Times-Advocate, 1979-03-21, Page 39I
T-A Fashion Edition, March 21,1979 Page 13
Wonderful, washable fashions Ml
have pretty, practical appeal
As fashion-minded women
burrow out from the layers and
gathers of the cold weather sea
son, they are bound to give a
sigh of relief that, at last, spring
and summer wear has returned
to practical proportions.
Dresses and sportswear alike
are slimming down to reveal
a show of shape and skin
refreshingly presented in a
range of washable fabrics.
Dresses and skirts capture the
fashion scene, with leg-re-
«ling slits and slimmer,
lighter silhouettes. The
itement for the new sexy
look in fashion is matched only
by the enthusiasm for the great
looking fabrics that are as easy
to care for as they are to wear,
according to laundry care
experts at Speed Queen.
In casual attire, chenille and
terry offer the ultimate in tex
tured appeal, while khaki and
poplin continue to lend their
cool, crisp touch to spring and
summer wear. Evening fabrics
range from romantic crepe de
chine to luxurious silk.
Thanks to modern technol
ogy, synthetic blends now make
these elegant looks readily.,
affordable and easy to care for.
Cotton and polyester blends
woven with silk are able to con
vincingly imitate the nubby tex
ture of the 100 percent variety.
Whether adding wrinkle
resistance to linen or resiliency
to knits, the wash-and-wear-
ability of synthetic blends is a
boon to busy summer sched
ules.
To preserve the life of all
your fine spring fashions,
McGraw-Edison Laundry
Products Division, makers of
Speed Queen washers and dry
ers, urges women to familiarize
themselves with the care and
washing instructions sewn into
each garment, and offers these
suggestions fur permanent press
j|^other synthetics:
^Bbynthetic fabrics attract lint
Wmy, so sort clothes carefully,
making separate loads for wash-
and-wear items and lint produc
ing items like towels.
• Polyesters have a tendency
to retain oily stains, but imme
diate attention to the problem
can save the garment. Apply
liquid detergent or a spray pre
spotter directly to greasy spots
SPORTSWEAR FASHIONS
SHOES FOR JOGGING
SALLY
FOR GOLF AND TENNIS
TRACK SUITS
AND SWIMWEAR
TENNIS WEAR FOR MEN
AND WOMEN
COOL STYLING and crisp fabrics add up to fresh-as-a-daisy
fashions. Left: two-piece dress sails into spring with a soft knit
lop and button-trim skirt that resist wrinkles in wearing and
shed them in machine drying with the help of the special
“cool-down” feature on Speed Queen automatic dryers.
Right: cutting a cool profile* in polyester and cotton, this
wrap-bodice dress adds a light touch to any spring wardrobe.
Photography by Rick Mitchell. Fashions by Vicky Vaughn
Juniors and Toni Todd Originals.
like lipstick or oil, then launder
in warm water.
• Treat coffee, chocolate or
other protein stains with an
enzyme pre-soak in cold water,
then launder according to care
instructions sewn into the gar
ment.
• To save synthetics from
“pills” that may result from
washing, turn clothing inside
out before laundering, reduce
load size and use enough water
to ease abrasion from other gar
ments. Fabric softeners may
also be helpful in eliminating
the problem.
• To help clothes maintain,
their wash-and-wearability,
permanent press cycles on
Speed Queen washers are
equipped with a cool-down
pernxl and a cold water rinse to
banish wrinkles before machine
drying.
• When in doubt as to how to
launder a blended fabric,, play it
safe and let the delicate fiber be
your guide. Warm water and
gentle agitation is a good rule-
of-thumb for these question-
ables.
Proper care can preserve the
colors, textures and durability
of all your clothing, saving
money for wardrobe building
rather than wardrobe replace
ment.
Sunny new look for spring
You’ll find
sun loving sportswear
282 Main Street South, Exeter, Ontario 235-1314
SPRING & SUMMER FASHIONS 1979
McKnights'Men's Wear Presents The
OPEN
9-6 Daily
9-5 Sat.
Closed Wed.
Latest Fashions In Men's Apparel
you
me a man
of money
a
the Johnny Carson
ONE OF THE HOTTEST NEW LOOKS for spring is the
imprinted visor from Holonbek Studios, perfect for tennis,
hiking and biking or just plain knocking aronnd.These visors
feature terry cloth liner, one-si'ze-fits-all elastic headbands in
bright spring stripes ami pastel bills imprinted with names,
quips or designs that mix ami match with favorite t-shirts ami
Show
a ton
show
discovered
Collection.
Every suit is designed to help a guy
look his best without digging deep
into his wallet. And for keeping com
fortable there is no other name in
town.
who likes to spend
on clothes and I'll
man who hasn't
Come in and see our new Spring <8 Summer Collection
of Johnny Carson Suits
iMlfw chsrg*Len Me Knight & Sons Men's Wear (HARGEX