HomeMy WebLinkAboutThe Goderich Signal-Star, 1963-05-16, Page 14od+arie
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The first wave of visitors to the officially
opened Goderich Building Centre is 'seen
here immediately following the opening
ceremonies as they surged through the
frontdoor of the sales display section.
Guests were outspoken in their admira-
B'uilding Centre
iContinued from Page 9)
for the m.an' Vi.4itors, and many
of the viiting ladies were the
1 • c:pients of !lowers compli-
r j •:-its of the management- Re-
.'ab13•, the supply was limited
tion of "the structure, the displays of
products, the office and, warehouse fa-
cilities. Flowers for the ladies, refresh-
ments for all and a long list of handsome
door prizes proved popular features of
the event. (Signal -Star photo)
Alnro,t two acres of
land immediately a(ljoinin,g the
manufacturing premises was
purchased for the new facilities
to give the firm a total of four-
teen acres of land.__
'i indenberger Associates, Chi-
cago, architectural consultants
'0 '1'he :11erchandise1' were en-
gaged to design the completely
new layout including the store
fixtures.
Goderich residents, who num-
her,f ,0n(1, as well as the 25,000
re:Idents within a 3n -mile rad
Running the garnut,..,oi' tree to I iris, now have the advantage of
finished lumber pror ucts, GPaftc- I shopping in a building 'mater-
:•ich Manufacturing Cct., T-i�uit I ials showroom with facilities
in Goderich, has a combined matched by only a minority of
sawmill, dry kilns, dimension melronolitiin dealers in North
America. The t io:storey ultra
modern showroom -store -of ice
area covers 5,76Q scptarei:feet
not including the full basement.
Itis attractively finished in -
vertical Redwood siding, artis-
tically landscaper) as well as
nnndlit in the evening, catching
the attention of all passersby.
Theadjritnintr• 1 ,elk ,r __ shotiy-
roonl mart — warehouse em-
braces 20,544 square ffet with a
'ceiling helerrt t f 1Q'6".,yin the
mart and with skylights in the
remaining warehouse area- The
shipner's office in the rear of
'the warehouse hnild-inr-t has a
commanding. view of the,_gen:
eral receiving, wOrehoticinrr. and
assembly ar1~a which includes
five omen r'mhrella type shed,-
averarrinr! 155 feet by 30 fent
The' overall cost of this new
lavntrt is over 7(10,000.00^a
1ea1,•c4edit to the town of Gode-
rich.
Materials Displayed
Thr . exteeetrti•we - offices, a
large conference room, a tynist-
receptionist . area and a stnall
kitchenette are located on the
sernnd floor of the main air-
conditioned hnilding. , The
hrondlooned offices are well
inn(vnted to diknlnv the virions
iii termrir .r tr fir 'lrSs71
,lda"e or building, materials is
cdncerned.
All rooms acid offices in the
ing, R.R. 3, Goderich; electric
heater, -Mrs. W. -A. McGuire,
Jodnich; coffee table, Mrs, N.
21airnront, Goderich; Mailmate
nail box, Owen Connelly, Gode-
1)r . the imminence of ,Mother's, rich: Sheaffer pen and. pend,
1).1y and the local supply was' set. Miss Linda Taylor, Goderich
c :'.3u,ted exterior Weizer caor iock, Airs.
5, long list of aftracti� e and Bernard„Munn, Goderich,
':rahle door priz_'s .tire v slit Mgr Extensive Operation
all ,thousands of entries to the
poxes set up for the purpo,e.
1+tva tt°as made late Satur-
da; by Mayor Fisher, with the
fol'owin'; results:
lumber operation, millwork de
Prizes Drawn
d i partment -and building sunpl‘
ct:►1i' sq. ft- 12. x 12 Spun Gold'
"r:tug tile, Stan Meriam, Gor.le-
ric r: com.ple.t patio umbrella
-ott'ti table, and base, Mrs. A- 'R'e
Scot, Goderich; 500_.sq, ft- 12
'>: 12 Spur (;old ceiling t1ia. R.
1;. antler -on, Goderich; Sun-
b^,a_.floor
don Bannister,- Goderich: Presto
automatic fry pan. Alan Sandi
er;, Goderich; Royal Buffet
Corning war -0,, Mrs- !lel Martin,
Goal' rich; one year's supply
.1rmstrong Pati- 'wax, Mrs. Bert
\Vnrsell, Goderich; Leigh elec-
tric built-in wall clock, Eugene
De Jong Godea•ich; one -39 -piece -
set Mel Mac dinnerware, James
1?.
Cook.—Burlington. Ontario
Mailmate mail box, Mrs. F. Ris-
ORIGINS OF FREEMASONRY
,tor^. Started by the present
owner's father in 1909, it has
'*gown from a small sawmill'
operation to become the largest
hardwood' Manufacturing firm
1n Sotrlhwestern Ontar'o. P
carries the most diversified in-
-yen-tflry -o-f hardwood -and soft
wo;; 1 lumber in this area and
has developed exnort rn'wkets
throughout the 'United `states,
Europe and Australia- With the
expansion— of the various de-
-'iartments the company was
finding itself crowded and
cramped, operating as it did
-from- ant.. --main- -factory --huilyd=
ing.with scattered storage areas.
Complete Stock
The company had gained° a
reputation for carrying a corn -
4,0e stock of all hrri]ding ma-
terials and found that it was
Up to a century -ago it was necessary to e.nlarge.its onet•at
commonly asserted that free- ing area to,alleviate the corrges-
masonry began, variously, in
the Garden of Eden: before the
F1o,')d: in the Temple of Solo
mon: in the `ancient mysteries
of the Orient; or drrri,pc, the
Crus-ades. The En.e•:.cronedia
Americana believes it mol like-
ly that this fraternr1 or -der is
---pro]5ab1'r Brad lain oriel i
ing Kick -to the -'1e 1 les of the
stone masons a"nd cathedral
builders of the middle ages.
on mold In and properly ser-.
vice th^ customer- This war
not an entirely nrv' concept to
the (1'rectors of the company
,-in(`„ they had previously .com-
"1ate1v remodelled and exnanrl
ad the facilities in one of their
rr"armee orillets in Sarni, 1'
,,,,1�• �ya� to sati fy all require-
ments was to start with a. toms
rletely- new and .modern over -
•
,building have `• adjustable°,1hi , t'd ; i'ot ax.th,a cashier caunter_m
ti[l ity '$12—bakers o.connegted'to the showroein. The • mart" iS
stocked with all types o:f bulky
building materials 'such as soft•
woods, haz.wbods, plywaods
and,znouldings.
By operating a retail estab-
lishment in conjunction with a
mantifac-turing operation, the
company enjoys "various econ-
omies of operation. A complete
fleet of trucks and. five lift•
trucks ranging from 4,000
nouQds Ato 20,000 -pound • units
are constantly in use in either
operation. The millwork de-
nartment in,;;the main factory
caters'to all the needs. of the
retail trade, The waste from
the sawmill operation is used
to heat all the company's build-
ings as well as the town hos-
nital nearby and in addition to
this the company generates a
portion of its electrical require-
ments. .
All but twelve of the' com-
nany's 15G employees are em-
ployed in the. manufacturing -
side of 'the business making
Goderich Manufacturing Co.
Limited one of the largest ern -
plovers in town. Two salt
mines, Sheaffer Pen Company
of Canada Limited and the Do-
minion Road Machinery Co.
the .main record player' behind
the -receptionist country.
Thi first floor of the main
building includes three 'offices,
a cashier -salesman area and a
large -customer shopping arefi
hcs'rndeU by numerous display
areas including a furnished
model kitchen, a model recre-
ation roam, a planning corner
and h lighting and electrical
display.. In addition, there are
numerous display islands and
wall, displays neatly exhibiting
all the lines from power tools
and plumbing sttpplies'to paints
and roofing. mato-ia,ls. Doors,
windows arid panelling; are in-
geniousl% exhibited on rolling
+raek along one wall. Self-ser-
vice i cncortraged by prodiict-
'nrie marking and department-
ation with a central checkout
counter serving both the store
and the lumber mart.
Lumber Mart
The lumber mart is really an
extension of the showroom pro-
per with glass walls separating
the two areas. Easy access. and
ennvenient car loading are facil-
itated by six roll-on doors, one
of which is electrically operat-
limite44re; the ?tiler pleading
industries..
c',Goderi .has often beenre-
ferredto41S "the prettiest town
in Canada"=with, its abundance
of trees its unique town square,.
the gracious homesand the
many varied breath -taking
views of .the river, lake and
harbor down below. The fact
that Goderich Manufacturing
Co. Limited has seen fit to ex-
pand its retailaoperation to the
extent that it has in this small
town is a good indication of
the four . Baeehler brothers' in-
terest and faith in their own
home town. It ais a progressive
and enterprising town and ap-
pears to have all the potential-
ities for expansion.
Company Off tiers
The four Buechler brothers,
namely, Con, Ted, Clare and
Bert are the owners, directors
and officers of the companies.
Other -key personnel are- taarl
Elliott, senior accountant and
secretary M the company; Al
1?. Selinger, 13.A., B. Com, - C.A.
Comptroller; Norman ri. Croz-
ier, operations manager and
chief estimator; Bud Newman,
office manager; Bill McKee, ma-
terials marfager, and Robert
Williams-- is store manager.,
VICTORIA DAY CELEBRATION — MAY 20
For The Big Celebration See The
trolstcr
STYLE NO. 439
New, vibrant colours in boucle's, celachromes and nylvons.
IR■ f
Box Assortment 1.00 to 5.00
Novelties .N,,.•.10 to_ .75
, Fire Crackers , . .05 to .15 ,
All Troister Suites are scientifically designed with SOFTAIR CONSTRUCTION for
comfort and beauty. They're equipped with Troister's famous "Decorator: -Margin" that
Mates marked walls . , . and all Troister 'Suites have natural foam seats for deep d
permanent comfort 'and shape.
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West Street
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1111
hat
rid
May 16„ 1963.
You may wonder if anything has changed when you
see our advertising under the Allont name. Well, it has!
We are still •Goderich Building Centre, the sane people
who value your business so much, but some months ago
we joined with a group of other progressive thinking
building supply dealers in order to give you the best pos-
sible service. -.
We go under the group name Allont which originally
stood for "All Ontario", but9we have grown so fast we
now have members in the Maritimes as well as through-
out Ontar' eeiat•' r o• tr o . uy m vol-
ume atpreferredprices and the savings, we realize, are
passed on to you. It also assures that we get "first crack"
at all new products that enter the market—as important
to you as it is to us.
The name Allont appears on our stationery, trucks
and signs; and whe'z 'ou see it, remember. . we here at
Goderich Building Centre are doing our best for you.
ONLY AT DOMINION — SYMPHONY
Sincerely yours,
Goderich Building Centre
8 -oz. pkgs.
ENJOY DOING DISHES — DOMINO
LIQUID DETERGENT
CHILL and - SERVE — DOMINO
UICE
PLAY DOMINO
Daily 9:30 to 10:30 a.m.
C.F.P.L: T.V., London
PRIZE. WINNERS
FOR WEEK ENDING MAY 4th, 1963
GRAND PRIZE; TIE WIN!
Sem. RONALD GIES, London
MRS. KENNETH CLUBB, London
*511.00 MRS. NORMA McMARTiN, London
50.00 MRS, ETHEL• OLIVER, London - 50.00 MRS GERTRUDE. MILLER, London
PLAY .EVERY DA'(
GET A'MEW '_
MINQ Card.
'EVERY WEEK
AT YOUR
Mi5J'II+IiCI'f3 STORE
VALUES EFFECTIVE IN GODERICH UNTIL CLOSING TIME
SATURDAY, MAY 18 ••
Free Town Delivory With Evofy '2.00 Purchase.
Look "for, this Allont aymnbol for the o finest
and newest iii buildiing su i s. Bali ding
-Supply, dealer displaying this sign are
•
nOted fer their,"lnteg fy;.. ritendry service
and fair prices. Whatever .your require-
, • ,
ments, when you shop, at the Allont sym-
bo,your setisfacti'r n is`"guaranteed:
� ' . bIYisst N OF:
c4MBRIA R