HomeMy WebLinkAboutThe Exeter Times-Advocate, 1962-12-27, Page 3is
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22 WOE% 1St, oath additional worn .10,!, s*nimurnISc,. 2(1c. OPP If !Wei by SaturcitY
-following last ihtertion: SeCOND INSERTION, 221it. per word, minimum SS. SIX
INSERTIONS, 2t bkr Wor.d, htlitimuril -4Sc. SEMI-DISPLAY CLASSIPIEDS, rostrithd
to et% tblurnn t first Imertion—ptt--ifich $1.40, otbnet itlertion—p0. inch 11.23,
minimum etift hick, Atterttfi *rib, irt Mutfiptet 0 ,12 inch,
Here's how to make them effective:
1, (Is ALWAYS BEST to start your advertisement with the
article or service you have to offer, If you have an apartment
or room for rent or property for sale, start your advertisement
with the town or area in which it is located,
2, BE CLEAR, Readers respond more quickly and favorably
when given complete or definite details, Be sure to include price
in ads, whenever possible it is the consumer's "most wanted"
information.
3. MAKE IT EASY for the reader-prospect to reach you. Insert
telephone number and your name and address, If you do not have
regular hours give a preferred time to have prospects contact you.
4. THE GREATEST READER ATTENTION can be secured for
your advertisement by using consecutive insertions, You can stop
your ad in the event of results, and then, you pay only for the
days it is published at the rate earned,
PLACE YOURSELP in the reader's powion and as.c Y ou
what you would like to know about your offe!. , The answer you
give will make a good Want Ad,
WANT ADS THAT PAIL to bring satisAtt tot
through any lack of readership, but 'because they are ofitn
carelessly worded and do not contain enough information to
get prompt action.
• ,, P . s. •