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HomeMy WebLinkAboutThe Goderich Signal-Star, 1987-09-30, Page 28Computers propel Signal -Star into tech This is the age of computers, and Signal - Star Publishing Limited is getting into computers in'a large way. The company has hired its own com- puter manager and. advisor, Bruce Sinclair, who provides all the technical knowledge to bring SSP's processes into the computer age. - Through Sinclair's efforts and working with John Buchanan and Lloyd Lounsbury, SSP is now able to accept input from most micro computers. This offers'the option of getting text entered on a customer's micro computer anywhere and typesetting the text at SSP without re -keyboarding it. This capability to transfer the text by telephone communication is making a world of difference at SSP. With SSP's seven newspaper so far- flung, particularly in the winter months when transportation between'offices-is so unpredictable not to mention dangerous, the capability to transfer text by tele- phone directly to computers in Goderich is absolutely ideal. Telephone communications require a micro computer, a modem and -a com- munications program. With these three elements, it is a simple matter to accept input through the telephone from almost any- other micro computer that is also equipped with a modem and a communi- cation program. Simply speaking, the communications program is activated in Goderich. It is set with the required parameters to dial the customer on the telephone. Both parties must agree on these parameters, but once this is accomplished, communication is as simple as asking to receive a file. ' The customer's communication program will do all the necessary operations to read the file off diskette and send it over the phone. The SSP communication program reads the data and stores it on diskette. The modem handles the actual translation from computer code to telephone signals and back again. The entire procedure is simple and quick, taking only a few minutes for two or three pages of text. ' The diskette received must then be put ,through the conversion program so that it can be converted into a format that the PAGE 9 ological age Jo Shrier and her parents, Mr. and Mrs. Ruby, at the opening of the new building. 8400 in the Goderich composing room can use. This procedure is just a matter of reading one diskette, converting it automatically and writing it in a different format. This information can then be pass:- ed ass-ed through typesetting in the normal way, as a finished product or for further editing. One of SSP's largest typesetting customers is the Anglican Church of Canada whose national newspaper and many of its diocesan papers are published in the Goderich plant of SSP. The Anglican Church is.using the new technology to im- prove their publications which now can get last-minute news across the country in minutes. So are several other SSP Step by -step photography Photography plays a major role in- the production of the modern newspaper. The process, depends on the ability of the - camera to make negatives of positives. Step by step, the: p. ocess can be explain- ed in layman's terms: When the finished pasteup pages come from the :composing room with all com- ponents in place ... the ads, the stories, the pictures, the headlines, the outlines ... these "flats" are taken to the darkroom. A film the size of the page "flat" is put in the special camera that is located there. The "flat" is photographed onto the film, and the film is developed inside an automatic film processor. .At this point, the positive has become a negative ... where the page was white, the negative is black (opaque) so that no light can penetrate: it; where.the:page was - black, the negative is white ( clear) so that light can penetrate. Two broadsheet page negatives are fastened together with opaque tape, and any scratches or flaws in the negative are painted over with an opaque substance. When you are dealing with a tabloid paper such `as FOCUS Newsmagazine, four pages are fastened together. Incidentally, there is a fairly simple but , strict formula to follow for putting pages together since -it is essential to ensure that when the paper comes off the press, it has the pages in numerical order. The prepared negatives now are laid on top of a thin sheet of aluminum known as a plate. These plates cost $2.12 each and are not reusable. They are coated with a special substance that will receive the -im- age from the negative. Without that coating, there could be no transfer of im- age to plate. The plate and negative go into a plate burner. With the negative held firmly in place on top of the plate with the aid of a vacuum pump, the surface of the plate burner along with the plate and the negative are flipped upside down over a very bright arc light. The light burns through the clear parts of the negative where the light is intended to penetrate, and puts the words, the lines, the pictures, everything, onto the plate. The plate is then developed through a special series of chemicals in a plate developing machine. At this point, it is evi- dent that exact image of the original pasteup "flats" has been transferred to the plate. It is the plate that goes onto the press. It is clamped around a cylinder and made "ready for printing. Brian Rumig is the company's head darkroom technician, and is in charge of the production of top quality negatives and plates for all SSP publications and customers. customers with the communication facilities required. "Even though we must do some editing and considerable diskette manipulation, the process can be smooth and quick," says Bruce Sinclair. "It saves us the considerable effort and time delay that would have been involved if the material were to have been typed by the customer, mailed to us, typed again by us into our system, and returned to the customer by mail for error correction," he says. "The old process would require a substantial time allotment and often risks were taken in order to speed up the pro- cess," says Sinclair. "We now can get reliable, error free text in minutes instead 01 days," awns Sinclair. Another fairly recent addition to SSP's communication facility is a facsimile machine - a photocopier with capabilities to send material over the telephone. FAX machines are catching on all over the country, allowing for instance reproduction of a printed message at a dis- tant location. d "The applications are limitless," says Sinclair. '`It saves time and money, and ensures that documents arrive where they are supposed to on time, no delay." Howard Aitken, a partner in SSP, speaks at the opening. •