HomeMy WebLinkAboutThe Citizen, 1987-12-02, Page 27THE CITIZEN, WEDNESDAY, DECEMBER 2, 1987. PAGE 27.
Farm markets may be bad but these tractors sell
While many farm equipment
dealers today are feeling the
crunch of an uneasy farm economy,
thereisone dealer in La Moure,
North Dakota, whose business is
expanding so rapidly that he can
only guess gleefully at its future.
ClareSchibe(pronounced “Shy
bee”) moves a staggering number
of units through his dealership
each year. But the big-name
tractors and implements are only
twotoeightinches high - the “toy”
farm equipment that abounds in
most real-life dealerships at this
time of year, ready for Christmas
giving.
Mr. Schibe is the owner and
operator of The Toy Farmers, a
shop which displays and sells more
scale-model farm equipment than
probably anywhere else in the
world, and he’samanwholoveshis
work.
‘‘It’s just like being a kid on
Christmas morning every day of
my life,” he says.
Although they are often referred
to as toys, these models are
actually extremely accurate blue
print replicas of their real-life
counterparts, and today far more of
them go to adult collectors than to
children, as farm toy collecting
enjoys a period of unprecedented
Dealers can hardly
keep toys in stock
growth all across Canada and the
U.S.
By far the largest percentage of
all makes of models are made by
the Ertl Company of Dyersville,
Iowa, which works closely with
real-life equipment manufactur
ers, such as John Deere, Case
International, Ford and others to
design the rugged die-cast metal
toys from actual scaled-down
blueprints of the real thing.
Eachyear the new model toys
are unveiled to dealers with much
fanfare, in conjunction with the
first showing of the real thing; and
the toys can definitely assist dealer
sales, says Dan Ellidge, Ertl’s line
product manager in charge of
model sales.
It is impossible to estimate the
number of farm toy collectors in the
nation today, but the hobby
magazine, published by Mr.
Schibe and also called “The Toy
Farmer,” is mailed each month to
wellover 10,000 subscribers all
over the world, and is a “must” for
serious collectors everywhere.
Mr. Schibe and The Toy Farmer
alsosponsor the world’s largest
farm toy show, held each Novem
ber in Dyersville, home of the
enormous Ertl factory. This year,
more than 10,000 people attended
the three-day show, many of them
serious collectors seeking a covet
ed item or selling off surplus stock.
The highlight of the show is always
the equipment auction, run exactly
like a real equipment auction, and
sometimes attracting bids that
boggle the mind. This year one of
the top items went for close to
$1,000, while last year an antique
tractor brought more than $1,500.
Although farm toy shows are
held somewhere in the U.S.A,
nearly every weekend, they have
been slower to catch on in Canada.
They have not yet managed to gain
a foothold at the Royal Agricultural
Winter Fair in Toronto yet,
perhaps because space is at such a
premium, but Mr. Schibe has been
negotiating with the summer
National Farm Show in Regina to
bring the Toy Farmer’s massive
show and auction north of the
border, and more and more smaller
centres are holding scaled-down
versions of the show for local
collectors, where they are sure to
be an instant success.
Onethingis certain: in model
collecting, there is nowhere to go
but up, and with the phenomenal
growthofthehobby today, farm
toy shows and sales may soon be
part of every agricultural exhibi
tion and fair in the land.
Still haven’t decided what to get
your favourite guy for Christmas,
but it has to be something special?
Your worries are over.
Most farm dealerships across
the county are full of the gifts that
any male (and quite a few females)
will cherish - scale-model tractors,
combines, plows, discs, even
portable feed mills and manure
spreaders, and most dealers report
that the toys are the hottest items in
the shop at this time of year.
‘ ‘It’s ridiculous! ’ ’ says Jane Van
Campofthe Belgrave Co-Op. “We
can ’ t keep them in stock. We had to
order the ones we had last June,
and they’re nearly all gone now,
but people keep asking for them.
There are no more available in
Canada now, either, so if you don’t
have what you want, you’re out of
luck.”
She says that one local collector
has “roomfuls’ ’ of the toy tractors,
and comes in at the start of every
season to get “whole shelves” of
new models to add to his collection;
while there is one woman that
comes in once every year to
carefully choose a new model to
add to her teen-age son’s collec
tion.
However, Kevin Buchanan of
Huron Tractor in Blyth says that he
has an excellent range of John
Deere models still available, and
Neil McGavin of McGavin’s Farm
Equipment in Walton says that the
model Fords and New Holland
equipment he ordered has not yet
arrived, but will likely be snapped
up as soon as it arrives.
This is the first year that
McGavin’s has stocked the toys for
the Christmas trade, Mr. McGavin
says, adding that they felt they had
to get into it this year because so
many of their customers have been
asking for it.
“We’ve always had some of
them around,” he says, “because
anybody who bought a new tractor
or piece of equipment always
figured they should get the toy
model free as well. But we quit that
when the models started getting
pretty expensive. ’ ’ He adds that he
would like to have back some of the
old models the dealership has
given away so freely over the years;
a $7 Neufeld tractor model recently
soldfor over $100 at an auction; and
some of the pre-1958 Cockshutt
die-cast metal tractors he handed
out are now worth a small fortune,
as they are no longer in production.
Blueprint replicas of real-life
equipment, the rugged toys come
in three sizes ranging in price from
under $3 to about $40, reasonable
considering the attention to detail
and the quality of construction.
Limited Edition models cost more,
such as the just-released 1930’s
‘‘Waterloo Boy” John Deere
tractor which Mr. Buchanan says
he still has on display, despite
already having sold more than 30 of
them this year at $50 each.
Needless to say, kids of all ages
are crazy about the models because
they can do a scaled-down version
of any work the real equipment can
handle. But more and more adults
all across the land are becoming
keen collectors of their favourite
makes of equipment as the hobby
grows in popularity. Most dealers
say they sell about half of their
models as kids’ toys, and half as
collector’s items.
An excellent stocking stuffer for
an avid collector (or even for a kid)
would be a subscription to Cana
da’s newest bi-monthly farm toy
magazine, ‘‘Tractor Classics,”
which is published in Listowel.
Subscriptions cost $14 per year,
and may be ordered by writing to
Tractor Classics, 751 Walton Ave.
North, Listowel, N4W 3C8, or
calling 519-291-1656.
Or you can get the world’s
premier hobby magazine, The Toy
Farmer, by sending $15.00 (U.S.
funds) to The Toy Farmer, Rte. 2,
P.O. Box 5, La Moure, North
Dakota, U.S.A., 58458, or by
calling the publisher at 701-883-
4430.
He’ll love these jewellery gifts
Every Christmas, some cartoon
ist pokes fun at the tired old ties,
shirts and socks men receive as
gifts. Well, today’s man is fashion
conscious, so women won’t find it
any problem at all to get the men on
their lists gifts that will light up
their lives, says the Jewelry
Industry Council.
Jewelry designers have created
exciting new watches, imaginative
shirt and pocket jewelry as well as
belt buckles, pen and pencil sets
and bar equipment that will please
the most discerning male.
There’s a fashion flair to new
quartz watches that either harken
back to the ‘30s or step boldly into
the Space Age. Handsome dials
and two-tone metal bands or rich
leather and reptile straps set off
watches that are durable as well as
beautiful and exquisitely accurate.
Remember everyone can use a
wardrobe of watches for round-
the-clock wear at the office and
leisure and dressy occasions.
It’s a point of prestige for scholar
or businessman to have elegant
writing instruments, and new pens
Advertising is
a guide to
fashion.
and pencils for pocket or desk are
incredibly slim and attractive in
karat gold, sterling silver, gold-
filled or black matte finish.
Considergettinghima signet
ring, his birthstone ring, or one of
the new lapis or onyx beauties.
Gold rings designed with a single
accent diamond, or a row of small
channel-set diamonds will please
him.
Men today are very much into
playing the host, and so a gift of
monogrammed highball glasses,
or a roomy ice bucket as well as any
of the many other items of bar
equipment won’t go amiss.
II f fitJuLiti
Home Hardware
Try “Home” for all your
Christmas Gifts and
Tree Decorations!
ENTEROUR
CHRISTMASDRAW
Blyth 523-9273
—(YaRD-MaN>-
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