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The Rural Voice, 2003-10, Page 70People in Agriculture Bruce family in BIC booklet Bruce County beef producers Bruce and Heather Ribey are featured in a new booklet put out by the Beef Information Centre to help explain to Canadian consumers why their beef is safe to eat. Corinne Dawley, home economist with BIC, was instrumental in producing the new consumer resource that focuses on Canadian cattle producers and the role they play in producing a wholesome and safe product. The booklet, Canadian Beef — Quality That Inspires Confidence, profiles producers from each region of the country with the Ribeys representing Ontario. The booklet highlights issues such as environmental stewardship, animal health, quality and food safety, as well as the unique lifestyles of the producers. The booklet also features recipes inspired by producers' favourite beef meals. The Ribeys' farm, Iris Creek, has been in their family for 150 years. Their three young children are the sixth generation of Ribeys to live in their farmhouse. They share day-to- day running of the farm operation with Bruce's parents, and his brother and sister-in-law who live nearby. Bruce relies heavily on the expertise of Heather, who is a veterinarian. The couple runs a cow -calf operation and have both purebred Herefords and a commercial herd. They background the calves until they reach 900 pounds. A few head of cattle, about 20-25, are also finished for a small freezer beef clientele. In total, the farm has about 120 cows. Bruce began farming as a career in 1990 and then started running the farm on his own in 1993, the year he and Heather were married. It's a partnership that works well for the couple with Heather primarily responsible for herd health. "I have to admit it's great having a veterinarian right on the farm," said Bruce. "The first thing that Heather and I do daily is to check the animals and make sure they're healthy. Our strategy is to deal with any illness right away. One of the biggest changes we've seen in the last 20 years or so is that there is so much more available in terms of preventative health for animals. I think that we're very well educated about the medications that are available, and with any medication we use, we carefully follow the guidelines." Bruce said his operation is low impact in terms of environment. "We're living on the same land on which we are producing cattle. We want to ensure it's sustainable and safe. We care as much about the quality of beef we are producing for other people as we do about the beef we are producing for ourselves."0 Mildmay man a 'Face of the Future' A Mildmay -area young man was featured in a recent Maclean's magazine article as one of the "Faces of the Future" as one of Canada's leaders in waiting. Greg Dietrich, 18, a Millennium Scholar who chose to attend University of Guelph is featured in a large photograph in the issue which appeared September 8. The son of Ralph and Jayne Dietrich, he credits his interest in genetics to his father giving him Who's Who In Dairy Cattle when he was 10. He also has been involved in his community, spearheading a 4-H project on water management following the Walkerton water tragedy.° Smelski now GM of OSI Richard Smelski, a well-known part of the Ontario swine industry for many years, took over as general manager of Ontario Swine Improvement in June. A graduate of University of Manitoba with a BSc and Masters degrees, Smelski previously worked to OMAF and for Agribrands Purina. He has won numerous awards and recognitions for his involvement in the swine industry over the years. He and his wife Jean reside on a farm in the Shakespeare area. He will report to the chairman of the board of directors of OSLO Students spend summer working for 4-H Ontario Western Ontario students were well represented among the summer staff working for 4-H Ontario this summer. Brendan Zettler and Vanessa Klages of Bruce County worked as youth conference co-ordinator and assistant opportunities co-ordinator respectively. Brendan worked with Jaclyn Brand and Matt Zwambag, both of Middlesex County, to plan and deliver five 4-H members' conferences across Ontario. Vanessa was involved in co- ordinating numerous 4-H Ontario summer opportunities, most notably the popular Careermania Conference. Brendan is very active with the Bruce County 4-H program where he has completed 24 4-H projects and has attended many 4-H opportunities both provincial and national. He has been very involved at the local and regional 4-H level and has participated in the AgVision Generation Next filming. During his OAC year at high school last year, he was very active in the drama program. He has managed, produced, directed and written high school theatre productions. He was also active in other school activities including peer tutoring as well as many other community events. Vanessa, who also recently competed in the Bruce County Queen of the Furrow competition, has been involved with 4-H in Bruce County for six years, taking part in Careermania, Leadership Camp, Future Leaders in Action and the National 4-H Citizenship Seminar. She has been involved in writing the Bruce County 4-H Newsletter and working as a junior representative for the Western Ontario Hereford Association. There were more than 7,000 young people between the ages of 10 and 21 involved in 4-H in Ontario in 2002, helped out by 1,500 volunteers.°