The Wingham Advance-Times, 1985-03-13, Page 48Descriptions of Courses and Programs
for all types of firms (retain, service,
manufactring) although it is suggested
that the should have a basic under-
standin•a of marketing at the introductory
level. T : course includes the what, how
and why of customer buying, forecasting
product -ales, developing effective
bra ges and effective distribution.
arketing strategies, pricing. -and pro-
motions are also covered. BMS -C
Offered at:
Waterloo
Tues: 7-10 p.m. 10 wks.
Apr..23 $42
/ Fee includes $1 2 for text.
People Management: Tools And
Techniques A
Objectives: To provide participants with
the necessary skills for developing
teamwork, in any type and size of opera-
tion.
Areas covered: organization planning,
employee motivation, selection of per-
sonnel, induction and training, perfor-
mance and appraisal, industrial rela-
tions, constructing an effective
environment. BMS -E SS -C
Offered at:
Doors
Wed. 7-10 p.m. 10 wks.
Apr. 24 $52
Fee includes $21.50 for text.
Successful Small Business
Management A
A course for owners/managers of small
and medium-sized businesses or those
entrepreneurs who wish to start a small
business. Focuses on the many facets of
management skills needed in day-to-day
operations. Topics include: decision-
making, organizing and controlling fi-
nancial and other resources, and
operating and marketing policies in
successful small business management.
BMS -A:
Offered at:
Guelph
Wed.. 7-10 p.m. 10 wks.
Apr. 24 $52
Fee includes $21.50 for text.
First -Line Supervision - Managing
The Workload - Modules A
This course is primarily for first-line
supervisorsbut anyone concerned with
organizing, planning and scheduling
work will benefit. Topics covered include
co-ordinating and controlling, delega-
tion, staffing and decision making.
BMS -F SS -A
Offered at:
Guelph
Thurs. 7-9:30 p.m. 10 wks.
Apr. 25 $33
Fee includes $8 for text.
Understanding,Your Customers A
A second level course relevant to all
owners/managers of small and medium
sized businesses. The course deals in
some depth with consumer 'behaviour,
customer motivation and family influ-
ences on buying. Also covered are such
subjects as attracting and keeping
20
customers, attitudes and how to change
them and cultural aspects. BMS7C
Offered at:
Waterloo
Tues. 7-10 p.m. 10 wks.
Apr. 23 $52•
Fee includes $21 .50 for/ ext.
MANAGEMENT
-
PRODUCTIVIT
IMPROVEME, T PROGRAM
"Learning Tp Work Smarter". That's
what Ontario's Managing Productivity
Improvement courses are all about.
Co-ordinated by the Ontario Ministry of
Colleges and Universities, this unique
training series assembles knowledge.
and know-how from more than 650 of
the/best minds representing some of
Qntano s most productive companies.
The companies donated their time and
their knowledge because they saw the
productivity challenge; to have commit-
ted employees who are willing to
produce a quality product that satisfies
customers and allows the company to
remain profitable and competitive.
These- courses are directed at all
managers in an organization who plan
to play a leadership role in their
company's future.
They are offered as public sessions on
campus (see schedule below) or in-
plant based on the current training
needs of your company. For informa-
tion, please call the Manager, Produc-
tivity Improvement and Management
Studies at 653-2511, Extension #327.
How To Implement A Productivity
Improvement Program In Your,
Company A
Topics to include:
• Productivity Defined And Measured
• Productivity Mission And Objectives
• Overview Of Organizational Culture
• Assessing Organizational Climate
• Planning And Development
• Various Strategies To Improve Pro-
ductivity
• Human Resource Considerations To
Improve Productivity '
• Technological Considerations To Im-
prove Productivity
• How To Get Started
• Where To Start: Tools, Resources
And Focus
Some of the Ontario companies whose
experts contributed their know-how to
this program: Bell Canada; Canada
Packers Inc.; G.M. Diesel; Hammond
Manufacturing Co.; McDonald's Res-
taurants of Canada Ltd.; National Trust;
Venturetrans Manufacturing Ltd.; Shell
Canada Chemical Co.
' Offered at:
Doon
Tues. 7-10 p.m. 10 wks.
Apr., 23 $60
Fee includes $30 for text.
How To Manage Production And
Improve Your Productivity ,A
Topics to Include:
• Productivity Defined And Measured
• Computer Awareness
• Value Analysis
• Manufacturing Planning Systems
• Process Control
• Computer Aided Design And Com-
puter Aided Manufacturing
• Hardware Requirements
• Flexible Manufacturing Systems
• Total Quality
• Implementation Of New Technology
Some of the Ontario companies whose
experts contributed their know-how to
this program: Westinghouse Canada
Inc.; Computer Devices Company; Hon-
eywell Limited; Browning Manufactur-
ing; Philco-Ford Canada Limited; Proc-
tor and Gamble Company; 1NCO
Limited; Northern Telecom Canada;
E.B. Eddy Company; Stelco.
Offered at:
Waterloo
Wed. 7-10 p.m. 10 wks.
Apr. 24 $60
Fee includes $30 for text.
Human Resources Management:
The Key To Productivity
Improvement A
Topics to 'include:
• From Taylor To Tomorrow
• The Psychological Background To
Productivity
• Strategic Planning For Improved Pro-
ductivity
e Organization Climate
• Coaching and Counselling
• Employee .Participation And Quality
Of Workineife
• Skill Development And Training
• Rewarding Employees For Improving
Productivity
• Integration Of Various Management
Styles
Some of the Ontario companies whose
experts contributed their know-how to
this program: IBM of Canada; St.
Lawrence Seaway Authority; Ontario
Hydro; Shell Canada; Wean United;
Bank of Montreal;,;. Northern Telecom
Canada Ltd.; Sears Limited.
Offered at:
Guelph
Thurs. 7-10 p.m. 10 wks.
Apr. 25 $60
Fee includes $30 for text.
OPTIONAL O.M.D.P. CREDITS
Appraisal Interviews And
Performance Evaluations A
Communicating the appraisal of a. per-
'son's work performance effectively is no
easy task. The subtle but specific
techniques needed are offered in this
complete training program. The program
incorporates taped demonstration inter-
views, author's commentary, role play-
ing, small -group discussion, and self-as-
sessment activities. There are numerous
worksheets and instruments to help
develop self-awareness. Role playing is
used to study the objectives, methods
end skills of interviewing a sut)odinate
in a typical appraisal situation.."
Offered at:
b