HomeMy WebLinkAboutThe Exeter Times-Advocate, 1956-05-24, Page 5QddlllteS ■ • • • there's a
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There's Mere To Your Newspaper Than Meets The Eye, Behind The Headlines, Stories, Piptwrts And Ads, There Are Many People, Many Skills And
Many Machines Involved. This Picture Page Shows A Few Of The Operations Required To Put Your Times*Advocate in The Mail Ev*ry Week*
It Takes Teamwork, Skill
To Publish Your New T-A
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From the time news happens until it appears in your
newspaper, many operations must take place. Eleven members
of The T-A staff work together as a team to perform the various
functions entailed. Each has a different job to do but all are
vital in the printing process.
This picture presentation illustrates the more important
tasks of newspaper production. Thq^sequence starts at the upper
left hand corner and travels clockwise around the page.
1. WOMEN'S ROLE—Taking classified ads and discuss
ing social and personal news are two of the activities of the
women on The Times-Advocate staff. Stenographer Joan Parsons
and Women’s Editor Mrs. J. M. Southcott talk to Miss Dorothy
Davis, P.U.Q. secretary, in the newspaper office.
2. ASSISTING ADVERTISERS—Part of the Times-
Advocate’s job is to assist merchants to get best value for their
advertising dollars. Here, T-A sports editor and advertising
solicitor, Don Gravett, talks over a sale with J. H. Jones, owner
of J. H. Jones Groceries, one of the oldest advertisers in the
newspaper.
3. PICTURING THE NEWS—Professional photographer
Jack Doerr, who takes many of the news pictures which appear
in The T-A, shoots Madeline Corriveau and Audrey Richardson
working in the home economics department at SHDHS. Publish
ing a picture, however, involves more than clicking a shutter.
Film must be developed and printed, then transformed into a
screen engraving: ■ - ■ .
4. REPORTING ACTIVITIES—Before a'story can be writ
ten", information must be gathered from news sources through
out the district. Editpr and Co-publisher Don Southcott interviews
Elmer D. Bell, Q.C., who assisted in the organization of Huron
TB Mass X-Ray. campaign which takes place this month.
5. MACHINES MAKE TYPE—In order that news can be
printed, letters must be formed in hard pieces of metal which
won't buckle under pressure. In former days this was done one
letter at a time; now it is cast into lines through the use of brass
letter moulds. These T-A -Linotype machines are being operated
by Bob Nicol, right, and John Fischer.
6. CASTING CUTS—Illustrations for ads come to The
Times-Advocate in cardboard-like moulds, or mats. Moulten lead
must be poure.d into these moulds and allowed to harden; then
the lead is cut to size and fitted into ads. Clifford Quance pre
pares a mould for the casting process.
7. SETTING HEADLINES, ADS—Large letters for head
lines and advertisements are set on a Ludlow machine, operated
by Bill Batten, right. Harry DeVries, left, assembles the various
sizes of type and illustrations into an ad.
8. MAKING UP PAGES—Ads and stories must be fitted
together into pages. This is done in steel frames which are
tightened up to hoick the type firmly. Plant Manager and Co
publisher Robert Southcott makes up pages in this picture.
9. MATTING THE FORMS—Instead of being printed di
rectly onto paper, page forms of The New T-A are now repro
duced on paper moulds called mats and then cast in semi-circle
form so they can be used on a rotary press. Frank Creech pre
pares a page for the mat rolling process on this machine recently
purchased in Long Island, New York.
. 10. FINAL STEP—This is the last stage in publishing The
T-A. Here, papers are being printed on a new rotary press recent
ly installed in the plant of Stratford Beacon Herald. The press
assembles and folds all the pages as well as printing them, an ,
operation which formerly required two machines and four
people. -—Photos by Jack Doerr
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