HomeMy WebLinkAboutHuron Expositor, 1999-09-22, Page 22- THE HURON EXPOSITOR, S•pt•mb•v 22, 1999
News
Final restructuring won't
meet provincial deadline
From Page t
meeting where Huron was threatenedby the
provincial government. The county was told
a commissinn: would soon he called.in to
determine where restructuring takes. place if
final plans are not made hy.everyone at the
end of October:
• "There's a lot of people like
working diligently on it." salt.
Steffler. concerned they migh.,
• meet a provincial deadline but ne
allowed to proceed with their own N..,.s since
• they are progressing.
McLachlan said he has not heard hack yet
"from the Ministry of Municipal Affairs about
whether or not this current plan between the
three •municipalities meets their approval and
they have had a copy of the report for more
than a month now.
He can't see how a final plan will be in
place by the end -of October or the beginning
of November. •
The province wants them in place so they
can be implemented in time for the municipal
the next municipal election.
The current restructuring plans with all
three municipalities are being put in place for
January I, 2001.
The two groups will now have to look at
how to combine their roads departments,
administration and other issues such as the
fact that.Brussells does not have a formal
public utilities commission and has an arena
that operates differently from the Seaforth
and District Community Centres whose
operation is shared by several municipalities.
Fitness complex could keep
students at SDHS, says council
From Page 1
to _lose in - Huron and .Perth
Counties.
•
Stott made comment that
- :it looked like the decision
not to fund the facility had
been made by just Director
cif Education Lorne Rachlis.
- accordine to a board letter.
council had obtained in
response to Johnston's spring
-presentation to -the hoard
"1 -don't think a facility's
going to keep students ifrom
going to St.. Anne's" said
•Coup. Michael Hak.
Menary said of -the 310
students at the high, school.
about 1(N) of them 'take, part
in ex'ra-cumcular activities.
• If the sehool was to close. he
said those. students would go
to Other schools•where-it
would,be harder for them to
find positions on sports
. teams or because they would
have to leave too early on
busses.
He said Tess 25 of those
100 students would, -be able
to take part in •extra
curricular activities if they -
had.to go to other schools.
•Should the school close. a
facility here would allow the
students to continue taking
part in sporting events. •
The "facility is being'
designed to be used 'by
students during school hours
while the community would"
have access to it the rest of
the•tirne.Among its features
are an indoor track, dance
studio and weight room. .
Scott said Johnston was
looking for a commitment
from the town in support of
the project so .the group
could continue to work on its
fund raising plans: which had
been scheduled to start this
month.
'`Before we go ahead with
any fund raisin, we need a
full .commitment from
Council." said Menary. who
sits on the fitness complex
committee. -
However. the committee
has not met this summer.
pending .the board's decision
about.its involvement. in the
plans and Menary did not
-know exactly what kind of
commitment for .which
Johnston was looking. ,
Connell is going to contact
Johnston- and, ask• him to
- come to an 'upcoming
meeting to present his
proposal and see what kind
-of support he needs from
council.
Board looks at ways to cut
costs and increase enrolment
From Page 1
Rachlis sail -some of the
students lost every year to
French immersion classes.in
the "Catholic system -can be
retained once the• Avon
\laulana. gets its own French
Immersion program going.
He also suggested -finding.
ways to get high school
drop -outs to stay in school
Longer.
Senior principal ,Marie
Parsons told the board that in
November, • French
immersion registration will.
be_-_ held—_again tori a
September. 2000 start.
Rachlis said that
adminstration staff is disci
looking at expanding its
distance education program'
which attrw: students to take
• course. on the Internet.
"With decliningenrolment,.
, It gets harder and:harder to.
provide- a complete
curriculum :Ind -distance
education is one way to
prostde a full .program as
number's shrink. It can also
generate revenue by selling it
to those outside the -:district,"
said Rachlis.
Superintendent -Geoff
WWII ams told the board that
co- and extra -curricular
expenditures will again be
res tewed this year with a
%les% to actis itIes are
supporting the curriculum.
-We can't afford to support
things that 'aren't directly
helping the: curriculum. It
may not be possible to
support any hods." he said:
Rachlis added that
eurrfi•ulum needs to be
"beefed up and monitored".
to improve the results' of
standardized testing in
(trades 3 and 6. which last
year were five to seven per
tent below the provincial
• average.
'Last sear's results were
Mit fantastic. agreed
Williams.
He added that the new
ptssition of primary
coordinator will provide
Wire support for teachers
and the professional
development taking place
during early dismissal days
will allow teachers to
concentrate on the highest
needs of their schools.
Baird -Jackson said the
board ►s planning to continue
asking the province for mure
money for transportation but
"until increased funding can
be found. options such as
staggered school times, triple
busing and longer 'runs are
being considered.,
"The EIC (Education-
Improvement
EducationImprovement Commission)
still believed the -Avon
Maitland had more work to
do (finding ways to save
money on transportation) but
commented on -all the sharing
the Huron=Perth Catholic
board is doing and they're
doing it with us." she said.
it
Dom ...Aerators
Straight Talk From
TILE
BUSINESS
DocTolk
Advertising Doesn't Work
Part Two
A.novice businessperson
was complaining to.the pub-
lisher of the paper that
advertising didn't work. She
had placed an ad 'and noth-
ing happened. ( Haven't we
all') It was .obvious. in her
estimation,. that.no one reads
the newspaper. • The publish-
er. weary from having heard
this argument a gazillion
tines; made the woman an
offer. ,
"1 will prove to you that peo-
ple do read my newspaper.t
will put an ad in today's
newspaper on your behalf. 1
will make it exactly the
same size as'the ad you •
placed. I will guarantee that-
at least 100 people will
come into your store tomor-
row morning. if you. don't
get 100 people I will pay for
your advertising every day
fora year."
The business person saw this
as a no -lose situation but
then the publisher continued.
"The only stipulation is that
1 get to make up the ad."
Assuming he had some
secret formula for creating
ads that work she agreed.
,ads
headline on her ad the
next day read, 'Today
Everything. In The Store Is
FREE! One Day Only!„
If you want 900 people to
Come into your store and
buy products at a price you
can make a profit on, then
you need to practice your
communication skills.
In business the media (con-
trary
coo-trary to Marshall McLunan)
is the messenger..and what
you say in your ad is the •
message. The media deliv-
ers the message. That 'is •
what they do and they.do it
very well. Your job is:to put
together the. right message.
A newspaper can guide you
in the creation. of an ad but
you must always bear ulti-'
•mate responsibility for the
message. .
This is your business, not the
newspaper's. It is you who
supposedly understands your
product and your potential
customer. It is therefore you
who must take the responsi-
bility for communication
that doesn't work (as well as -
for communication that
does.)•
Learning the skills required
to communicate effectively
with your customer is no
easy task but it is the single
most valuable skill any busi-
ness person can develop.
The reason is simple. (This
is called Anderson's law.) •
Communication creates
demand. Communication is
the only thing that creates
demand for your products. •
Tile more effective the com-•
munication the greater the
demand. You must constant-
ly
onstantly remind your potential cus-
tomer that you and your
products are available and
you must do it in a way that
attracts them to buy at a rea-
sonable price.
The Business Doctor is
available for annual meet-
ings & sales conventions.
Complete
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