HomeMy WebLinkAboutThe Huron Expositor, 1998-03-18, Page 46Page 30 - Farm Progress '98
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Pork producers should implement
food safety risk managemnt program
by Rick Kew
pork Producers in
Ontario should
implement a food
safety risk management
program said a speaker
from the department of
food sciences at the
University of Guelph at a
recent area seminar.
Citing evidence from
various media sources, Dr.
Douglas Powell said
reports relating to food
safety have increased by
200 per cent during the
past five years.
"The concept of food -
born illnesses has entered
the public's conscious-
ness," said Dr. Powell in
his presentation, to an
audience of approximately
100. at the Centralia Swjne
Research Update, held at
the Kirkton-Woodham
Community Centre Jan.
28.
He said his research
leads him to believe the
change in the public per-
ception regarding food
safety began in Jan. 19.
1993. whep the health
department in Washington
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State issued the first warn-
ing linking consumption of
undercooked hamburgers
with an outbreak of E. coli
0157, somtimes known as
hamburger disease. He
said the outbreak linked
with the Jack-
in-the-Box
chain of
restaurants
eventually
killed four
young people
and sickened
over 700.
The Jack-in-
the-Box out-
break cata-
pulted to the
top of the
public agenda
in the United
States. said
Dr. Powell.
because the
story had all
the elements of a drama:
children were involved.
the risk was unfamiliar.
and a sense of outrage _
developed because gov-
ernment inspection sys-
tems were inadequate.
Coincidently, said
Powell, Bill Clinton was
inaugurated as president of
the United States on the
same day the Jack-in-the-
Box announcement was
made. He said Clinton. the
first "baby -boomer" presi-
dent, personified the aging,
reasonably affluent baby
boomer populatios, which
was in search
of a fountain
of youth,
increasing the
concern
about food
safety.
D r. .
Powell said
the public's
response to
the Jack-in-
the-Box out-
break has tos-
Dr. Douglas Powell of teres a trend
the Food Sciences of scrutiny in
Department, the food
University of Guelph. i n d u s t r y
(Kew photo) which starts
with the pub-
lic and works its way hack
to farmers via food manu-
facturers and processors.
Cautioning the • pork
producers not to under
estimate the power inher-
ent in that scrutiny. he
cited a 1996 food -poison-
ing case involving frozen
hamburger patties in
Denver.
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A victim of that out-
break. said Powell. was a
mate nurse, who made the
connection between his ill-
ness and recently con-
sumed hamburgers. He
said the nurse took frozen
samples of the suspected •
-hamburger patties to a -
research centre. where '
DNA testing was used to
affirm the patties caused
the man's sickness. An
immediate recall of patties
manufactured by Hudson
Foods _ was ordered and
10,000 pounds of meat
was recalled. That recall
mushroomed into a recall,
totalling 21 million pounds
of hamburger. Three weeks
later. he said the firm.
which had sales in access
of 51 billion, sold at "tirc-
salc'' prices to Tyson
Foods. a giant in the U.S
food processing industry.
"Why? Because of all
the public attention."
The Hudson story.
reported deaths in Japan •
from ingesting spoiled
radish sprouts. • 21 deaths
attributed to • eating at a
church picnic in Scotland
and 18 elderlh people
dying in London nursing
homes arc but some of the
stories that have
entrenched 'food safety in
the minds- of the public.
said Powell.
The public knows that
anv reported outbreak is
iust the "tip of the ice-
berg... he said. adding.
"The public is paying
attention."
Processors and manu-
facturers. with good man-
agement practices. • arc -
heeding the message con-
-rained in the public's con-
cern and arc looking far-
ther down the line to the
producer in order to ensure
sate food practices.'
Consumers also are look-
ing toward food producers
with a critical eve. -
"They have the percep-
tion that if something is
not natural then it's not
safe...
This stemmed from the
scare imposed on people
• sec 'Food' page ?1,