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The Rural Voice, 2003-01, Page 24WELCOME ST WILLIBRORD C U TO WINGHAM HI Changing times As banks seek to get bigger, even local Credit Unions must grow to rneet customer demand for new — - services By David Blane war What do a Mennonite farmer in Milverton, a retired teacher in Goderich and a small business owner in Clinton have in common? There is a good chance that they are among the nearly 1.5 million people in Ontario and 10 million people nationally that are members of credit unions or caisse populaires. According to Finance Canada this country has the world's highest per capita membership in the credit union movement. In 1997, 26 per cent of Canadians used a credit union or caisse populaire as their primary financial institution. This is quite a record for an institution which began in Germany in 1849 as an attempt by Friedrich Wilhelm the Burgomeister of Flammersfeld, Germany, to pool local resources to prevent a bank from foreclosing on a poor widow's farm. The idea came to Canada in 1900 when Alphonse Desjardins founded Canada's first credit union, the Caisse Populaire de Levis. Kathleen Teillet recounts in an article on the history of the movement that the first deposit in the new institution was 10 cents. In the 100 years since that deposit 20 THE RURAL VOICE the movement has grown to include over 2100 credit unions and caisse populaires with more than 3700 locations and $110 billion in assets. The essential difference between a credit union and a bank is ownership. Each participant purchases a share of the organization, usually at a cost of between $5 and $150. This entitles the owner/customer to participate in the credit union's decision-making process and also entitles them to profit sharing in the company. In Ontario the first financial co- operative was Ottawa's Civil Service Savings and Loan Society, established in 1908. Since that time the movement in Ontario has grown to include 297 credit unions excluding the Province's caisse populaires, which are primarily active in northern Ontario in communities with significant francophone populations. In southwestern Ontario the movement is primarily a post -World War Two phenomenon. The Heartland Credit Union celebrated its 50th birthday in June of 2002. The Goderich Credit Union was started in 1954 and St. Willibrord Credit Union was granted a charter in 1951 as the Dutch Catholic Immigrants (London) Credit Union Limited. North Huron Credit Union is typical of what's happening in credit unions. Formed when two small credit unions joined, it set up shop in a house, then expanded and now is amalgamating with the larger St. Willibrord Credit Union. In many ways these three institutions represent the beginning and evolution of the credit union movement in southwestern Ontario. They are also representative of what a credit union is — a financial institution owned by its members and designed to have the members' money reinvested in the community within which the members live — in short, a community investing in itself. St. Willibrord's was established and chartered to aid a particular ethnic and religious community in a particular area. Dutch immigrants were arriving in Canada with limited resources and were faced with a banking system that was hesitant to provide credit. During the next 50 years St Willibrord continued to meet these needs, opening its services to everyone in southwestern Ontario in 1977 and expanding until it consisted of a dozen branches with over 38,000 member/customers.