HomeMy WebLinkAboutThe Goderich Signal-Star, 1946-07-04, Page 7THURSDAY„ JULY 4th, 10118,
xpansion of toxC
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4
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_ tory ofAchievement
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The story of the ac iev rent of spe�edIiiry ,
at the some time soppbyin
A Ellwood Epps' sporting goods buss.. h feW of the dealers with items they
Hess borders on the eetaetala,r. 'could not obatin elsewhere, but he
h'ron�a very Mall beginnings, at his cony also give his eu tmaaers better
sery
grown to sone of the largest of its ice. •
kind in Canada; with porting Q0,As time 'passed' More anal more
Goods of 'Quality" as household; eomlrali'ies, were added to the list of
slogan. Ellwood Epps until at the present
19$7 Ellwood I'Apps .was looking tune,. according to Ir. Epps, "We
after his father's transport binsi.iae . hake ns eQzuj fete as possible con=
At the same time there constantly notions. with `the Various wanufac-
burned within hinny the flame, of a Luring firms manufacturing sport-'
• deep desire to : some day • bee ne logs eciuljnnent."
engaged in the sporting goods 'bull Next, a traveller started on the
ness.. Even at that bane he had road. • All ' this time business con -
about 15 guns of his own and' a few
tinually grew. On five di�ereut
dollars to ` invest. This ,finally occasions the show roent� ,o Ellwood ;!r
resulted in his having the transport Epps was enlarged in 'order to take
office remodelled .so :that •it could be care of increasing business. :During
used for a sporting` goods store. A the wa.r it"was impossible to do any -
small amount tnf sporting goods .thing in the way of building and a;4
items was purchased and displayed a resulttbe had to wait until the fall
on card tables while the gunswere of 1945 for his present .commodious
hung on the wails quarters.
- Next he:,pnrchased a few bicycles. "Every spare moment I had was
The first one he sold . . to dun spent in studying guns 'and sporting
Lockwood, incidentally , . pleased equipineat and taking them out, and
'Mr. Loeltwood and brought no end 'experimenting and trying to find
of satisfaction to .Ellwood •Enns. out if we couldn't find more than we
The first year business was no- were able to learn from the books,"
thing outstanding. Turning to, ad- said Ellwood Epps. "During all
vertising to do the trick, be used this time we tried tou:-. our cus -
national sporting magazines, a dts- towers the way we would like to be
-trict radio. station and district week- used and I do believe that this has
ly -newspapers,.
` , greatly assisted us in building up as
In 1939 businkshad increased large a clientele as we have at the
appreciably. Because of delays in present time. We have made our
receiving shipment of certain types mistakes but if informed of them,
of guns, occasioned by having to have always done our best to rec-,Y,
wait for some jobber to import them tifvy them."
from the United States, Ellwood Because of his interest in wood
Epps found he was handicapped and working, Eliwnod Epps was promp-
decided to do something about, it. ted to have the interior of his store
He immediately proceeded to get on . done in natural wood, well finished.
the direct list of some of'• the firms. His •choiee has drawn 'many favour -
In this -wa• he found he could not able con:Mae-MS from_ the multitude
A only '•bring in •the items he requited of visitors to his new store. •
GODERICH SIG
. TROLLING REELS AND.
TACKLE
Samps on Rod and Reel $6.00
Upright Reel ..3.00 , Model B
Flat Reel 2,50 Model BC
' Ellwood Epps believes that bright surroundings
. zii'ean°5eflieient wprK. For that reason, the general
office and other parts of the building are well
lighted and airy. Equipment jn the spacious offices
includes Large oak desks, terrazzo floor and good
lighting. ABOVE are shown (left)," Miss Aileen:
McCartney, stenographer; (centre), Miss Jessie
a Campbell, secretary to ' Mr. 1 ps , ,(right), Earl H.
Leyburne, bookkeeper. Many via/tors on Saturday
were impressed , by 'the smart, modern office.
Hookmasters- 1.85
Batt Canteens stna1J 2, 0
..'.`_.,-.,..,,.,.�,..�. 4 rr.•e ;•rs.�ba-....•...
'n
Combinntibn Landing Net and
Trent Valley Casting Reel. $12.50 - Gaff 4':50
GAPEN'•.'S NIPIGON BAITS' AND FLYS
Dry Flys—Drake Flys, No. '51D, 1 -DM, 52D, 53D, sizes 6, 8, V 35c.
Wet Flys—No. 1-W. through 18-W, sizes -6, ,8, 10 r- 20c
Flub Dub -,--Spinner 'Flys, size No. 1,.1A to 8A. -50c
Nepag—=Casting's Baits, No. 1 -NP through 6 NP 90e
SPINNERS— Plain Nickel • 15c ' Red and Whlte 20c
13unty Plugs ',
85c
-Coniplete Landing' Net with Handle 0.50
•
CAMERAS
Argus Model A2 Camera, coated. F4.5'Anastigmat
Lens, , inclifding carrying case. ' $43.25
Argofl.ex Model E Camera, coated F4.5 Anastigmat
Lens, including carrying case • $99.50
Argus Model .C3 Camera .(with. Syneronized flash),
' • coated..F3.5 Anastigmat Lens, including carry.
" ' ing case • , ......... _ .......... $99;75 '
P
WIIITFHALL CASTING RODS
Modem Clinton hop
Popular parts
011104 opening of Elt ood Epps!
new sport shop and warehouse buil-
ding 4u king Street,,, Clinton .
b' which was' under eoustl'uetion.W for
several- Months ::. took' • ,plane' oaf
several -
afternoon, June 20,
,,.&t this time hundreds of visitors
thronged the veritable 'Wonderland
of store .-tions in which were at,
tr<<tetively displayed a thousanclrand-
one different sports goods. ' ' 'The
visitors were'. very ,Obviously im-
pressed with the remarkable dis-
,play. )(laxly articles were sold Ansi:
"many more orders' placed for other
articles, at present short in supply;
but . whist" will be arriving at the
'store in the near fflture. '
Oii Saturday eveiti,ne Radio Sta-
tion CENX, Wingham, broadcast a
program direct from the new store.
During the program, Mr. E11rwood
Epps was interviewed, during .which
he gave a resume of his career in the
sports equipment field and explained
various sports goods in the store.
Born at Varna; Ontario, in 1909,
Mr. Epps attended school there and
later went to Clinton Collegiate.
After Collegiate he worked; on lois
father's 'trucks for about five years
and then took a position in the West
Indies.
After he came back from the West
Indies his father put him in charge
Of the Owen . Sound end of their
transport husianess. Whi b iooUng
after' that department hotu l
enttnena MeI dy, .of Kincardine, and
liveol In OWen Sound for about a
year bore. ,returning. 'to Clinton.
where he has stave , 'esided. •
Upon operaatigg; his store for
about a sear he formed the Clinton
-'11111e Club with 'other Clinton boys
and for two years nn- succession,
they took the Ontario; Championship
of the Dozninxion Marksmen division,
After shooting for two or three ,•
years In the , Sporting . t fie cora-
petitions he purchased his first V1ap-
get rifle, 'a Model 15 BSA, and was
sueeessful in Winning the; Canadian
Outdoor 50 and 0100 yard match.':
Later, with a . ►2 •Winebe,ster lie won
two other Canadian Championships.
One season he short in the Connee-
tieut State Small Bore' Shoot, the
largest indoor shoot in the World,
and nwas snecessful in winning the
senior individual. .
Ellwood Epps has done consider-. ,,.-
able writing for leading sports, mug
azines in America and at present is
Gun Editor of "Game Trails in Cana -
oda" published in British Columbia.
He publishes at' the present tinge
a monthly bulletin with 'a large dir-
tribu,tion which lists sporting items
currently difficult to get and sports
items that are just ,coming in. In:.
addition there are newsy items Omit"'
-equipmen in the'sports realm.
INFLATABLE RUBBER pOATS
FIVE MAN CAPACITY BOATS—
Two air compartments for extra safety, length 9', beam 5', -corafbr•t-._
ably carries four men. It comes.with inflatable seats, hand pump, sailing.
mast socket, aeeesso'ry pquehes, fitting for attaching CO2 gas inflation .
cartridge. Upper surface .and deck chrome' yellow, bottom sea blue.
Folds into .compact, bundle slightly ;,larger, than valapak bag. weight
appr'oximately ,k, pounds.- This boat is the result of months of , stutry. oto
perfect a practical seaworthy craft. 1•t has dozens of uses, including;.
$15.00 Model C :... $1-0.00 fix" ing, duck hunting, sailing, water sports, dinghy, life -saving -in flooded
$12.5 °,Model D ' 1 $ 7.50 areas. When filled with water serves' as a wading apool. for children;
K tllrnecf:,ilp 7.de 1` oor*—ri ie ",:z asif ._ - _ r
„ � __•.,„1�,- -- •... ,�.,. ..<-,,. g� :.. , tl�����pdfia. • �c� 1�oP : ,�
� ,A.•.; --•-•-------.-_•---. earrfeci in tiunh of •car, or• even transported ou a motorcycle. ,These •,,,,----r,---'
'boats are new and unused but slightly soiled from periodic inspection and
at Bines accessories were removed. Boat type '13 ha• oue inflatable seat, two oarlocks. $$8.00.
ITHACA MODEL37 STANDARD REPEATINCtGUN
- r
Coming in now in limited quantities
Priced Al
RIFLES AND- SHOTGUNS PROMISED
(in stock or coining)
$84.00.
ITHACA M37 in all models, first quota all spoken for. but order now for the next shipment
ITHACA M37 in all gauges $84.00
'ITHACA M37R in all gauges
ITHACA M37S in all gauges *.... 114,00
ITHACA M37T in all auges147.00
MARLIN 81 DL.RIFLE, any lime now w`, 32.50
MARLIN 39A RIFLES, soon 57,50
'L. C. SMITH SHOTGUNS, Standard Grade, in August Y' 104.00
98.00
1 only L. C. SMITH with ejectors, in stock... ......... , . .. , ........... • 115.00
PORTION. OF RETAIL STORE SHOWING GUN RACE
Radios and
Reconl:PIayers
SEVEN MAN CAPACITY RUBBER BOAT-- . •
S to as above, except its length- is 11', beam' 6', carries 6 Well comfortably and weighs about
60 lbs: This is a cracker-jac•k boat for use as resole boat. or anchored float in' large pools anoijakes..
One inflatable seat with oarlocks $12ii:Op,
ONE MAN CAPACITY RUBBER BOAT— .......... .
Brand new with many accessories, including carrying ease 14"x16"x4", hand paddles, sea anchor,
patching kit, gas cartridge for bistant inflation, weight 17 pounds • _• 541.00
KAPOK BJJOY-O-BOY SAFETY :FLOATS AND CUSHIONS —They're,. grand for beach lounging, .
motoring comfort, boating safety: • •—
•
a• SAFETY CUSHIONS
Embossed Awning, stripes, one side, [6x15
Glazed Awning, stripes and figures, one side, 16x15
Glazed Awning, stripes ,and figures, one side, 31x14 -
y.
,SAFETY FLOATS T '
1.25 Kiddie Size • •• $L25 .. '
1.55 Youth Size .. • . 1.85
-2.80 Adult Size 2.50
FLEECELINED GUN' CASE
THE "PhIECE DE RESISTANCE" --THE GUN ROOM
Arn 'interesting corner • of •the retail store shoes • ▪ various sporting r
tit
r
odiiti s :n' o
nis tion with which there
Various items of merchandise
on display, including guns was, a gue'sitt'l eontest oat °tiaturday. Notice the Itafidr'
in the "rack at rear. At the left ,is a ease containing inflatable rubber boat.
Ph
SPARTON
RECORI.I-,:LAYER
$24e95
'DANSATONE
Self -,Contained
. Portable
�EtORD •PLAYEFr'
$49.95
P..
- For the sheer - beauty of its design, construction and
,• appointmenta, the gun room is the show spot of the
btliiiling, and represents the. realization -of elan- of
Ellwood Epps' dreams. • With knotty pine panelled walls
•and ceiling in' natural finish, terrazzo floor, and. many
•
Iv
1?.
�-
to ,.�
h ict; v. ,,. ,
tt`a at'r i, o a
f n i, t
in tl Iar" the ~1t room�a>
n i. t t in v'
l P.
c to 1 the
"piece ole resistance" of- the estttblisinn'ent. Slld 11:
doors fin left rear wail) look -on a smart - revolver and
rifle range. all concealed with proper safety preeantions
Its effect. •
ro