HomeMy WebLinkAboutThe Exeter Times-Advocate, 1965-01-14, Page 4There is still time to
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Should You Buy
Your Next Car? .
It takes more than just price comparison
to make a decision on where you should
buy your next car. Of course, price is
important to many people because a car
may be the largest purchase they may
make in their lifetime. This is why we
at Hensall Motors Ltd. take great care
with our cars. Happy customers are re-
peat customers. Come in and get a happy
deal.
64 MERCURY V8 automatic, radio, 4 door sedan white-
walls, wheel discs.
64 MERCURY DEMONSTRATOR 2 door hardtop, fast
back, automatic transmission, 390 cu. in. motor,
power steering, power brakes, radio, whitewall tires,
tinted windshield.
64 DODGE Polara 4 door hardtop, radio, whitewalls,
full wheel discs, automatic V8.
63 COMET, 4 door. Come in and see this one.
63 MERCURY 2 door, V8 standard shift, radio white-
walls.
62 FORD VAN with large motor.
62 CHEVROLET 4 door wagon, V8 automatic, radio,
whitewalls, wheel discs.
61 VALIANT 4 door wagon, 6 cyl., standard, radio.
60 CHEV half ton, 6 cyl., sharp.
57 METEOR, V8, standard shift.
59 RENAULT 59 MONARCH 56 CHEVROLET
HENSALL MOTORS Ltd •
262- 2112 Days WRECKER CALLS 262-2423 Nights t.-- =
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Mercury Meteor Dealer
UCW enjoyed
successful year
UCW unit 4 held the first
meeting of the New Year Thurs-
day afternoon Jan. 7. Leader
Mrs. James McAllister, who
presided, opened with a New
Year's message, Miss Amy
Laramie and Mrs. N. E. Cook
assisted in the devotions.
Several recorded sacred
selections were enjoyed in
charge of Mrs. H. F. Currie.
Rev. H. Currie brought an in-
spiring New Year's message.
Treasurer's report submitted
by Mrs. W. B. Cross showed
that 1964 had been a good year
financially. It was decided to
have a stocking project for
1965.
Mrs. E 1 gin Rowcliffe and
Mrs. Joe Ferguson were ap-
pointed visiting committee.
orlucts Of E
Frigidaire
Sales with
Service
Drysdale
Crest
Hardware
DIAL 262-2015 HENSALL MRS.
HENSALL
IS BACK
FOR MORE
SAVINGS
STORE HOURS — Closed all day Monday.
Open from 8 a.m. to 6 p.m. on Tuesday,
Wednesday and Saturday. Open FRIDAY
from 8 a.m. till 9 p.m.
A question of importance
Does it pay to advertise?
becoming more and more sold on the
value of newspaper advertising is evident
from the fact that the number of drug-
gists using such advertising dropped a
mere 0.8%—even though the rate they
paid for the advertising increased.
AMERICAN DRLI,GGIST'S 10th annual
survey of small limn publishers, on
which all the findings in this report are
based, indicates that the typical small
town druggist last year paid for his ad-
vertising at the rate of 7.020 per agate
line—or about 980 per inch.
In 1962, the typical rate was 6.780 per
agate line, or about 950 per inch.
More Space: In spite of this in-
crease in cost, the typical druggist
bought more advertising space last year.
In 1963, he bought 14,270 lines, or
1,019 inches of newspaper space to pro-
mote his pharmacy and its products and
services to the public. This was 4.5%
above the 13,652 lines—or 975 inches—
bought in 1962,
Complete data from the 1963 survey
are presented in the table on this page.
Evidence: Does a pharmacist who
owns the only drug store in town feel
that there's no need for him to advertise?
Not on the evidence of A.D.'s study.
It shows that, in those towns which
have only one drug store, 67.4% of these
stores nevertheless advertised regularly.
To some extent, this reflects the belief
that advertising will stimulate people to
buy more in a given drug store even when
there is not much possibility of losing
their business to another store.
But it also, of course, reflects the fact
that today's small town shopper, with a
car at her disposal, does not have to
limit herself to the stores in her own
town. To offset the lures of competitors
in nearby larger cities, many druggists
feel they must advertise even though
they are the only druggists in town,
Lures: Also a factor, evident from
analysis of the actual ads, is mail-order
and house-to-house competition. Many a
small town druggist's ads are aimed not
so much at the lures of a competing
store as at offsetting the inducements of
shopping by catalog or in the home.
Such ads play up the advantages of a
local store's broad assortments and con-
venient services, as compared with the
difficulties that may be encountered in
getting satisfactory service from a dis-
tant mail-order supplier or from an oc-
casional door-bell ringer.
American Druggist
No matter what your business,
when it lags or needs a stimulus,
call the expert staff at your award winning T-A
Vte o refer nteeansocate
424 Main South Your Paper
235-1331
Dru g ads up 8%,
72.8% advertise
survey shows
Does it pay to advertise?
A growing number of small town drug-
gists think so. In each of the past 2 years,
the number of druggists in towns under
10.000 who spent money for newspaper
advertising was higher than at anytime
in the past.
Last year, in fact, although the num-
ber of such druggists dropped slightly
from the previous year, they spent a
record high of more than $14 million on
newspaper advertising space.
New counts just completed by AMERI-
CAN DRromsr reveal that, in 1963, there
were 17.387 drug stores located in towns
with fewer than 10.000 inhabitants.
Of these. 12.531, or 72.1r;, advertised
in newspapers. This represents a small
drop from the 12.627 druggists — 72.8%
of the total in small towns — who adver-
tised in 1962.
Sold: That small town druggists are
Kippen pair mark
50th anniversary
811PilltlfMr3Wile •• .e • •
Page 4 January 14, 1904
AT lY Pick Hay officials at inaugural,
learn of free road paving job
club exhibitor at Hensel and
Zurich.
Rev. A. C. Blackwell of St.
Peter's Lutheran church gave
the inaugural address to council
and following the swearing in of
officials, Reeve John Corbett
entertained them at dinner.
years ago were the bride's
sister Mrs. Nelson Reid and
the late George Stephenson.
The couple settled on their
farm, lot 6, con. '7, Stanley
Township where they continue
to reside.
PERSONALS
Mr. & Mrs. Lorne Schneider,
Paul, Garry and Dale of Strat-
ford were Sunday visitors with
Mr. & Mrs. Bert Thomson and
family also Mr. Robert Thom-
son.
Mr. & Mrs. Jack Deitz and
Nancy left Monday morning for
a month's vacation in Califor-
nia.
Mrs. John Bosse of Montreal
visited the past week with her
cousin, Mrs. Russell Consitt
and other relatives in the area.
Mr. & Mrs. W. L, Mellis
visited Sunday with Mr. & Mrs.
Tom Burke of Wroxeter.
Hensell
and district news
CORRESPONDENTS
Mrs. Maude Hiscidon, Phone S
Mrs. Archie Msc*moor, Phase 56
Da.eliwood library, $25; Zur-
ich library $25; St. John's Am-
hulance $100 Salvation Army
$15, Cancer Society $50, Huron
County Soil and Crop Improve-
ment Association $25, South
Huron Agriculture Society $40,
$4 towards each individual calf
By MRS. NORMAN LONG
KIPPEN
Mr. & Mrs. Harvey Turner
celebrated their fiftieth wedding
anniversary December 30 when
friends and relatives called to
extend best wishes and con-
gratulations. They r ecei ved
many beautiful cards, gifts and
flowers and a message of con-
gratulations from Hon. C. S.
MacNaughton and a scroll from
the Government of Ontario.
Mr. and Mrs. Turner have
one son Wilmer and two daugh-
ters, Irene and Dorothy, Mrs.
Robert Taylor, RR 2 Hensall.
A family dinner was held
New Year's Day when their
family, also Mr. and Mrs. Nel-
son Reid, and Mr. and Mrs.
Jack Mustard and family,
Brucefield, were present for
the occasion.
The couple was married at
the home of the bride's par-
ents, IT ar n a, December 30,
1914, by the late Rev. Johnston:
, The bride is the former Janie
Stewart, daughter of the late
Walter Stewart and Lucinda Ste-
phenson. The groom is the son
of the late James Turner and
Margaret Webster.
The bridal attendants of fifty
Thieves get $50,
foiled second time
board, Delbert Geiger; Ausable
River Conservation Authority,
John H. Soldan; weed inspector,
Alex Chesney,
Court of revision, all council;
caretaker of hall, Stephen Mei-
dinger; relief administrator,
John Corbett; patrolmen, Lloyd
Campbell, William Watson, Al-
vin Walper, Matthew Denomme,
Leonard Restemeyer; returning
officer, W. H. 13rokenshire; as-
sessor, George Armstrong;
building inspector and trench
inspector, Louis Farewell.
In other business, council:
Decided to pay the $15 mem-
berships to both the Ontario
Good Roads Association and
the Ontario Association of Rural
Municipalities. Two members
of council will attend the former
and the reeve and clerk will
attend the latter.
Ruled that because Philip J.
Pook had not received his 1964
tax notice until January 4, 1965,
they would authorize cancella-
tion of the penalty and interest
and accept his $39.24 as full
payment,
Decided not to refund $1.05
to Marinus Rasenberg for his
1964 warble fly account since
his cattle should have been kept
in the barn for spraying.
The following grants were
also approved:
Thieves entered the farm
home of Mr. and Mrs. J. E.
McEwen, a quarter mile south
of Hensall, Highway 4, Friday
stealing a wallet containing $50.
Monday they tried it the sec-
ond time in broad daylight only
to be foiled in their attempts
by a neighbour who saw a car
drive in the laneway with two
men in it, one man getting out
Ladies watch
Trinidad film
Leader Mrs. Edison Forrest
of UCW unit 2 presided for the
January meeting which opened
with a New Year's poem and
prayer. Mrs. J. F. Ingram con-
ducted the devotional assisted
by Mrs. Harry Armstrong.
A film on "Trinidad" was
shown and slides of the World's
Fair were shown by Mrs. Walter
Spencer. Mrs. Dave Kyle con-
tributed a reading.
Hostesses Mrs. Byran Kyle
and Mrs. Roy Brock served
lunch.
Kinettes plan
dimes march
In a letter from James F.
MacLaren Ltd., consulting
engineers, Hay Township coun-
cil learned at their inaugural
Monday they would be receiving
a "gift" from the Ontario Water
Resources Commission.
The engineers explained the
OWRC wanted to pave the bound-
ary road between Hay and Ste-
phen Townships at the end of
Highway 83 where the new Lake
Huron pipeline work is being
done.
Council, unhesitating, agreed
to allow the work to be done.
The OWRC will pay for the
job.
Having had a request from
the Hay Township Federation
of Agriculture for a change
in the spraying of cattle for
warble fly, council concurred
with their suggestion that all
cattle from six months to two
years of age be sprayed.
A letter backing the sugges-
tion of this extension of spray-
ing was to be sent to the de-
partment of agriculture f o r
their consideration.
In an effort to avoid interrup-
tions at council meetings, Clerk
W. H. Brokenshire was author-
ized to place a notice in the
hall notifying the public that
council is in session and that
the clerk's time is occupied
with duties of council.Interrup-
tions are asked not to be made
unless the person's business
concerns council.
Major portion of the meeting
dealt with the naming of various
appointments to positions with-
in the township. Only a few
changes were made from last
year. The list is as follows:
School attendance off icer,
Theodore Steinbach; stock valu-
ator, Bert Klopp; pound keep-
ers, J. F. Ingram, Laird Jacobe,
Clayton Smith & Sons, Alvin
Walper, Leonard Merner, Ed-
win Regier, Claire Geiger, Mel-
vin Gingerich, Harold Deichert,
Allan Crerar and William Wat-
son; fence viewers, Lorne
Chapman, Lloyd Walper and
Arnold Merner.
Community centres board,
Reeve John Corbett, Councillor
Joseph Hoffman; agriculture
society, Arnold Merner; Zurich
C of C, Fred Haberer; Hay
F of A, Jack McClinchey; Dash-
wood Community Centres
Hensall personals
of the car and the other driving
the car away.
The neighbour phoned the Mc-
Ewen home to ask for Mr. Mc-
Ewen only to be greeted with a
strange voice stating that he
was Jack McEwen. This fright-
ened the robber who immediate-
ly ran and got into the car
which, by this time, had re-
turned..
Mr. McEwen, who is 79, hap-
pened to be alone in the home
on both occasions was not harm-
ed.
OPP Cpl. Mitchell of Exeter
Detachment, and Chief of Police
E. R. Davis Hence 11 are investi-
gating.
PLAN EUCHRE
At the meeting of Amber
Rebekah Lodge last Wednesday
evening Mrs. J. F. Ingram NG
was in the chair.
At the next meeting Jan. 20
a euchre for the CP & T fund
will be held at the conclusion
of the meeting.
A social evening followed this
regular meeting with ten tables
of euchre in play and the win-
ners for ladies high, Mrs. Alice
Joynt; gents high, Garnet Mous-
seau; travelling lone hands,
Mrs. Bert Riley; lucky cup,
Mrs. J. Ingram.
Ready Mix
CONCRETE
March of Dimes goal for
1965 is $780,000.00 and inHen-
sall it is hoped to raise $250.
Funds are very badly needed
to carry on the vital work of
rehabilitating the adult disabled
of this district.
Hensall is part of the South-
western Ontario Branch and
there are 317 disabled persons
already known to the Ontario
March of Dimes in this Branch
area. No doubt there are many
more who have not yet come
for help, not realizing that
something still might be done
for them in spite of long stand-
ing disability.
If readers know of such per-
sons, please suggest to them
that they write to the District
March of Dimes office at 359
Dundas St., London and the
caseworker will call on them.
There are some people who
cannot be rehabilitated for var-
ious reasons but the March of
Dimes is anxious to be sure
no one is missed who can be
• 1 ,
Plant 235 - 0 833
Residence 228 - 6961
C.A. McDOWELL Ltd.
Albert Hess
JEWELLER
Zurich
Well known for quality watch,
clock and jewelry repairing
• diamond resetting • 40 years
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sports engraving • violin
bow re-hairing. An excellent
stock of Blue Bird Diamond
and Wedding Rings.
1111001101111111
CANADIANS IN GERMANY
Mrs. Donald MacKinnon had
the pleasure of seeing her son
Sgt. Ronald MacKinnon, wife
and family appear on the pro-
gram "Canadians in Germany"
on television Christmas Day.
Sgt. MacKinnon, who extended
greetings to his mother and
brothers Donald and Bill, has
been stationed in Germany for
three and a half years and
expects to be home sometime
this summer.
helped.
The March of Dimes Cam-
paign in Hensall is sponsored
by the Kinette Club and will
take place on Monday, Feb. 1
at 7 p.m. Any mothers wishing
to march, kindly contact Mrs.
Bob Caldwell, phone 262-2086.
Halt bingo until
stores stay open
At the Hensall Legion Ladies
Auxiliary meeting last Tuesday
evening members decided to
discontinue the bingos until the
stores were open again on Sat-
urday nights.
Plans were also arranged
for a euchre January 22 and a
bake sale and tea February
13; also a canvass for Red Cross
will be made of the village in
March.
Winners of the mystery prize
was Mrs. Grant Bisback; atten-
dance prize, Mrs. Ed Munn;
50-50 draw, Gordon Munn. A
penny sale and lunch rounded
out the evening. President Mrs.
Roy Smale chaired the meeting.
will be held at the home of Mrs.
Wm. Gibson with co-hostess
Mrs. Glenn Bell Wednesday,
January 20 at 2 p.m. Speaker
will be Mrs. Edison McLean.
Mrs. Robert Pinner and Deb-
bie, London, Mrs. Ross Mc-
Cance and Monnie, St. Thomas,
Mrs. Stewart Bell, Pauline and
Troyann, Hensall, left for Dun-
dee Thursday to attend the fig-
ure skating competitions Friday
and Saturday, Jan. 15 and 16.
Mr. Bell and Mr. Pinner will
join them Saturday.
Mrs. Gordon Troyer is a
patient in Clinton Public Hos-
pital.
Miss M. Ellis, who fractured
several ribs in a fall at her
home, is recuperating nicely.
Mr. & Mrs. Keith Lindsay
and family were weekend visi-
tors with Mr. & Mrs. John
Henderson and family.
Wednesday evening Jan. 6 the
officers of Carmel Presbyter-
ian Arnold Circle met at the
home of their president Mrs.
Gordon Schwalm. The program
for 1965 was drawn up and two
new resolutions were decided
on to be passed at the Jan. 18th
meeting.
The CGIT of Carmel Pres-
byterian Church held their
meeting at the home of their
leader Miss Leila McF all s
Wednesday evening, Jan. 6. Fol-
lowing the presentation of the
study of Genesis a social time
was spent.
Memorial flowers in the Uni-
ted Church sanctuary Sunday
morning were placed by Mrs.
Stewart Blackwell, in loving
memory of her father, Mr. Clin-
ton Sweet, Exeter.
Ray McKenzie has returned
from a five weeks vacation
spent in Montreel, New York
City, Miami Beach, New Or-
leans, Mexico City. Most of
his travelling was done by plane.
Miss Sylvia Henderson is
visiting her sister and brother-
in-law, Mr. & Mrs. Keith Lind-
say and family at Willowdale.
Mr. Percy Webster is a pa-
tient in South Huron Hospital.
Mr. & Mrs. Laird Mickle
and Bill spent Friday in Kitch-
ener visiting the former's son-
in-law Mr. Ross MacMillan and
son David. Mrs. Mickle also
visited her daughter and new
son in Kitchener-Waterloo Hos-
pital.
Mr. Doug Johnston, account-
ant at the Bank of Montreal for
the past fifteen months has been
transferred to the branch at
Chatham and expects to leave in
the near future. At present Mr.
Johnston holds the office of
treasurer of the Kinsmen Club.
Mr. & Mrs. Johnston will be
missed here as they both took
an active part in the Kinsmen
and Kinette clubs.
Mr. John Henderson is a
patient in South Huron Hospital,
Exeter, having suffered a frac-
tured hip in a fall at his home.
The Kippen East WI meeting -4--
L
HENSALL
Fresh Pork
SPARE RIBS 49t
RIB ROASTS L.. 59C
Beef or Pork
LIVER
Dutch Loaf
MEAT DV PRODUCTS Macaroni-Cheese Loaf 454
Ch icken Loaf
LB. 294
3 oz. tins
MEAT SPREADS 10/894
Clark's
Weston's
PIES R ais i
n or
3/$1 SPECIAL
Pillsbury Assorted Layer Type
„CAKE MIXES No. 1 Golden Ripe 3/$1
Compare at 45¢
Delmonte 11 oz. bottle
CATSUP 5 /844
Kraft
PEANUT 18z. jar
BUTTER 339
400-Flat-Fold
KLEENEX 4/89
SUPREME BRAND FROZEN
PEAS 2/79
McCormick's
Sodas OR 1 lb. pkgs.
Saltines 3/894
Libby's
Mixed 20 oz. tins
Vegetables 5/$1