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HomeMy WebLinkAboutThe Citizen, 1986-04-16, Page 14PAGE 14. THE CITIZEN, WEDNESDAY, APRIL 16, 1986.
Neil McGavin [left] and son Brian represent two of the three generations that have seen tremendous
growth in the farm implement business since Gordon McGavin started selling equipment from his Walton
area farm hi the mid 1930's. Last year the company's sales topped $4 million.
50 years at McGavin's sees
many changes in business
There are few better indications
of the massive changes in agricul-
ture in Huron county over the past
half -century than McGavin Farm
Equipment Ltd. which this year
celebrates 50 years of serving
county farmers.
It was in the mid -1930's that J. J.
McGavin, well-known farmer and
drover helped his son Gordon
McGavin set up a machinery sales
from the family farm in McKillop
Township, south of Walton. Young
Gordon was making a name for
himself in those days with his
Fordson tractor and Oliver plow
winning plowing matches, includ-
ing the Canadian championship in
1936.
The young plowman began
selling the Oliver plows that he was
helping to popularize. The other
main items in those pre-war years
for farm implement sales were
tractors, cultivators and manure
spreaders.
Today the list of equipment sold
by McGavin's goes as long as your
arm: tractors, plows, gravity box-
es, snowblowers, round balers,
haybines, forage boxes, corn
heads, sprayers and much more.
Sales records show the increas-
ed cost of machinery in the farming
business too. In 1937 a new tractor
and plow from McGavin's cost
$850. Today the average tractor
sold by the company costs about
$20,000 and the company special-
izes in smaller and medium sized
tractors.
Annual sales records from 1953
show gross sales of $104,807. By
1985 the total had climbed past the
$4 million mark.
Of course the cost of doing
business for the company itself has
also increased. Neil McGavin, who
took over the business from his
father in 1963, points out.
In 1942 the entire cost of wages
for the year totalled $2,308. In 1985
the payroll for the company was
just a hair under $240,000. Of
course the staff has also increased
in numbers since then. Today there
are 15 employees. Back in 1947
while his father was still operating
the business from the farm, there
was a lot of equipment sold but
there was only one hired hand ...
and he also helped with the
milking.
Neil sees 1973 as the turning
point as far as much of the inflation
in costs is concerned. In 1973 a
mechanic made $3 per hour and, to
cover the costs of tools, etc.,
McGavin's charged his time out at
$6 per hour. Today mechanic's
labour charges run at $22.90 per
hour but the company has to pick
up costs for so many extras like
uniforms, Workmen's Compensa-
tion and so many other small costs
that add up. A recent memo from
the dealers association, Neil says,
told dealer they had to get the
message out to their customers
because barbers today earn more
than mechanics.
But if the cost of labour has
increased, how about the cost of
things like telephone services.
Until about 1952 the cost of
telephone was paid yearly on the
taxes and amounted to about $30
per year. Today the company runs
a telephone bill of about $1,100 per
month.
The searching through old files
in preparation for the 50th anniver-
sary celebrations has brought to
light other gems. Gordon McGavin
was one of the early supporters of
CKNX radio and was a friend of
station founder Doc Cruikshank.
Neil recently called up the station
and said he thought he'd been
overcharged because he had been
charged $40 for a commercial but
he had an earlier bill in his hand
that said radio ads cost only $1.
When the person at the station
asked what the date on the bill was
he said 1952. (The station was very
interested to hear of the bill
because all CKNX's old records
were destroyed in the fire in the
1960's.)
In the early years Gordon
McGavin was a Cockshutt dealer
but the marriage ended in divorce
in 1958. McGavin's started selling
the new, imported 'Nuffield tract-
ors and Cockshutt issued an
ultimatum: sell only their tractors
or lose the dealership. Later, after
Gordon McGavin dropped the
dealership, the company official
who made the ultimatum was fired
and the company came back to
Gordon asking him to reconsider
but by that time he had discovered
how much easier it was to deal with
smaller companies than the big
ones and wanted no part of it. The
policy continues tothis day with
McGavin's dealing with a wide
range of companies for the many
different kinds of machinery they
sell.
Neil recalls recently discussing
taking on a dealership for a major
implement company and being
told that one of the prerequisites
was that he put up a new $3,000
sign advertising their name. When
he refused, they refused.
Today the company is located in
the old Walton school house which
has been enlarged over the years
but still is not the kind of
expensive, modern showplace
some of the larger companies
Continued on page 15
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