HomeMy WebLinkAboutThe Citizen, 1998-09-02, Page 5Arthur Black The
Short
of it
By Bonnie Gropp
Subtle beauty
International Scene
By Raymond Canon
THE CITIZEN, WEDNESDAY, SEPTEMBER 2, 1998. PAGE 5.
A sad tale of
failure and defeat
Here's a sad tale of failure and defeat from
the world of sales — where failure and defeat
arc never taken lightly. It concerns the tragic
fate of Charles Cornell, a 31-year old
insurance salesman in London, Eng.
Young Charlie was a dynamo. A real go-
getter. Indeed, his own boss admitted that
Cornell had "flair, stamina, capacity for hard
work, aggressiveness and the quick wits" that
it takes to be a superior salesman.
Yessir, Charlie was burning up his
company's performance charts, consistently
outselling all other salesmen — well on his
way to winning Salesman of the Year Award
when ...
When ... the accident happened.
It was a car accident. Charlie and another
salesman were on their way — and late — for a
sales convention in Liverpool. The speeding
car missed a curve, crashed through a fence,
did a couple of end-over-ends and came to
rest against a massive oak tree.
And that was* for Charles Cornell, ex-ace
salesman.
Oh, he survived the crash alright. But not
unscathed. The doctors couldn't put a finger
on it, but all his friends and especially his
fellow salesmen. noticed that something was
terribly wrong.
The accident caused Cornell to become ...
nice. Friends claim he laughs much more
than he used to, and that he listens to people
instead of trying to sell them insurance.
"He has a much more pleasant personality"
says one colleague. "He's much less
aggressive than he used to be. He's lost that
competitive edge."
Which means that Cornell is a disaster as a
Americans
according to China
I find it rather fascinating to discover how
one nationality views another. For example
while browsing around the internet, I came
across an article which purported to explain
to Chinese how to deal with any Americans
they met.
What I'd like you to do is read through the
article and then decide how much you agree
with this assessment. If, for the most part,
you do, then perhaps it shows that Americans
look roughly the same regardless of who is
looking at them.
The first statement is revealing.
"Americans do not feel comfortable unless
the person they are talking to maintains a 20-
inch distance."
This I found interesting since on several
occasions I have had Americans mention that
some people from other countries stood too
close to them when they are talking. Was,
this, I was asked, just that person or did some
foreigners actually stand closer. I replied that
was actually the case, I noticed that when I
was in the Middle East.
Americans are also informal and
gregarious according to the Chinese
commentator and do not like silence,
preferring to talk loudly and confidently. If
they arc silent, this should not be taken to
mean that they agree with what you are
saying.
My American relatives 'match this
salesman. They had to let him go.
Poor old salesmen. It's not enough that
they've got one of the toughest jobs in the
world, they get a lousy image to go with it.
Richard Nixon's first run at the Oval Office
was seriously torpedoed by a campaign ad
that showed a photo of Nixon -- beady,
shifty eyes, five o'clock shadow and weak
chin — over a headline asking: WOULD
YOU BUY A USED CAR FROM THIS
MAN?
American playwright Arthur Miller wrote'a
classic play called Death of a Salesman
about the tragic life of Willy Loman,
a sad-sack traveling salesman. Miller's
portrayal of the dark side of salesmanship
was so powerful that a consortium of
American marketing and sales executives
tried to get the U.S. courts to force all
productions of the play to carry a warning
pointing out that Willy Loman was 'not a
typical salesman'.
Maybe not. But for generations of young
high school graduates, Willy Loman became
the personification of Everything They Did
Not Want To Become.
Which is sad, because selling is not about
being a washed-up loser sitting in a cheap
motel room with a cardboard samples case,
drinking cheap gin out of a toothbrush glass.
And it's not about being a crook in a
fluorescent sports jacket flogging snake oil
either. Selling is hard work.
Don't take my word for it — ask the guy
who was crossing the Alberta badlands one
blistering August day. Hour after hour he
staggered, the sun beating down on him and
not a sign of civilization in any direction.
Finally, when he thought he would die if
he didn't get a drink of water — a miracle! A
car — a big blue Cadillac — whooshes to a
stop beside the men. The driver gets out
carrying a samples case. He is obviously a
perfectly; one time when I was over there on
a visit, I pointed out how Canadians felt
about some actions in the U.S. Rather than
just accept this as a comment, they waded
right in either to defend their point of view or
to criticize Canadians for having that
viewpoint.
Praise is given Americans for their "clean
and free public toilets".
I have mixed feelings about this since I
never thought the U.S. stood out in this
respect. The Chinese should go and look at
the ones in Switzerland; there is where you
really find clean ones. Some day when I have
time, I will tell you about my wife's
experience in Germany with one of the
cleanest toilets she ever saw anywhere — and
with my wife cleanliness is awfully close to
godliness.
Sooner or later the Chinese get around to
commenting on the way Americans dress.
"Whether in town or in the country, most
Americans wear whatever clothes they want.
Southerners and Midwesterners are neater
than people from the east and west coasts."
I have never really thought about this and I
wonder if there really is a difference as
mentioned above or whether this is just
something that the Chinese see. I certainly
will agree that our neighbours to the south
can be very informal in their dress.
The Chinese commentators are really
polite in that they fail to mention just how
ignorant the Americans are about any
country except their own. As many readers
know, you do not have to go very far fromm
the Canadian border before you hear
salesman.
The salesman kneels beside the parched
man and hears him croak, ''Water."
"This is your lucky day, buddy," says the
salesman. "I have, right here in my samples
case, the finest selection of one 100 per cent
silk ties you'll ever see. These ties sell for 35
bucks apiece in finer haberdasheries from
Medicine Hat to Fort MacMurray. But for
you, I'm gonna let them go for $29.95, plus
GET."
"Water ... I want water," whispers the guy
on the ground.
"Tell ya what," says the salesman, "You
look like such a nice guy I'm gonna let you
have two for 35 bucks. Mind you, those'll be
35 per cent polyester ..."
"No" says the guy. "Water ... I want
water!"
"You drive a hard bargain" says the
salesman. "Okay, I'm gonna let you have any
tie you want for $16.50 — but that's as low as
I can go."
The guy shakes his head feebly and makes
drinking motions with his hands.
"Oh," says the salesman, "so it's water
you're after. You shouldda said so. Well,
you're in luck again. Just around the bend
there's a fabulous resort.
"They can give you all the water you can
drink." And the salesman drives away.
The guy crawls around the bend and sure
enough there's a huge, swanky four-storey
resort complete with golf eourse and
swimming pool. He crawls to the entrance,
plucks at the doorman's pants cuff and
whispers, "Water ... please ... some water."
The doorman looks down and says
"Certainly sir. We have mineral water,
sparkling water, pure spring water, club soda,
Perrier, Evian and seltzer."
"The only thing is, sir, there's a dress code.
You have to wear a tie to get in."
comments that make you wonder where they
have been the past 50 years. Even my
relatives, who live in Erie, PA, and who
should know better, have to be corrected
from time to time on basic information.
Can you imagine how little the Americans
must know of China!
Generalizing about a big country such as
the United States is difficult at best and there
are always exceptions to every rule. One
problem I have is when I am in Europe and
have to attempt to explain to curious
Europeans just what the differences are
between Canada and the United States. Try it
yourself some time and see how you make
out.
By the same token, it would be fascinating
to see the Chinese, now that they have gone
public on their impressions of the Americans,
try to explain the difference between us and
our neighbours to the south.
One definition I like is that a Canadian
spends half his time persuading the
Americans he is not British and the other half
of the time persuading the British he is not
American and he has no time left over to be a
Canadian. We'll just have to fit some time in
there someplace.
A Final Thought
The only thing that makes one thing more
attractive to me than another is the quantity
of heart I find in it.
There's always hope.
I read recently in ;music review that there
is a trend moving back to the big band,
swing sounds of the '40s. And in case, there
is any confusion let me first underline that I
am speaking of in today's market, from new
youth-oriented bands.
I might have choked loudly, mentally
ingesting this concept, had I not gotten a hint
of this during our summer holiday. As we
were travelling early one morning in the car,
my teenage son grabbed a cassette and
plugged it into the car stereo. Glenn Miller's
In the Mood filtered into the silent air around
us and as I prepared myself for its quick
demise, I was surprised instead by his and
his sister's positive reaction. I believe the
ultimate praise, "cool" was even overheard.
The music had been a bit of a surprise for
all of us. While I do enjoy the sounds of
swing, it is not something I would label my
preferred choice, nor did I know I actually
had any on tape. However, I recalled that
many years ago, I had been asked to make
some dance tapes for a social evening and
this was the result.
Now discovered after all this time, it
proved a treasure. Besides being a calming
influence on the busy 400 highway, it was
the popular choice of both generations
making the trek, none of whom had been
born when this music was popular. Not only
did we listen to the whole song, and several
others, but the tape was popped back in on
several occasions.
So, for a mom who has listened to all
kinds of noise raging through whoofers and
tweeters under the guise of music, this news
could be a panacea for assaulted ear drums.
But is it also, I wonder, a shift once again
to gentler times? Cliches have abounded
over eras regarding the human tendency to
go retro. "Everything old is new again", has
been proven on many occasions and we've
seen fashion and fad from as far back as the
'50s recreated in modern form.
But there is another old-fashioned notion
stepping forth to be noticed as well. Digging
in her moral and ethical heels Angela Bassett
joined the ever-growing ranks of Hollywood
actresses who refuse to grin and "bare" for
celluloid. I've never understood why an
industry, the sole purpose of which is to sell
fantasy, has such a strong desire to leave
nothing to the imagination. In typical in-
your-face 90's style, we have come to expect
explicit nudity, sex and violence, all for the
sake of nudity, sex and violence.
With regards to the former two, I've got
nothing against either; they are beautiful and
natural. But too much of a good thing tends
to devalue it. 'Tis a far more lovely thing to
see subtle hints of skin as far as I'm .
concerned.
And the move by Bassette and others also
suggests a dignity that I think has been
lacking over the last few years. In movies, in
song, there has been an assault on the senses,
typical of today's aggressive approach to
living. Let everyone know what you want,
let everyone see what you're about and get
what you can. We rage, we curse, we bare
all, taking a stand, but cheapening our self-
worth.
There is beauty in sublteiy. I hope we're
going to see more of it.
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