The Goderich Signal-Star, 1975-11-06, Page 26AGE 16--GODERICH SIGNALSTAR,'THURSDAY, NOVEMBER 6, 1975
ublisher says
weeklies
more popui
Weekly newspapers,
condemned to death by ex-
perts with the advent of radio
and television, are enjoying,
successes row that they have
never before realized in their
history, according to
Wingham pui3lisher Barry
Wenger. Mr. Wenger
publisher of the Wingham
Advance -Times, told a
Rotary club luncheon in
Goderich Tuesday, that a
recent survey of ac;
co.mplishments by weekly.,
newspapers in Huron and
Perth counties attributed to a
boom in the local press that
established it as a "vital link
in the chain of human inter-
relationships without which
no nation can progress."
"Experts consigned the
weekly newspaper to the
dung heap with the advent of
radio and.,television," said
Mr. Wenger. "The funeral
hasn't come about however
and the weekly is nova'
thriving as never before in its
history."
The 'Wingham publisher"
referred to the findings of a
recent independent survey
done on newspaper services
in the twocounties by, the
Audit 'Bureau"" of "Circulation
in, Canada. The° survey
compared weekly and daily
newspaper coverage in Huron
and Perth and involved 26,470
households . in the two
counties excluding the .city of
Stratford. ,
In the area .surveyed, ..
weekly newspapers are read
in 81 percent of the homes and
has risen sharply over the
past 10 years.' During that
time weekly circulatidn
revenue has increased by 269
percent compared with a
daily newspaper increase on
78 percent, said the Wingham
publisher.
National advertising
revenues in weeklies has
risen. 197 percent in the 'last
decade and local advertising
has risen 129 percent 'corn- ,
pared with increases of 151
percent national revenues
and 111 percent local
revenues in the daily papers
reported Mr. Wenger.
The impdrtance and en-
joyment readers place on
their weekly newspaper was
made more evident by the
postal strike according to Mr.
Wenger. He said that during
the strike readers have been
forced to journey to
newspaper offices or
newstands to get the copy of
the weekly paper -they usually
receive in the mail.
"Every week since the
strike 95 percent of weekly
readers have called
somewhere for their paper,"
he said. -
Mr. Wenger suggested. that
the concentration of over""age
by the weekly on the com-
munity it, serves has prom-
pted its popularity. He said
that daily papers and elec-
tronic media services cover
,huge areas and cannot devote
the same effort to one com-
mu-nity the weekly can:
"The weekly is the only
source of detailed in -
dailies in 50 percent. Of the formation on 'municipal
homes surveyed •30 percent government at a local level,
receive a weekly newspaper announcements • o f
alone while only 12 percent graduations and descriptions
receive the daily and no of son's and daughter's
weekly. weddings," said Mr. Wenger.
Mr.. Wenger pointed out "The closeness of the
that the weekly newspaper is weekly press to the com-
not discarded as quickly as munity it serves gives it the
the .daily. He said that 54 , knowledge of the wants and
percent of ..then_ homes sur- fears of the community that
veyed that received a weekly, can't be understood by the
still hadw.an issue' on hand six }.larger daily or the electronic
days after it was published. services," he suggested.
The popularity of weeklies
Bennett says.....
(continued from page 12)
continued fight against a
power plant in Huron.
He said he , had heard
rumors • that Hydro had
purchased a piece of property
north 'of Highway 84 and had
tried to . find Out in the
Legislature that it wasn't so,
but had, been unable to get an
answer.
"Such,a plant would bring an
influx of industry that would
seriously inhibit farming in
auk, county he said. Huron's
urban citizens want more
industry,he said, but this
must be industry that is
cgrnpatible with agriculture.
The newly elected
president -of the Federation,
Adrian Vos of Blyth who is
als,q,chairman of the Huron
County Powerplant Com-
niittee representing farm
groups and others opposed to
the establishment of such a
plant in Onta.-io, pointed out
that ozone pollution from car
exhausts, factories etc. can
seriously affect many farm
crops, particularly white
beans.
A loss of just one percent in
agricultural production in the
county, he said, would mean a
loss of $1.2 million ' to the
county, Spread that among
only 3,000 farmers, he said
and it could have serious
financial results.
Mr. Vos urged everyone to"
attend the inquiry into
Hydro's • long-term plans
when it meets in Wingham
later this month. A resolution
was passed at the meeting
recommending, that Ontario
Hydro not be allowed to build
power facilities on' good food
producing land When there
were other sites available
that wouldn't affect food
production.
Another resolution passed
at the meeting called for the
abolition of the present
Environmental Hearing
Board set up used by the
province for, such things as
sewage project hearings. The
resolution said that these
boardsc,don't listen to the
public and should be replaced
with a board chosen from
local people and chaired by
the local MPP.
Supporting the resolution
Alar Walper, the new first
vice-president of the
Federation argued that
"We're the ones who have to
live with the decision and
we're the ones who have to
pay for the project, so we
should make the decision."
Another, resoLtion was
passed calling for better
instructions on seed corn
bags as towhat plates should
be used in the corn planter.
Bill Purdon of East
Wawanosh, supporting the
resolution said that his
research had showed that the,
seed companiesused testing
boxe§ that` were designed to
be compatible with John
Deere ."and International
planters and those with other
makes were in trouble,
Another resolution, calling
for the government to provide
free .poison for the control of
rodents and thereby sa'f'e loss
of grain, was defeated.
Hockey clinic
There has been a new
National Referees Cer-
tification 'Program set upJ
under" the Fitness and..
Amateur. sport branch of the
Federal Department of
National Health and Welfare;
The primary purposes 'of
this program is to upgrade
refereeing knowledge and
skills.
All branches of the
Canadian Amateur Hockey
Association across Canada
sent their formal submissions
to ,the CAHA, in order that
standardization of training,
qualification, 'recognition and
registration can be carried'
out on a national basis. ,
The ,first clinic in this area
will be held November 8, in
the S'eaforth arena,
Registration will be from 8 to
8:30 a.m. Instruction will get
underway at 8:30 sharp:
The clinic will be dealing
with the Level two; stage one
program. A minimum age of
15 and one half years is
required.
" There will be three hours of
ice session training, without
teams. An exam will follow.
Only pre -registered per-
sons may attend.
A.
Wingham publisher Barry Wenger told the Goderich Rotary club Tuesday that the weekly
newspapers in Ontario were thriving better now than ever in their long history and that
they provided a vital link in community relations ata local level. (staff photo)
Brigadoon....
(continued from page 1
for the drama club's 'first
production was due to its
gentle story tline combined
with a romantic, fairy tale
type of atmosphere that
warms an audience. From a
choral standpoint, the
musical is the most difficult
of all Broadway productions.
"A lot of the songs are done
in seven and eight part
haromies but we felt we had a
well blanced choir and had
the required voices," said
Mr. Robinson.
Brigadoon is also the first
GI)C1 production that Mr.
Robinson. has not directed
alone or with .his wife
Eleanor. The two are working
together oh thismusical but
are joined with the band
director, the choreography
director Donna Doidge and
several other key personnel.
Band director Al Mullin
secured the assistance of five
experienced musicians to
complement his student
band. Shirley McMillan is on
lead sax, Jim Peters on
baritone sax, Dwayne Linner
plays lead clarinet, Irla
Stewart is playing the French
horn and Eva Herdman
accompanies at the piano.
BE A REGULAR
BLOOD DONOR
t this special time, we pause to honor-.
those valiant servicemen who gave .up
li e
that peace might prevail. ' Their memory,
lives on in' the' hearts -of all.
• SERVICE •
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