The Wingham Advance-Times, 1959-02-11, Page 10ighting Creates Mood
n Medallion comes
^
rep tei• The Wioghalo AdVauloo-iriO4ekt vve04403$44y, :rob. 11, 1909
a .rr
lalllon emblem include. the provis-
ion..that the ,lighting "shall conform
to the requirements recommended
by the Electrical Bureau of Canada
in • its • '1958 'Minimum Light for
• Living Standards'."
Lighting Choice Is 'Years.
AUTOMATIC SWITCH
Automatic closet switches are
now available which turns on the
closet light when you open the
door, turns it off when the door is
shut, the, Electric Service League
reported.,
to ; e• 0
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LIVE BETTER
'46CTRIC
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1,04,71.04o0
i t ile1100.49
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The Live Bettor. Electrically •IVIedallion dlaplayed on n. new
berne•symboliies the assurance of the builder, the el'Cictric'litility•
,
and the er- 1 ectrical contractor that the house contains the 'very
best of wiring, lighting and appliances. It is the home buyer's
guarantee that the house contains everything needed for the
best electrical living—today and tomorrow.•
•
II 1
..c
kc PIC
•
As part of Electrica l...
offers
Electrical
Contracting
'Industrial Installations and service.
Commercial, Home and Farm wiring
and lighting.
Free estimates: All work bonded
and guaran'teed for one year. r[XPERTO CREDE
REPAIRS AND .REWIND to all
Makes and•sizes, SINGLE or THREE
PHASE MOTORS. Complete stock .
of parts for jinm,ediate service.
`44.°71/1"41*7 Authorized distributor and service
depbt for Leland Electric. Motors.
wigisliani • Oinitattio
•-• r 9
live better
ELECTRICALLY.
sae oleak modem wait
It costs so little to enjoy the convenience
and efficiency of modern electric appli.
ances. They help you cook your meals,
wash your dishes, refrigerate your food,
clean your house and wash' your clothes
all these services and more at a total
cost of only a few cents a day. You'll get
Inoro out of life when you get the most
Out eloctricitA
•
aa,
4
For a
few Cents
a Day...
%
r.
...• Commission
LECTRICAL APPLIANCE'S Week SPECIALS
SUNBEAM MIXERS
With Stand and Bowl
HOOVER
VACUUM CLEANERS
Regular- $34.50
NY:141. SPECIAL $19.95,
Canister Type Regular $84.50
N,E,W: SPECIAL $62.50
ALL 1958
APPLIANCES 'REDUCEDH
SAVE up 'to $125.00 on
REFRIGERATORS ELECTRIC RANGES
WASHERS and DRYERS •
REMINGTON
RO •LLECTR1C' SHAVERS
Regular $33.95 •
N.E.W. SPECIAL $22.50
•
URKE ELECTRIC
ELECTRIC\L CO4NTRACTING,.MOTOR SALES AND SERVICE
Live Better — Electrically
PHONE 474 • 0 • WINGHAM, ONTARIO
44r,-45 40104 1 :•3010-1,10,01t,c0,,--"-- -on»
cupboards and over ..sinks, for hoods
over ovens or cooking surfaces, or
behind soffits.
By utilizing lighting: in the gar-
and en or patio, many families have :efforts. to help. prospective home 'diminers to display their found that • they can orqoy addition- buyers has come up with an lInnneS to the best advantage to • al hours. of outdoor work or Play.: easily recognizable symbol. to. /dem,
tify homes t,t101.ranteed to contain
top quality electrical 'capacity And
equipment.
This symbol is the Live .Bettor'
emphasis on lighting, along with .:-tractors; they have learned to show 'Electrically Medallion, and when,
Other qualities- of electrical ' prospective home .0:Milers that good. ever it is displayed in connection use of: lighting emci appliances with a home, it means that the celleoce,
make it possible for them to enjoy local electric utility has examined Bronze and gold Medallions dis- and eating . outdoor ' the electrical content- the -wiring,' • ' Played homes with built-in oleo- preparing ' Meals, watching television, reading- . • - trial value provide an easy.to.spot • in cool coirifelt, listening to symbol - of quality for the home ,
aanemg and engaging in sports. 'buying public,
create a mood rather than a roonot,
any 14 and around their homes.
Through the intensive ;nationwide
-. Medallion Home Program, the
building, industry. is placing added
Home buyers are reeOgifizinf;
$44re and more the value of good
lightiog1n•kle and outside a house.
They want to °decorate" with light,
to use fixtiires, and floodlights,
virtually every clay of the year,
Lighting in according to Xedal.
lion lime standards has -become
important for builders and eon-
•
Industry's
lectrical Ext010ce in
aro
ymbolizes
ew Homes
the lighting the -appliances r— and
pronounced it excellent for today's
advance7cl modes of living.
This Medallion certification pro-
gram started early this year, but
already many thousands of new
homes have been inspected by
Electrical Service League and —
if merited -- awarded the Medal-
lion to make sound home selection
easier for Mr, and Mrs. Canada,
And this' is just the beg,inning.
In years to come, hundreds of
thonsands more homes will simi-
larly come to be known as Medal.
lion Homes -- for the guidance of
buyers seeking comfort and con-
venience from dependable elec4,
trical planning,
So far, more than 170 electric
utilities throughout the country
have established "Medallion" qual-
ity standards,' suited' to the tastes
and needs of local home buyers,
Local builders. are encouraged to
follow these standards in the
homes they build. For those' who.
arc interested in buying an "elec-
trically sound home, it would he
well to check with their utilities
— to find out where Medallion
Homes are located in the area,
Medallion Home standards call
for ample enough wiring in a
home to serve even the heaviest
electrical loads today, yet with
capacity to spare for a family's
future electrical purchases; for
years to come.
Scientifically planned . lighting
also is a "must" in Medallion
Homes, This means that, as a
minimum, the lighting must offer
a high level of general illumina-
tion, "mood lighting" 'for leisure
occasions, "work lighting" for the
kitchen and other- busy areas of •
a home. •
Finally, a basic number of elec-
tric appliances--to makd a home's
kitchen and laundry *"almost run
theInselve.s"—la a. Medallion Home
'specification, too. yak
In the ease where the partienlAr
MedalliOn Home is outstanding M
its use of modern housepower,
lighting and appliances, p. Gold
Medallion often In
these truly all-electric homes,
electric heating heating usually is a dra-
matic feature:,
Tt is .easy "to recognize a Medal..
Isere ITOnie eontaining all the most
needed electric features, because
an actual Medallion . usually is
permanently -- but unobtrusively
Affixed somewhere to the facade
of a home, or 'Imbedded in the.
driveway, 'Walk-Way or stepS.-
4 ion. Eooaie
' thus has a built-in testimonial. to,
its electrical excellence — lasting
proof that his home is electrically
,Up-to,date, this year and foryears
to come,
•
Live Better To line with this program, home
buyers now have the widest choice
ever in lighting possibilities,
Fixtures which concentrate light
actually can be used as effective
'fooin dividers. Fluorescent lamps
illumination is, almost unlimited,
including lights • for areas under
FOR CHILD'S SAFETY
For children's rooms and halls,
recessed baseboard fixtures are
available which cast a soft glow
at night without getting in any-
orie'4 way, , the gioaoc ,SerVice
League reported.
llteda1l on Humes Set New
glectrical, Living Standards
The electrical industry—in its
Electrically
THE BRONZE MEDALLION .HOME HAS;
LIGHTING— A HIGH' LEVEL GENERAL ILIAJMINA,
TION,: 'SPECIAL PURPOSE` LIGHTING FOR
WORK AND LEISURE;
APPLIANCES—ONE MAJOR ELECTRICAL'.
APPLIANCE 'INSTALLED WITH CIRCUIT PRO-
VISION FOR FIVE MORE,'
Nu. 'RED SEAL' I-IOUSEPOWER'- TO
. ' MEET ELECTRIC SERVICE LEAGUE REQUIRE-
MENTS: PROVIDE CAPACITY FOR FUTURE
NEEDS,
"•••"%"'"•"'••••••••-nt•-€.".k..1.,
a"
This Medallion Home on the Wek coast is bithed in light both •
inside and out. Promoted jointly by the local electric utility
and the builder as the "House That Can Be Seen. Only at .
Night" to dramatize its unique lighting plan, the hoMe drew.
Jerii:ciiiivvils;n1l,t0Ough, opening week.. The Medallion awarded
'the home is'the liuker's,assorince that in addition to lighting,
the lipase is. well equipped with': appliandes, wiring has reserve
eapacity t9•hanclie"tke.glioWing electrical load,,,of the future..
us
You
ELECTRICOTOR
SALES and SERVICE
Salute to
FEBRUARY 8th
1 ' ;