HomeMy WebLinkAboutThe Goderich Signal-Star, 1971-10-28, Page 181
SA GODERICH SIGN AI, -STAR THURSDAY\ OCTOBER 28, 1971
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Here Are TEN Solid Facts You Should Consider
In Planning' Your Advertising;-
This newspaper is an advertising medium that is WPOITED — it is sought after and
PAID FOR, and advertising in it is not an intruder in the home.
* Nearly all of this newspapers circulation is CONCENTRATED in this trading area.
This' newspaper provides PENETRATION in the.primar'y rnarketby reaching virtu-
ally every family or c6stomer. in -that market.
"People, read .n.ewspaper ads when they are ready to make a decisio.n and WHEN
The newspaper is convenient; it may be consulted at a time MOST CONVENIENT
to every member of -s -the family.
People LIKE TO. READ, NEWSPAPER ADVERTISEMENTS — surveys show -85
per. cent of the people want their newspaper to • contain advertising.,
Everct issue of every newspaper contains INFORMATION AND PICTURES of in-
terest lo 4very -member of the family. ---
Newspaper reading a habit and a par
of people!s
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The printed word -is---IVIORE,,,,RELIABLE and it cannot be refuted because it
easily aVailable for rb---chee344:-
The newspaper is ideal for comparisbn items in a newspaper may be ea,s.ily Com-
pared with items in,other newspaper ads;.,
THE MOST EFFECTIVE and MOST :ECONOMICAL -WAY
'at° PROIVIOTE BUSINESS1S THROU011-
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