HomeMy WebLinkAboutThe Wingham Advance-Times, 1983-03-16, Page 54•
Maintaining markets requires commitment...
®from page 18
that we will be able to retain
and perhaps increase our
pork products to Japan.
"We are ,riving to in-
crease our market share of
exports, to Europe where
common market agricultural
policies are highly protec-
tionist and require a degree
of creative salesmanship.
White beans, for example,
have good growth potential
in Europe," he added.
Last year, the Ministry in
conjinction with the
Bean Producers' Marketing
Board, held r'c tongs and
seminals tor U.K.. buye rep-
resentatives and processors
to prepare the w ay for sales
of the 1983 Ontario bean
crop.
"Our continuing search for
new export sales have led us
to explore the possibilities
for success in non-traditional
markets. Ontario food ex-
ports from 1978 to 1981 have
risen a staggering 42.8 per
cent in non-traditional mark-
ets such as countries in Latin
America, Southeast Asia and
the Middle East," said the
assistant deputy minister.
Meeting the challenge
these non-traditional mar-
kets present, an export mis-
sion composed • Of members
from the Ministry's export
staff, four Ontario companies
and the Ontario Bean Prod-
ucers' Marketing Board trav-
elled to Riyadh, Saudi Arabia
three weeks ago to take. part
in Saudi Food '83. Saudi
Food '83 is an important
international food show
which attracts participants
from the four corners of the
globe.
The Ministry's export staff
ensured that a strong Ontario
presence was displayed. it
would appear that $375,000
sales will be realized in the
next twomonths of the goods
offered for sale by the
Ontario group. Within the
next 12 months the Ontario
participants expect to benefit
from $2.1 million in sales as a
direct result of this export
mission.
Royal Bank pledges support for fanners
A strong pledge of sup-
port for the province's
hard pressed agricultural in-
dustry has been made by The
Royal Bank of Canada, the
country's largest private sec-
tor lender to farmers.
George Arnold, the bank's
Ontario agricultural manag-
er, said recently that the
bank would use innovative
financing methods and its
°°considerable agricultural
expertise" to do everything
possible to keep farmers on
their land during the current
industry` wide downturn.
In announcing the Royal's
new farm support policy,
Arnold said that the bank
pledges:
• individual assessments of
farm accoints in significant
difficulty by a bank agro-
logist and lending officer.
• foreclosure action only in
those relatively rare cases
where fraud is involved or
where owner equity has been
completely eroded and there
is no possible hope of recov-
ery.
• where feasible, temporary
hold of farm property until it
can be sold without unduly
depressing prices.
The farm land and equip-
ment markets are currently
under significant pressure.
Any large scale forced sale of
real estate would almost
certainly create further price
declines which would have
an additional negative im-
pact on the community.
The bank recognizes that
the sale of land and equip-
ment for loan recovery may
not be a viable or desirable
option now. Where closing a
farm and asset disposal is
unavoidable, the Royal Bank
is seeking ways of tempor-
arily holding the property off
the market through such op-
tions as leasing it back to the
farmer until it can be sold
without unduly depressing
prices.
The bank has produced a
Discussion Paper entitled
"Farm Lending in Canada",
which has been distributed to
agricultural branches and
reinforces the Royal's review
process for farm accounts in
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difficulty.
"Our branch managers
and our team of agrologists
are taking the extra time to
investigate all of the avenues
available to support farmers
through the downturn. We
regard foreclosure as a last
restort step, only to be taken
if there is no possible hope of
recovery for the farm opera-
tion or if there is evidence of
deliberate fraud.
° We are underlining our
strong commitment to agri-
culture and our determina-
tion to take every responsible
and reasonable step within
our capability on behalf of
our farm clients," Arnold
said.
The Farm Edition,, Week of Muth 169 1983 - 21
TREY c,NTRI
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