The Rural Voice, 2002-05, Page 10Trader & Combine Parts
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6 THE RURAL VOICE
Robert Mercer
Farmers' Markets and product liabilitg
Robert
Mercer was
editor of the
Broadwater
Market Letter
and
commentator
for 25 years.
I was at a Farm Management
Workshop last month and found that
two talks, on two very different
topics, had a common reminder:
check your insurance if you are doing
any sort of farmgate selling, either at
the gate or in a farmers' market.
We have just had a case of a micro
cheese maker with product that has
been linked with possible health
problems of more than a dozen
people. Claims in this instance may
well be substantial.
In the case of one of the seminar
speakers, his apple farm became a
"destination" farm for school tours,
bus loads of tourists and car loads of
urbanites. Here good, broad liability
insurance was essential.
The farm was indeed different and
sold apples, but more importantly it
sold friendship, a congenial
atmosphere, knowledge and a unique
package of entertainment, product
selection and location.
When the speaker on insurance
tackled the problem of farm
insurance with all the expected
discussion about fire, home, life and
director's policies, it was the liability
insurance that kept the question
period going well beyond the allotted
time. A lot of the questions were
around the difficulties of obtaining
exact insurance and the levels to
place for liability when operating
host farms and selling "home" made
product.
Don Hatton, who has had many
years experience in farm insurance
started off telling the group that
general farm liability does not cover
such activities as petting zoos, retail
operations, a barn dance or even
snow removal from your neighbour's
driveway.
He said always tell your agent
about any changes you make in your
business activities. The added
insurance security may come at no
cost or at little cost. From there on he
said it is all negotiable.
He went on to explain that in the
case of a school tour or a visit of Old
Age Pensioner or a Service Club type
of activity, a no cost approach is to
get your place of business named on
the insurance policy of the visiting
group or organization, thus
transferring the risk. You ask for a
Certificate of Insurance which any
school board should be able to issue
without a hassle.
His most interesting remarks for
the group dealt with farmers'
markets, a form of marketing that is
increasing in popularity in B.C. with
farmers and consumers. He said that
these markets carry their own limited
liability insurance but seldom
coverage for vendors — especially no
coverage for any form of product
liability. Check with your retail outlet
or farmers' market before discussing
the insurance you need with your
agent.
If you sell product at the farm or a
local market, and that product might
cause illness for any reason —
growing, processing, packaging or
selling, he said to make certain that
you are covered with your own
policy. Also make sure that your
product meets all the inspection
standards set by local and provincial
agencies.
Don Hatton did note that you can
buy a policy for just about anything
but like most things the more difficult
the more expensive.0
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