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HomeMy WebLinkAboutThe Brussels Post, 1972-08-30, Page 14•••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••411
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Agriculture minister
stress es cooperation
The Flower Show attracted wide interest among all age classes. Here Jill McCutcheonadmires
entries exhibited at the annual event. (Staff Photo)
all parts of the industry and
the country that the federal
government has been pressing
for, a fresh, confident and ex-
pansive orientation for Canadian
agriculture," he said.
Farmers' best opportunities
for increased profits are to be
found in expanding production
and sales, Mr. Olson said.
And, because Canada's popu-
lation -- and hence the domestic
food market -- is growing rela-
Agriculture Minister H.A. tively slowly, the best.npportuni,,
(Bud) Olson has challenged ties for :significant OOPS
Canada's agricultural industry increases • are .on. .the export
to work with a "unity of - pur- market, particularly in .coup--
pose" to gain increased. PXPOrt tries where incomes are risihg.
maricets for Canadian agrieul,. rapidly,
tural products. "It is the narrow, inward,.
In elaborating on the theme looking view which leads to
of increasing export. sales, which .dissensions between, producers
he has been stressing in a series of different (farm) commodities.
of speeches during the past and among prOdUcerS indifferent
several MOIRthS, Mr. Olson said parts of the country," Mr. Olson.
"unity of purpose in the Agri, said,
cultural industry in Canada will "What sense does It make to
contribute to national unity, speak of movements. of products.
"It is to provide that unity between provinces as ;imports'
of purpose. for the benefit of or. 'exports'? he said. "These
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are terms used to describe in-
ternational trade.
"Nor does it make sense
to think of preserving, through
artificial, restrictions, local or
regional markets exclusively for
the farmers in that area.
"Canada is one country and,
in this fundamentally important
sense, one market."
In seeking out and capturing
export markets, promotion alone
is not a complete answer, Mr.
Olson said.
There is a need for co-ordin-
ation and co-operation among
the food chain -- from the
industries that supply farm in -
puts to the companies that ser-
vice export consumers.
"we must work together to
discover how to improve our
position (in the export market),
Mr. Olson said.
"The relationships among the
participants in the agricultural
system should not be those of
adversaries. The relationships
should be those of partners who
must work together toward com-
mon goals.
"In the marketing system,
which is increasingly special-
ized, sophisticated and dynamic,
the need for unity of purpose and
co-operation is greater than ever
before." 4\
He speccfically mentioned the
transportation, processing and
marketing functions as areas,
where improvements would be
beneficial in improving Canada's
performance in the export market
for agricultural products.
"The federal Department of
Agriculture will give leadership
to co-ordinate the market de-
velopment of agriculture," he
said.
"The emphasis of all our
existing programs has been
oriented to this end. we are
taking fresh initiatives to in-
tensify our efforts.
"we will strive to provide
the necessary opportunities for
the energy and co-operation of
all segments of the industry to
achieve the common goal of
agricultural expansion and pros-
perity," Mr. Olson said.
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14—THE BRUSSELS POST, AUGUST 30, 19721
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