HomeMy WebLinkAboutGoderich Signal Star, 2011-11-23, Page 44Wednesday, November 23, 2011 • Signal -Star 43
by shopping in the
more recently in
most often associat-
e.' Is on home el et --
t oys — and this year
t \ception.
r, big retailers also
riday to move prod -
shopping categories
_ep Canadian Shop-
e with their credit
Sears Canada ran its first-ever
Clack Friday promotion in-store
and online to kick off the
Christmas shopping season.
Sears brought U.S. pricing to
Canadians and also offered price
matching on hundreds of the
most sought-after gifts of the
season. in addition to big -screen
high-definition tele-
visions, Sears
offered big
saving on.
fridges, treadmills, kitchen gad-
gets and up to 50% off on ap-
parel.
"We are officially kicking off
the Christmas shopping season
by offering our customers ex-
ceptional savings on Canada's
most popular gilt categories,"
said Dene Rogers, president and
chief executive officer, Sears
Canada. "Black Friday is a day
which is growing in signifi-
cance in Canada and we are
bringing it to our customer;
;with massive savings on a broad
range of merchandise."
FutureShop is also readying
its stores for Black Friday and
Will utilize social media boards
to promote Black_ Friday and
Cyber Monday specials:
-We plan to use social media
more than ever this year;" says
spokesperson Elliott Chun;
We'll be posting alt of our
Black Friday and Cyber Mon-
day specials through news por-
tals such as Twitter and our
Facebook page,"
Chun says the newest gam-
ing titles such as Batman:
Arkham City and Call of Duty
Modern Warfare 3 are expected
to beat the top of shopping lists,
"In 2010,
Black Friday
shoppers
planned to
spend between
$100 and
$500. . . ."
as well as items on t uturcShop's
top -ten hot products of 2011-.
Apple's iPhone 4S; iPad2; Apple
TV; LC Cinema 3D I-I.DTV;.
PlayStation 3; Nintendo 3DS,
Canon `1.3 DSLR camera, GoI'ro
HD Sports Camera; Toshiba's
L755 DS i3. Laptop;.and:Keurig's
Single Serve Coffee Maker.
Grown-up toys are not :the
only hot Black Friday deals to
watch out for, according to Liz
MacDonald, vice-president,
marketing and store planning,
for Toys 'R' Us Canada.
"We'll be offering halt -price
on thousands of traditional,
name -brand items like Lego,
Ncrf s, and Barbies," she says.
"We're making sure our cus-
tomers kick off their Christmas
shopping on Black. Friday and
walkaway with great deals."
like FuturcShop, sales will
be offered online as well and
MacDonald expects that there
will be even more specials avail-
able online as well as uniyut.
deals, "because we can
carry such a larger as-
sortment "
MacDonald says
ha company's Hot
1 ny List is a bible
of sorts for young
sters and their parents when it
comes to wish lists and shopping
lists of ;must -have items. This
year; the Toys 'R' Us top -20 lint of
toysin Canada includes Let's
Rock Eltno. Barbie's Malibu
Dreamhouse, Hot Wheels Wall
Tracks Starter Kit, Pokemon
Black 'n White Figures, The
Smurfs, Leapster Explorer,
Redakai Starter Pack, Bizu Style
Studio, Moshi Monsters, and
Lalaloopsy Cheerleader Doll.
According to a Neilsen sur-
vey, in 2010.Black Friday shop-
pers
hopPers planned to spend between
$100 and $500 on dectronics,
video games and toys as well as
apparel,. gift cards, sporting
gix d , iewcelry, , hooks and DVDs.