HomeMy WebLinkAboutLakeshore Advance, 2013-04-17, Page 7Wednesday, April 17, 2013 • Lakeshore Advance 7
Water Protection committee looks for investment
from governments to keep Lake Huron healthy
Committee working on
document to ask for
$2.27 million every year
for 5 years
Melissa Murray
OMI Agency
About 50 people gathered at the Cen-
tral Huron Community Complex to dis-
cuss research and funding a healthy
Lake Huron on March 28.
Part of the conversation included a
presentation of a resolution by Central
Huron Planner Susanna Reid and
Mayor Jim Ginn, which would ask for an
investment by both levels of govern-
ment for the improvement of the lake.
The document proposed an amount
of $11.35 million over five years.
The group formed a subcommittee to
submit a proposal to the government
which would include information about
how investing now could save them dol-
lars in health care and will include a
firm business plan for how the money
would be spent.
Ted Briggs, from the Ministry of the
Environment, gave an overview of the
llealthy Lake Huron initiative, which
looks at water quality issues in the Great
Lake to prevent increased levels of bac-
teria and algae.
While Briggs feels things are improv-
ing because of improvements In the last
30 years to sewage treatment and the
work of the local watershed, there is still
work to be done in conjunction with the
work of the conservation authorities.
"We need to make sure we are doing
what we can to make sure the environ-
ment is a healthy place."
'Ihe Healthy Lake Huron project iden-
tifies five priority watersheds, including
the Latnbton-shores, Main Bayfield and
north Bayfield subwatersheds, the
North Shore and Pine River.
Ginn explained the group is looking
at all sources of funding to improve
water quality as a part of a long-term
project. The funding would give the
group the resources they need to see
which direction would best improve the
quality of the lake.
"'Phis is really about studying which
projects will give us the best bang for
our buck;" he said adding, "We can't just
throw money at the problem"
Cindy Fisher, Tourism Coordinator
with the county, told attendees in her
presentation, just how important the
Lake is when it comes to visiting
Ontario's West Coast.
"in tourism speak, Lake Huron is a
key demand generator and the lake -
shore is a trip motivator," said Fisher.
Fisher explained that there are a
number of studies that have looked at
how important the lake is for tourism.
One study, conducted by a professor at
Ryerson University in'l'oronto found
that of those visiting the lake, 20 per
cent are local and 50 per cent of visi-
tors come from Kitchener Waterloo.
Of the 528 surveyed, the researchers
found that visitors spend an average
total of $10 to $50. A similar study
completed by the 1 iuron Chamber in
2(11 found that 85 per cent of visitors
are visiting friends and relatives, 25
per cent are from Kitchener Waterloo
or London. Sixty per cent of those sur-
veyed had just been to a restaurant or
were planning to go to one near by
and 100 per cent of visitors buy some-
thing while at the beach.
"The health of the beach is
extremely important for these
visitors."
While Fisher said the percentage of
American visitors to the beach has
dropped for a number of reasons, the
number of visitors coining from
Toronto is on the "up take."
"While traditionally people from
the GTA were going north, we are now
bringing them west," saki Fisher, add-
ing 1 iuron County benefits from KW's
push to bring people there. "'they can
explore Kitchener Waterloo on their
way to the beach,' she said.
Fisher praised the area for continu-
ing with the Blue Mag program say-
ing, "Any investment in improving
water duality is an investment in
tourism."
"Beach economies are more than
just ice cream cones," she added.
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