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The Rural Voice, 1988-01, Page 20PROJECTIONS FINANCES AND PHILOSOPHY ON THE FARM IN 1988 There may b° nothing new under the sun, but when it comes to beating the cost -price squeeze on the farm, it's worth taking a second look at some of the financial and management strategies offered by farmers, extension personnel, and agribusiness people. It's also worth questioning the Tong -term, underlying consequences of more general farm policy, the policy that eventually shapes the decisions made in the day to day operation of the farm itself. Here's some "food for thought." "SEIZING OPPORTUNITY" Basil Haefling, a chartered accountant, worked as manager of Ward Mallette in Owen Sound before joining Price Waterhouse's Kitchener office. He ran a dairy farm in Grey County until the early 1980s, and was a member of the 1986 task force of the Ontario Institute of Agrologists on "Directions for Sustainable Agriculture." Speaking as a panelist at the Canadian Bankers' Association con- ference in Toronto recently, Haefling noted that farm debt in Canada now stands at $22 billion, an increase of 10 per cent since 1982. The statistics, in fact, aren't friendly: 46 per cent of farmers are about age 50 or more, the average equity of Farm Credit Cor- poration borrowers is less than 50 per cent, and there are significant tran- sitions and adjustments yet to be made. Capital assets, Haefling added, will be discounted an additional 20 to 50 per cent, because given today's economic and trade situation the Canadian agricultural industry can only be competitive with "a much lower capital base." Government intervention, Haefling said, can only slow the adjustments. According to Haefling, you will need: • capital • highly productive land • sound management skills • competitive production. BASIL HAEFLING Given the "bleak scenario," he added, the opportunities that are available are going to be seized only by those with these four qualifications. He outlined the following promotion of research and develop- ment, • payments to induce production make no sense; neither do payments to protect exports, ONE VIEW: "There's an urgent need to move away from using production as the measuring stick for rural and agricultural enterprises and infrastructures. That will be both economically and intrinsically difficult. Farmers ... have defined themselves in production terms, not as producers of scenic landscapes or stewards of open space, wildlife, and clean water. Are we readyto have city folk on a Sunday tour prize our countryside more highly for its beauty than for the food we produce?" — Elbert van Donkersgoed, Christian Farmers Federation of Ontario recommendations and caveats for farmers and government: • reduce capitalization: rent land, machinery, and even livestock; use custom operators, • keep thorough records: manage- ment and marketing courses, he added, should be mandatory in all agricultural diploma and degree programs, • plans for every aspect of the business, from production to market- ing, are critical, • all agricultural businesses should prepare a comprehensive business plan on an annual basis, • all commodities should be organized in terms of stabilization plans, production targets, and the • equity financing should be considered, • govemments should provide education and promote agricultural opportunities, • govemments should offer clear messages regarding Canada's agri- cultural policies in areas such as exports and production locations. (It makes no sense, for example, to make the Eastern provinces self-sufficient in grain if the West has surpluses, Haefling said.), • a farmer's equity base should be 70 per cent, • the organic market in Europe is healthy and may be lucrative for some farmers.0 18 THE RURAL VOICE