HomeMy WebLinkAboutThe Goderich Signal-Star, 1969-11-27, Page 19•
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That's why, this year, the Christrna shopping
season will begin NOW to give ; b
us all that extra time we need to choose wisely, ._ .
to shop appropriately and to mail without anxiety.
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Never again."(Next ear, we'll get it - all done earlier,
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won't we?)
Those two words -"Never again" -'-we say to ourselves
almost every year.
How did we ever squeeze in
,
the time to get greeting cards into the mail for those
almost -forgotten friends? How did we ever, manage
to buy those last half-dozen presents, let alone get them
wrapped? Christmas is surely a most wonderful and
exciting and stimulating and inspiring season. Yet, it
tan sometimes become hectic and nerve-wracking.
When this happens, the real joy of the season can easily
be lost. Obviously, the only remedy is time itself — time
tolan properly for All of y the many aspects of Christmas.
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Time to eliminate thole frantic "last minute"
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preparations.
That's why, this year, gift suggestion advertising will
begin early, tolet us know earlier- about the wide and
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wonderful range of choices available to us.
1. Im.avAex,f.rewµvyrt�
That's why, this year, hundreds of mailmen at the
postoffice will be thankful for those extra, early days.
That's why, this year, ear thousands of salesclerks will be
better able to serve us, without the extra harassment
of last-minute purchases caused by a shopping season
which otherwise would have been shortened by
almost a week.
That's w Yr. h, this year, ear, all of us will be able to spend more
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time .enjoying the really ,significant things of the
Christmas season that have to do with home and -
children and church.
A few extra days can mean so much,.
SQ let's is all 'relax and take a little more time. Then
the i96 Q Christmas shopping season will be a time of
greater f ri%ndliness and more fun — an& certainly no
less inspiring or personally rewarding.
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Presented iii the Interest of better public understanding of why
. holiday season advertising is' appearing earlier this year.
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