold of it, but Kath- leen giggled coyly: "It's just an ex- cuse to hold my hand," She swung her arm over the back of the, seat coquettishly, and Marjorie made a desperate lunge at it, bat missed, since Kathleen, finding that Mallory• did hot pursue the fugitive hand, brought it back at once and yielded it up: "There—bo careful, someone might look." • RHEU1ATI8M KE RIM I RED Suffered follies Until Fn -a- iv Cured Him Other `defeat, thiere canoe an Meru 't hook as if that.. gigantic child to' Whom our 1ailroad trains are , toys, teethed,had ' down and laid Violent hold, on thTrans American in full Cap , Its smooth, swift flight became sud- 'den y such a seams.' of jars, shivers .and thuds thnt Mattel'! cried: " We ro c!'t Lae #'mete ' He was sent Hopping down the angle Iike a holster hurled through the car. T'ICDIir :>xs.CoR� x Ox'r, He brought up with a sickening slain e n across the seat into which Marjorie • uSit-a-. 30t11. 1910 hed been jounced batik with a breath - perfect "Your remedy, fruit -a -lives is a erfect panacea for Itheiinlatistn. For taking elarn, And- then Kathleen n 1 years, I suffered distressing pain from came flying backwards and landed in Sciatica or Sciatic Rhettnattem, being 'a heap on -both of them. laid up Several times a year for days at a ; Several of the other passengers time. Iweuttodifferentdoetoeswho told ;were jug returning from breakfast ere there was no use doing anything—it sand they were shot and scattered all would pass away. They gave the ;over thenar as 'Ilea great chain of mustard plasters and other remedies hu - that did no good. Plasters took oto man. beads. had burst, effect on me—except to blister pre and t Women screamed, men yelled, and Inake raw sots. 'I took many advertised :then while they were still struggling remedies without benefit, but fortunate- :against. the seats and one another, the ly, about two years afro, I got “Fruit -a- train came to a Balt. tives" and they cureo Inc. I ; "Thank God, we stopped in time!" Since io Hien, I. take "Fruit -a -lives" Mallory gasped, as he tried to disen- occasionally and keep free of pain. I ane satisfied "Fruina-tives"cured me of gage himself and Marjorie from Kath•• Rheumatism and they will cure anyone ,'l( • The passengers ` to regain who takes them as directed. If this p ng s begang n letter would be of value to you, their courage with their equilibrium. publish itJOHN B.- CPONA D Little Jimmie Wellington ellinaton had flown Indeedthis letter is f value to us i,. O h whole of the car, clinging .t a ha a lengthci g g and to the thousands of sufferers from , to his wife as if she were Francesca Rheumatism, Sciatica, Lumbago and da Rimini, and he Paolo, flitting Neuralgia. It points the way to` a :through Inferno. The flight ended at certain cure. sec a box, 6 for Fretria!the stateroom door with such a thump size, 25c. At dealers or fromm Fruit-a- tives Limited, Ottawa. ',that Mrs. Fosdick was sure a detec. Mallory took her by,tbe wrist in a hive had come for her at last, and gingerly manner, and said, "So that's with a battering ram. the bracelet? Take it off, won't you?" But when Jimmie got back breath "Never!—it's wished on," Kathleen enough to talk, he remembered the protested, sentimentally. . "Don't you again stopping excitement of the day remember that evening in the moon- ',before and called out: light?" Has Mrs. Mallory lost that pup Mallory caught Marjorie's accusing again?" eye and lost his head. He made a Everybody laughed uproariously at ferocious effort to snatch the bracelet this. People will laugh at anything off. When this onset failed, he had or nothing when they have been recourse to entreaty: "Just slip it frightened ,almost to death and sud- off." Kathleen shook her head tantal- denly relieved of anxiety. izingly. Mallory urged more strenu. Everybody was cracking a joke at ously: "Please let me see it:' Marjorie's expense. Everybody telt a Kathleen shook her bead with so- good-natured grudge against her Ser phistication: "You'd never give it being such a mystery. The car was back. You'd pass it along to that— ringing with bilarity, when the pg. train -acquaintance." ter came stumbling in and Paused at "How can you think such a thing?" the door, with eyes all white, hands waving frantically, an Mallory demurred, and once more and lips flapping made his appeal: "Please, please, slip like flannel, in a vain effort to speak. it off" The passengers stopped laughing at "What on earth makes you so anx- Marjorie, to laugh at the porter. Ash - ices?" Kathleen demanded, with Sud- ton sang out: den suspicion. Mallory was stumped, What's the matter with you, per. till an inspiration came to him: "Pdter? Are you trying to crow?" like to—to get you a nicer one. That Everybody roared at this, tilt the one isn't good enough for you." porter finally managed to articulate: Here was an argument that Bath- "T -t -t -train rob -rob -robbers!" leen could appreciate. "Oh, how sweet Silence shut down as if the whole of you, Harry," she gurgled, and had crowd had been smitten with paraty- the bracelet down to her knuckles,tis. From somewhere outside and when a sudden instinct checked her: aimed came a Pop Popping as of fire - "When you bring the other, you can crackers, Everybody thought, "iie- have this." volversl" The reports were mingled She pushed the circlet back, and with barbaric yells that turned the marrow in overy.bone to snow. Mallory's hopes sank at the gesture. These regions are full of historic He grow frantic at being eternally ter• ror. All along the Nevada route frustrated in his plans, Be caught the conductor., the brakemen and old Kathleen's arra and, while his words travelers had pointed out scene atterpleaded, his hands tugged: ';Please— scene where the Indians had slatted please let lap take it—for the measure the thirst of the and land with. white . —yeti knowre man's blood. Ashton, who had tray - Kathleen read the determination in eled this way many times;" had' made his fierce eyes, and she struggled Yu' himself fascinatingly horrifying the piously: "Why, Richard—Chauncey! evening beige " and ruined 'several —er—Billy. Pm amazed at you! Let breakfasts that morning in the dining - go or I'll scream!" car, by regaling the passengers with She rose and, twisting her arm stories of pioneer ordeals, men and from his :"rasp confronted him with bewildered anger. Mallory cast 10 -' women maesacreci in burning wagons, ward Marjo -He a look. of surrender or dragged away to fiendish cruelty and obscene torture, staked and despair. Marjorie laid her hand out supine on her throat and in' pantomime sum on burning wastes with eyelids cut Bested that 'Slattery should throttle ,off, bound clown within reach ot rat Kathleen, as he had promised. tiesnakes, subjected to every misery But Mallory was incapable of Ytu- that human deviltry could devise. pas - thee violence; and when Kathleen, Ashton had brought his fellow :with all her coquetry, bent down and 'sengers to a' state of ecstatic excit- murmureel: "You, are a very naughty ability, and, like many a recounter of boy, but come to breakfast and we'll burglar stories at night, had tuned talk it over," he was so addled that his own nerves to high tension. :be answered: "Thanks, but I never ` The violent stopping of the train, eat breakfast:' the heart -shaking yells and shots- out- side, found the passengers already apt to respond withput delay to the ap- - peals of fright. After the first hush 'of dread, came the reaction to panic, CHAPTER XXXVII Down Brakes! Each Just as Kathleen flung her head in Passenger showed his own belled vexation, and Mallory started panic in his own way. Ashton whirled to' slink hack to Marjorie, with an- ;round and round, like a horse with the blind staggers, them bolted down the aisle,,' knocking aside men and women. He climbed on a seat, pulled ,down an upper berth, and, scrambling into it, tried to shut It on himself. Mrs. Whitcornb was so frightened that she e 'ailed !shton with fury and 'seizing his feet, dragged him back in- to the aisle, and beat him with her fists, demanding that he protect her and save her for Sammy's sake. Mrs. Fosdick, rushing out of her stateroom and not finding her lus- cious -eyed husband, laid hold of Jim - !pale Wellington and ordered him to go to the rescue ot lig spouse. Mrs. 'Wellington tore her hands loose, cry- 'ing: "Let him go, madam. He' has a wife of his own to defend." Jimmie was trying to po.Ur out dy- Ing messages, and only, sputtering, for_ getting that he had put his watch is his mouth to hide it, though its chain 'was still attached to his waistcoat. Anne Gattle, who had read'. much ;about Chinese atrocities to mission- aries, gave 'herself up to death, yet ;re- joiced greatly that she had provided timely man to lean en and should. :not have to enter Paradise a spinster, 'providing she could manage to con- vert Ira in the next few seconds, be- fore it was everlastingly too late. She was begging her first heathen to join 'her in a gospel hymn. But Ira was roaring curses like a pirate captain in a hurricane, and swearing that the villains, should not rob him of his' 'bride. Mrs. Temple wrung her twitching hands and tried to drag her husband to his knees, crying: "Oh, Walter, Walter, won't you please say a prayer?—a good strong prayer?,, , But the preacher was so confused that he answered; "What's the use of prayer in an emergency like this?" • "Walter!" she <shrieked. "I'm on nay va-vacation, you knoW," he stammered. -Marjorie was trying at the same time to compel Mallory to crawl under a seat and to find a place to hide' Broozleums, whom 'she was warning Continued next week, Canadian s National., Exhibition 1 R;cXFANSION YEAR New Livestock Department Everything in Agriculture Exhibits by the Provinces Exhibits by Dominion Government Exhibits by Foreign Countries Acres of Manufactures 1 MAGNIFICENT ART EXHIBIT Paintings from Germany, Britain, United States and Canada Educational Exhibits Cadet -Review Japanese Fireworks Canada's Biggest Dog Show America's Greatest Cat Show AND IN�•Ig� ERO THE BURNING OF ROM. E - ' The Musical Surprise The Musical Ride Auto -Polo Matches , Circus and Hippodrome Raman Chariot Races Athletic Sports Great Water Carnival IRISH GUARDS BAND Score of other Famous Bands Twelve Band Concerts Daily Wreck of the Airship Withington's Zouaves New Giant Midway Grand Double Bill of Fireworks ' PATRICK CONWAY'S BAND Aug. 23 1913 Sept. 8 TORONTO 3t•', r' l ' a$lliec '1.T Pirova€l of Oreat•Vall,e td Ma'' There is only one ez,:platiatton fc r the numbers of enthusiastic Ictters LI.at we roi:t ire pia inn; Na-Dru-Co Dy pi p ria `ral 12 Le, and that is .that these tab.t:tn certainly do cure any kind of stomach trouble, Ircre is a typical letter from 1liss Cl t Aru,sworaliy, Canso,'M ,a 'It ie with pleasilrc I write to inform eon that your s'll-:a-Drn-Co D .axa sia !'riblets have proved of greet vali:e Lo tyre. 1 tried remedy alter rttii,dy but tvi,ho u t any lasting goal. Ilav in g heard cf yore' tablets erring such cases as mine I decided to give these a fair trial. 'lllcy proved salisfactory in my case." The rcata:kal,le success of Na-Dru-Co Dysprpsir 'tablets is 511111 a success as 1011 only cotyle to an tioueet remedy, compounded according to an exception- ally good formula, from pure ingrc- etmints, hy e?:pc rt chendgts. 11 you are troubled with your stomach just ask your Dtit gist about, Na-Drn-Co Dyspepsia Tablets, compounded by the National Drug and Chemical Co. of Canada, limited, and soldthroughout the Dominion at So' a box. ' 142 SUNDAY SCHOOL Lesson IX.—Third Quarter, For Aug. 31, 1913. THE INTERNATIONAL SERIES. Text of the Lesson, Ex. xix, 1-6; 13- 21—Memory -Verses, 5, 6—Golden Text, Heb. xii, 28 --Commentary Pre- pared by Rev. D. M. Stearns. When the Lord spoke to' Moses out of the burning bush at Horeb, the mountain of God, as he kept the flock of Jethro, his father -in -lane, He said to him, "When thou hest brought forth the people out of Egypt ye shall serve God upon this mountain" (Ex. ill, 1, 2, 12), Now, after abort three months, Israel is encamped at the mount of God, and Jethro came to hien, bringing Zipporah, his wife, and his two sons, Gersbom and Eliezer, the former sig- nifying "a stranger there" and the latter "my God is our help" (margin of xviii, 3, 4). As they communed to- gether of all thnt God had done for Israel, Jethro said: "Now I know that the Lord is greater than all gods, and he offered a burnt offering and sacri- fices to God. Then Aaron came and alt the elders of Israel to eat bread with Dioses' father-ln-law before God" (xviii, 7-12). As Jethro saw Moses spending the whole day from morning until evening listening to the people's affairs, he said, "Thou wilt surely wear away; ' * this thing too beavy for thee; thou art not able to perform it thyself alone" (xvill, IS), A.nel be sug- gested a better way, subject to God's RN/royal, wake) Muscle 'aceeltelete.1111, inal 13.271 Hoeing 'reached S end aloreb in the third mouth Moses wont up unto Gods and the<Lbrd "eve him a mess ige for Israel, which has also a west+unpottant heart word for every believer, and . first, "I bare •you on eagles wings." :'Pith this we must compare Deg. xxxii, 11; 12, and mote. the 9recss teachyoung eagles to fly. Thee in Isa. xl, 81, the secret of. ti, ing; then iu Lube evil, 37, the eagle, saints caught up to meet the Lord in the air. Tile wards "brought you unto myself" (lx. xix, 4) give the key to all "Tis dealings with us, for their iuteutimr is even, and more and mere, to wean us from ail people and circumstances unto Himself that we may find our home in God and our all in Himself, living together with Him until some clay we shall be ever with the Lord (I,Tbess. v, 10; iv, 17). The words "a- peculiar treasure unto nee above all people" (5) indicate a high calling and privilege which Israel did not begin to appreciate, nor do we. See the repetition of the wonderful words in Deut, vii,, 6, and the full realization in Mal. iii, 17, and margin, for only .iu the kingdom at His com- ing again shall it be fully seen. Note the transfer of some privileges to the church in Matt, xxi, 43; Tit. ii, 14; I Pet. if, 9, and may He make us all willing to be set apart wholly for Him- self (Ps. iv, 3). We are too apt to say. thoughtlessly and hastily, as, Israel dict, "All that the Lord hath spoken we will do" (verse 8 and chapter xxiv, 8,. 7), or as Peter said, not knowing himself or his weakness, "Lord, 1 am ready to go with Thee, both into pris- on and to death" (Luke xxii, 83). , We are slow to Learn that in us—that is, in our flesh—there dwelleth no good thing and that we are not sufficient of our- selves to think anything as of our- selves (Rom. wit, 18; II Cor. The rest of our lesson Is a third day morning story (verses 16.21), but a story of thunder and lightning and fire and smoke and earthquake and a voice that made''the people tremble and say to Moses. "Speak thou with us and we will hear, but let not God speak with us lest we die" (xx, 10). to which Moses replied, "Pear not, for God is come to prove you laid that His fear may be before your races, that ye sin not" (xx, 20). Ten times it is written that God spoke to there out of the midst of the hie (Dent. iv, 12, 15, 33, v. 4. 22, 21. 211: ie. 10; x, 41, and It BUSINESS AND SHORTHAND Subjects taught by expert instructors at the 24w;ktaii Y. M. 4. A, BLDG., LONDON, ONT. Students assisted to positions, College in session from Sept. 2nd. Catalogue free. Enter any time, J.W. Westervelt J. W. Westervelt, Jr. Pliacipal chartered Accountant 17 Vice -Principal Every ten cent packet will kill more flies than $8.00 worth of any sticky fly killer. Refuse substitutes, which are moat unsatisfactory. is also written, "Our God is a consum- ing fire" '(Lieut. iv, 4). We shall un- derstand this more fully in our next two lessons concerning the words that were spoken out of the midst of the: fire, and we shall see the contrast be- tween God speaking out of the midst of the lire and from off the mercer seat between the cherubim. God speaking through Moses and, not directly to the people 1s like speak- ing to us in Christ, who is our merc•,v' seat. The saying in Ex. xx, 21, that bioses drew near unto the thick dark- ness where God was seems at first sight a little perplexing, for it is writ- ten that "God Is light, and in Him is no darkness at all" (1 John 1. 5), but it is the Duman and the divine side. If we would walk in the light we must see things from Goal's standpoint, not from ours, How often we are re- minded of the greatness of Moses as a prophet whom the Lord knew face to. face (Dent. xsxiv, 10), but we turn, from Moses to the prophet like meta MID who was God manifest in the flesh, the word made flesh, dwelling among as, who could say as no one else would dare to, "Ile that hath seen' Me hath seen the Father" (Dent. 1S; I Tim. iii, 10; John 1. 14; xiv, 9). The Lord Jesus Christ is the Lord God of the holy prophets. 'Chose wit,. do not hear the volae of God in Christ may hare to experience something like the voices and thuuderings anis light• mugs and enrih,lnake of Iter. x0133 17.10. The wrath of the Lamb will lit a fearful reality to all wile are not re - !teemed by the flood of the Lamnle Contrast Rev. v, 9, 10, with Rev. illi -Il. d 0 Jog1-, g Lazi into etivity Children ^i za r C, F©��R-'-_..FLETCHER'S Pa S tiv 0' R 1 A. The merchant whose business lags in the summer', has himself to thank. To 'slacken the selling pace in the hot season—to lessen Advertising activity—indicates a resignation which has no place in, modern business. If we tl M lc we cannot keep our business booming in summer time, we surely will not. What a jolt it must have been to the fur trade, when. the first raid -summer fur advertisement was run in a daily paper t Now many fur stores are following the example of that progressive fur man who dared to believe that fur sales need not go down as the mercury goes up. Energy, linked with Advertising, has turned the month of January into the biggest selling season for white goods. Advertisements of a high stimula- tive power, combined with a disregard of "seasons,", have ` opened up automobile selling two months earlier than was once thought possible. Advertising has stated Christmas shopping early in October instead of the middle of December. Advertising � superior erior to seasons and thermonio P eters. The right kind of Advertising...strikes a responsive cord in. human nature—and human nature is the same in August as in December., Advice mearding your advertising problems' is available through any recognfr.d. Canadian advertising agency, or the Secretary of the Can. 'dimness Association.Room 50$ Lumsden Building, Toronto: Enquiry involves no obligation on your part—so write, if interested.