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THE CITIZEN, THURSDAY, JULY 27, 2006. PAGE 17.
Westerner praises Brussels packing plant plan
By Keith Roulson
Citizen publisher
Alberta cattleman Rick Pascal
praised the efforts of western
Ontario cattlemen top build a
farmer-owned packing plant in
Brussels, when he spoke to 25
farmers at Brussels Livestock,
Wednesday, July 19.
Pascal, who has led a North
American Free Trade Agreement
law suit against the U.S. government
over the border closure over BSE,
said competition is needed in beef
By Keith Roulson
Citizen publisher
Cattlemen for Free Trade, the
group behind the court challenge to
the U.S. ban against Canadian cattle
is approaching a hearing under the
North American Free Trade
Agreement.
Rick Pascal, the Alberta cattleman
who had spearheaded the challenge,
said the group deliberately took its
time in order to get the right
panelists on the NAFTA panel. The
group also didn't want to start the
process until the Conservative
government was elected, he said.
Pascal, updating about 25 . people
at a meeting at Brussels Livestock,
July 19, also showed a 20-minute
video that had been prepared for the
NAFTA panel. In it, cattlemen talked
about the damage done by the border
closure, including losses ranging
from one third to two thirds of their
equity.
processing.
"You can have all the capacity
(you want) but if you don't have
competition you don't have a
healthy market," he said. "We deal
with it all the time in the West," he
said of the limited number of
packers.
That's why he and many western
producers were vehemently opposed
to the purchased of Better
Beef packers in Ontario by multi-
national giant Cargill. One processor
with 60 per cent of the country's
packing business is not healthy, he
Looking ahead, Pascal said it was
essential that Canada harmonize its
BSE testing with the U.S. "We take
every old crock we can find to test,"
he said. The trickle of new BSE
cases is fueling the U.S. lobby group
R-Calf which has been calling for
the border to be closed to Canadian
cattle and beef.
"They'll be in a courtroom this
summer or fall to argue the border
must be closed," Pascal said.
Pascal argued for harmonization
of other regulations with the U.S.
For instance, he said, getting a new
drug approved in the U.S. takes 150
days. In Europe it takes 210 days. In
Canada it takes 1,000 to 1,200 days.
If 10 per cent of the meat eaten in
eastern Canada comes from
American cattle that are treated with
drugs that aren't available in
Canada, it's ridiculous Canadian
farmers can't use them, he said.
"Pharmaceutical policies in this
country are a disaster," he said,
said.
The crackdown on illegal
immigration into the U.S. could
benefit Canadian packers, he said,
because 40 per cent of the workforce
in the U.S. packing industry is made
up of illegal immigrants. "With
tough immigration controls their
labour costs are going to go way up,"
he predicted.
He advised those involved in
planning the Brussels plant that
"either you have to be low cost or be
unique," and since it's hard to
compete with the major packers on
suggesting American cattle
producers have a $20-$30 per head
advantage over their Canadian
counterparts. The Canadian dollar is
tied to the value of oil which is
hurting Alberta beef producers
because with the labour shortage
they're having to offer $15-$28 an
hour to get people to work in feed
lots.
With the increasing value of the
Canadian dollar, Canadian cattle
producers lost their "subsidy",
Pascal said. Meanwhile the U.S.
Farm Bill remains in effect and "it's
unrealistic to think we can compete
with the subsidies they're getting."
The other advantage American
producers are getting is from the
booming ethanol industry there,
Pascal said. While Canada is barely
getting started in ethanol production,
there's enough distiller's grain being
produced by ethanol plants in the
U.S. to feed 20 million head of
cattle.
cost, finding the niche is important.
"You can do things to get more value
from your product," he said.
Joe Seili, mayor of Huron East,
updated those present on the packing
plant proposal. A marketing firm
called Elevator Five has been hired
to test market products, packaging
and labels to gauge consumer
response. •
"We're looking at various markets
we can move into," he said.
Organizers are also looking at
products that have little value in
Canada that are sought after
internationally.
The company is currently setting
up its article of incorporation and
has been working With CanAdvance
Program on a funding proposal.
"They're surprised we want to make
sure of the market for the product
before we start," Seili said.
The Brussels group is also
exploring partnerships to process for
groups producing cornfed beef, veal,
lamb and other meats.
Seili discusse4 the plans with
Pascal at a barbecue prior to the
meeting, Wednesday.
NAFTA challenge progressing
Cool treat
Sandra Clarke and her pal Miya stop on a muggy summer
day for ice-cream. Miya's favourite is Rolo. (Photo submitted)
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