HomeMy WebLinkAboutThe Citizen, 2009-10-22, Page 28It was the best advertising a touristarea could ask for and it barely costHuron County $500.
Cindy Fisher of the planning
department offered some good news
to county council’s committee of the
whole session on Oct. 14, tellingthem of a recent feature in theToronto Star. The Aug. 26 story offered a fullcolour front page one and insidepage on Huron County in the Star’s
entertainment and living section.
Entitled Touring Ontario’s West
Coast the story featured Bayfield
Berry Farm, The Garlic Box andSugar and Spice Chocolates, as wellas a map, highlighting 20 other localproducers. Ontario travel writer, SusanSampson selected the places and the
featured people for the story.
Fisher noted that the article would
have reached 450,000 people and
added that editorials and features areconsidered eight times moreeffective than advertising. She noted too that the countycouldn’t have paid for such effectiveadvertising. “The cost of a full-age
ad in The Toronto Star is $58,000. It
cost us about $500 for
accommodations. I recommend
keeping the travel writing mediarelationship going.”Fisher also mentioned that thesecond edition of the Buy Local BuyFresh Map was successfullylaunched Aug. 24 in Mitchell. Many
of the producers involved, she said,
remarked that the map had “raised
the bar on their product.”
Continued from page 10
Hoffele, she said, took full
responsibility when police arrested
him. “He said he was drunk and
bored and that’s why he did it.”
MacKinnon said the 21-year-old
has paid $300 and written a letter of
apology. “His explanation remains
the same today. He is remorseful for
his stupidity and the trouble it
caused (the employee),” said
MacKinnon.
Hunter granted a conditional
discharge and placed Hoffele on a
year’s probation. He must provide a
sample of his DNA and is required
to complete 50 hours of community
service within nine months.
PROBATION
A Brussels man was placed on
probation after pleading guilty to
mischief under $5,000.
Marco Mirotta, 43, was arrested
Jan. 16. He and the victim had gotten
into a fight, and Mirotta, who was
intoxicated began throwing things
around the residence. The victim
called 911. The tape of the call, said
Donnelly, makes it clear that Mirotta
is “quite irate.”
Hunter suspended passing of
sentence.
STOLEN CARD
Dreane Blackbird, 19, of
Wingham pled guilty to using a
stolen convenience card.
Donnelly said the victim reported
his wallet had been stolen from his
vehicle on July 27 in North Huron.
The card had been used at a local
bank and video footage obtained
July 29 showed Blackbird as the
guilty party.
Blackbird, who was arrested July
31 was co-operative with police and
has no prior record.
MacKinnon said no money was
taken.
Hunter granted a conditional
discharge and placed Blackbird on
12-months probation.
MARIJUANA
Matthew Campbell, 19, of
Wingham pled guilty to marijuana
possession.
Federal Crown Mike Donnelly
said police were called to a
construction site July 23 at 8:30 p.m.
because someone had seen a male
crawling through a window.
Campbell turned over a small bag
of marijuana to police.
Hunter granted a conditional
discharge and place Campbell on six
months probation.
Man pleads guilty to mischief under $5,000
PAGE 28. THE CITIZEN, THURSDAY, OCTOBER 22, 2009.Huron stops ‘Star’ in Toronto newspapers
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